In this episode of the Be More podcast, Tom Bassett and Kristian Margaryan Jørgensen delve into the critical topic of user adoption within the Salesforce ecosystem. They explore the role of an 'adoption guru', the importance of understanding user pain points, and the necessity of dedicated roles for driving adoption. Kristian shares valuable tips f…

In this episode of the Be More podcast, Tom Bassett and Erick Mahle discuss the intricacies of lead scoring solutions, particularly in the mortgage industry. Erick shares insights on the importance of understanding lead scoring, the tools and technologies involved, and the iterative process of developing a scoring system. They emphasize the signifi…

In this episode of the Be More podcast, Tom Bassett and Sarah Metcalfe delve into the role of a Chief Happiness Officer within organizations, particularly in the Salesforce ecosystem. They explore the importance of employee well-being, the science of happiness, and how fostering a positive workplace culture can lead to better outcomes for both empl…

In this episode, Tom Bassett and Saman discuss what it means to be more hands-on in the Salesforce ecosystem. Saman shares his experience as a senior software engineer and delivery lead at Okta, as well as the founder of CampApex.org, a platform that provides interactive hands-on lessons and challenges for trailblazers. They emphasize the importanc…

In this episode, Tom Bassett interviews Luke White about document generation (DocGen) and its role in the Salesforce ecosystem. Luke shares his experience as the Operations Director at PDF Butler, an ISV in Salesforce. They discuss the different roles and responsibilities involved in using and implementing DocGen, as well as the importance of havin…

In this episode, Tom Bassett interviews Ankit Thakkar, a Slack chapter leader, about his role and experiences. Ankit shares his journey as a solution architect in the Salesforce ecosystem and his inspiration to become a Slack chapter leader. He discusses the responsibilities of a chapter leader, including organizing events, inviting speakers, and c…

In this episode, Tom Bassett interviews Brian Shea, an independent consultant with over 12 years of experience in Salesforce. They discuss the role of an independent consultant, the day-to-day responsibilities, and the importance of networking and building relationships. Brian emphasizes the need for specialization beyond just technology, highlight…

In this episode, Tracy Keeling, a Marketing Cloud Consultant at Capgemini, discusses the importance of managing oneself and saying no in order to be more productive and effective in a Salesforce-based role. She emphasizes the need to back up responses with information, data, and reasoning when saying no to different people at different levels. Trac…

In this episode, Vanessa Grant interviews Tom Bassett, the host of the Be More podcast. They discuss Tom's role as a Salesforce solution architect and his various contributions to the Salesforce community. They also talk about Tom's journey in the community, his approach to problem-solving, and the importance of saying no. Tom shares how he automat…

In this conversation, Joseph Kubon, a Salesforce Solution Application System B2B architect and author, shares insights on what it takes to be a successful author in the Salesforce ecosystem. He emphasizes the importance of understanding your audience, being open to feedback, and finding your niche. Joseph also highlights the need for collaboration …

Maham Hassan, a organizer of Dubai Dreaming, shares insights into what it takes to organize a Dreaming event. She emphasizes the importance of building a team and distributing responsibilities among team members. Maham highlights the commitment and effort required to organize a successful event, dedicating 1-1.5 hours per day for planning and coord…

In this episode, Tom Bassett and Andrew Ermon discuss the importance of being more iterative in roles such as consulting and software development. They emphasize the need to embrace risk and ambiguity, and to trust the iterative process. They highlight the benefits of using the Salesforce platform for iterative development due to its declarative fu…

In this episode, Megan Tuano, a senior technical business analyst, shares insights into the role of a business analyst and the skills required. She discusses the daily responsibilities of a senior BA, including running standups, working on the backlog, and meeting with clients. Megan emphasizes the importance of communication and relationship build…

In this episode, Tracy, a Salesforce consultant in the hospitality sector, discusses the unique challenges and opportunities of implementing Salesforce in the hospitality industry. She highlights the importance of networking and leveraging connections to find clients, as well as the need to be curious and stay up-to-date with the rapidly changing S…

In this episode, Tom Bassett interviews Sara Hernandez, a Solution Architect and the driving force behind Women Force IT. Together, they explore the transformative impact of the Women Force IT initiative, delving into Sara's journey as a pioneer in the field and the invaluable insights she offers to aspiring professionals. Sara eloquently underscor…

In this conversation, Tom Bassett and Pete Lyons discuss CRM Analytics. They explore the different roles involved in a CRM Analytics project and the importance of understanding the business problem before finding a solution. Pete shares his journey of transitioning from a non-traditional background to becoming a CRM Analytics expert and offers tips…

In this episode, Tom Bassett interviews Adam Olshansky, a Salesforce MVP Hall of Famer and Salesforce Technical Architect at Google. They discuss Adam's role at Google, the responsibilities of being an MVP Hall of Famer, and tips for getting involved in the Salesforce community. Adam emphasizes the importance of finding ways to give back, whether t…

