The How-Tos of Multicultural Marketing with Gregory Curtis of Arecibo
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- Define and emphasise the importance of multicultural marketing
- Examine how marketers can embrace multicultural marketing without appearing opportunistic
- Discuss how Gregory’s diverse background has influenced his approach to marketing
- Highlight the importance of authenticity in influencer marketing campaigns
- Explore how to get started with multicultural marketing
- Delve into whether multicultural will be the new standard
- Shed light on the mental pressure influencers experience
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Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group.
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