Join us on a journey through the world of Open Source Commons with Michael, as he shares his experiences and insights into the Salesforce Ecosystem. Discover the Power of Community collaboration and innovation in the nonprofit sector. Don't forget to subscribe for more inspiring stories and valuable tips!Useful Links;Salesforce.org Commons & Sprint…

Are you interested in becoming a Mulesoft Ambassador? Join us on the Be More Podcast as we explore what it takes to be an Ambassador with special guest Melissa Shepard, a Salesforce Certified Technical Architect and MVP. Discover the pathway to becoming a mentor and the exciting community involvement required to maintain your Ambassador status. Sub…

Join us on the Be More Podcast as we delve into the exciting world of DevOps in the Salesforce ecosystem! From setting up environments to automating processes, we uncover what it truly means to be a DevOps professional. Subscribe for valuable insights and engaging discussions!

Discover the amazing insights shared by the expert, Ines Garcia, as she guides you on the journey to becoming more agile and efficient in organizations. Learn the valuable secrets to delivering enhanced value, reducing waste, and making a positive impact on the world around us. Make sure to hit the subscribe button to join us for more enriching dis…

Delve into the realm of Slack Enterprise Grid administration with Kevin Rosario and uncover the keys to success in managing large-scale organizations. Learn how to navigate data loss prevention, compliance requirements, and connectivity with other tools to optimize collaboration. Subscribe to the podcast for expert tips on becoming a proficient Sla…

As a member of the LGBTQIA+ Community, I am thrilled to have Zackary Banks join me in discussing the journey towards greater pride. Zack, a distinguished Salesforce MVP hailing from Boston, USA, generously shares his wisdom on embracing authenticity and openness in all aspects of life. His insights offer invaluable guidance on cultivating pride and…

Keir Bowden stands out in the Salesforce Ecosystem, boasting membership in the MVP Hall of Fame and serving as a Co-Leader of the London Developer User Group. In this episode, we delve into the essence of being a CTO, as Keir takes us on a captivating journey through the routine of someone in this pivotal role. Discover the intricacies of a day in …

Dinesh Yadav, the owner of dineshyadav.com, presides over a site meticulously crafted to guide individuals through the intricacies of preparing for Salesforce Exams and a spectrum of other certifications. Boasting an exemplary record as a 45x Certified Salesforce Solution Architect domiciled in the United States, Dinesh brings a wealth of expertise…

In the dynamic realm of Salesforce, possessing a robust Admin Skillset proves to be invaluable. This proficiency seamlessly extends to mastering Formulas, Validations, and Reports, pivotal functions within the system that serve to validate data accuracy and present it in a visually appealing manner.In this conversation, I'm accompanied by Steve Mo …

What does it truly mean to embody the role of a CRM Director? Join me in a conversation with Erick Mahle as we explore the essential qualities and responsibilities associated with this position. Together, we'll delve into the unique aspects of the CRM Director role and draw insightful comparisons with more traditional roles in the ecosystem, like t…

In this episode of Be More, we delve into the realm of mental health, inviting the insightful perspective of Katie Villanueva, the esteemed leader of the Salesforce Mental Health + Illness Group (Virtual) User Group. Together, we unravel the purpose and discussions within the User Group, explore strategies to nurture your own mental well-being, and…

What does it truly entail to become a Developer? Whether you're an Administrator contemplating a shift into this dynamic role or a non-Salesforce Developer aspiring to transform into a proficient Salesforce developer, I invite you to join me and Warren Walters (Salesforce MVP). Together, we'll explore the essential elements of transitioning into th…

Discover the transformative potential of Account Engagement, the premier B2B Marketing Automation Tool that seamlessly guides leads through the sales journey, culminating in successful deal closures. Unlike the implementation of Sales Cloud, mastering the intricacies of Pardot demands a unique skillset tailored to diverse personas and distinct goal…

In this episode, I'm joined by David Massey to explore the path to a thriving Salesforce career. Our conversation delves into the intricacies of entering the Salesforce realm and securing your initial position as an Admin, Developer, Consultant, Business Analyst, Designer, Marketer, and more. Navigating the Salesforce ecosystem can be a gratifying …

Embark on a riveting journey with Evelyn Grizzle in the realm of Be More Developer Architect. Currently wielding the role of a Senior Developer, Evelyn is blazing a trail toward architectural heights, setting their sights on attaining the esteemed title of Certified Technical Architect (CTA) by 2025. Join Evelyn as they generously share firsthand e…

What does it take to embody the essence of Slack Consultancy? In a candid conversation with Laurence Fitch, the founder of one of the pioneering Slack Consultancies, Bryd, we explore the intricacies of its day-to-day operations and draw parallels between this realm and the dynamics of a Salesforce Consultancy. Delving into the various roles integra…

Embark on an journey with me as we explore the realm of Developer Relations with Rob Cowell (@RobSalesforce). Uncover the secrets of embodying this pivotal role, discover the essential skills that pave the way for success, and learn the art of kickstarting your own adventure in this thriving landscape.Developer Relations isn't just a role—it's the …

In this session, I have the pleasure of hosting Zarina Varley Scott (@zazamataz) from Canada, a distinguished recipient of the Salesforce Golden Hoodie, renowned for her contributions to the Salesforce Ecosystem. Our discussion revolves around the theme of authenticity, exploring how one can truly Be More Authentic in various aspects of life. Authe…

Join Quratulain Tariq for Be More AppExchange Partner.Being an AppExchange Partner is a rewarding experience. It allows you to build and market your own Salesforce apps to a global audience of potential customers. As an AppExchange Partner, you will have access to a number of resources and benefits, including: Access to Salesforce's partner directo…

I'm joined by Ian Gotts (@iangotts) to discuss how to Be More GPT Aware in the context of Salesforce. This is a must watch if you are a Salesforce Admin, Consultant, Business Analyst, Developer, Designer or Architect and want to stay up to date with how GPT is reshaping the world. During the conversation we'll discuss some useful resources to get s…

I'm joined by Ian Gotts (@iangotts) to discuss how to Be More GPT Aware in the context of Salesforce. This is a must watch if you are a Salesforce Admin, Consultant, Business Analyst, Developer, Designer or Architect and want to stay up to date with how GPT is reshaping the world. During the conversation we'll discuss some useful resources to get s…

I'm joined by Christine Marshall (@ChrisieMarshall) to discuss what is takes to Be More Admin within the Salesforce Ecosystem.A Salesforce Admin is a cloud-based technology professional who is responsible for the day-to-day administration and management of a company's Salesforce CRM (Customer Relationship Management) system. They work closely with …

In this episode I have a chat with Jolie Cooper about what it takes to Be More Sales Executive for a Salesforce AppExchange (ISV) Partner.A Salesforce Sales Executive for an AppExchange Partner is responsible for selling and marketing cloud-based applications developed by their company to Salesforce customers. They work closely with potential custo…

In this episode I chat with Andrew Shanks about what it takes to Be More Mulesoft Composer.MuleSoft Composer is a low-code integration platform that allows users to connect applications and automate processes without writing code. Composer provides a visual interface for designing and building flows, which are sequences of steps that connect applic…

Join myself and Shreeya Rashinkar (@BossMommy13) for Be More Program Manager. We will demystify this role and break down some of the key skills and qualities that it takes to be a Program Manager.A Salesforce Program Manager is responsible for overseeing the planning, execution, and delivery of Salesforce projects and programs. They work closely wi…

In this episode join myself and Xavery Lisinski where we take a look into what it means to Be More Product Manager.A Salesforce Product Manager is responsible for the success of a Salesforce product. They are responsible for ensuring that the product meets the needs of customers and partners and is profitable for the company.Salesforce Product Mana…

For this episode of Be More I am joined by Christie Fidura (@cfidurauk) for Be More Developer Community. In this episode we talk about some of the components that make up the Developer Community, the many ways for you to get involved and the skills you need to get started. Whether you are a current or aspiring Developer, this episode has something …

There is lots of Salesforce Content out there whether it's in the form of Podcasts, Blogs or YouTube Videos. I have a chat with Emily Call (@sfemilycall) to understand her view on what is takes to Be More Content Creator as the owner of the successful YouTube Channel Salesforce Emily. We'll talk about what the role of a Content Creator entails, wha…

Salesforce provide the Well Architected Framework to help ensure your solutions are robust, scalable and sustainable. This is split into different pillars of Trusted, Easy and Adaptable. Join myself and Salesforce Architect Evangelist Susannah Plaisted (@sunnydalelow) where we have a chat about what this framework means for you and what it takes to…

Salesforce provides a suite of tools for Non Profits under the "Nonprofit Cloud" and the Non Profit Success Pack (NPSP). This includes tools for Program Management, Volunteer Management and Fundraising. Join myself and Emma Keeling (@Salesforce_Em) where we discuss what it takes to Be More Non Profit and how these tools can help your Non Profit whe…

In this session I take a dive into the world of commerce for Be More B2C Commerce with Thomas Theunen. We'll learn about what this Salesforce Product is, it's typical use cases and how you shouldn't assume this fits under the same umbrella of the other 'core' Salesforce Products! Thomas shares some advice for those getting started along with some u…

Salesforce Flow is a hot topic, with it set to take over from historical tools such as Workflow Rules and Process Builder. For Be More Flow I am joined by Andy Engin Utkan (@enginutkan) where we discuss all about this tool that you can use point and click to build automated actions to make your team work faster and smarter. Flow can easily create, …

The role of a Salesforce Consultant is a very well known role in the ecosystem. For Be More Consultant I am joined by Eric Praud (@ericpraud_p) to discuss what makes up this role, the interactions with other roles, key attributes of a consultant and how to develop into the role too for those looking to starting out on this path. Want to learn more?…