הפודקאסטים הטובים ביותר ב-Science Marketer (2025)

1
From lab to Capitol Hill: How politics can make you a better science communicator 21:26

9d ago21:26

21:26

In this episode, Sheeva Azma discusses her unique journey as the CEO of Fancy Comma LLC, where she merges science communication with political advocacy. She shares her experiences in political campaigns, particularly during the pandemic, and emphasizes the importance of scientists engaging in politics to influence policy and public perception. The …

1
How to build a better B2B newsletter for scientific companies 30:06

3M ago30:06

30:06

In this episode of the Science Marketer Podcast, Anis Fahandej Sadi discusses the importance of newsletters in the biotech industry, sharing his journey from founding TLDR Biotech to exploring new content strategies. He emphasizes the need for newsletters to provide value beyond company announcements, the significance of audience engagement, and ef…

1
Marketing in biotech: Where to begin and what to prioritize 25:12

4M ago25:12

25:12

In this episode, Teja Sirec, founder of Biotheia, shares her insights on building effective marketing teams in life sciences and biotech companies. She discusses the essential priorities for new marketers, the importance of establishing robust processes, and how to create a strategic marketing plan that aligns with business needs. Teja also emphasi…

1
How to communicate your way out of the biotech “Valley of Death” 32:46

6M ago32:46

32:46

In this episode, Thomas Averre, Managing Director of Tarleton Communications, discusses the critical communication strategies biotech startups must adopt to successfully navigate the fundraising landscape, particularly in overcoming the 'valley of death' between early-stage funding and Series A. He emphasizes the importance of early engagement with…

1
How a PhD student turned a side hustle into a thriving medical writing agency 36:46

6M ago36:46

36:46

In this conversation, Dan Sheridan shares his journey from a PhD student to a successful freelance medical writer and agency owner. He discusses the importance of expertise over marketing, strategies for pricing, and the organic growth of his agency. Dan emphasizes the significance of building long-term client relationships and managing expectation…

1
Navigating science communication from early-stage to IPO 37:38

7M ago37:38

37:38

What does it take to scale biotech communications from a small startup to a successful IPO? In this episode, I sit down with Ariel Kramer, Founder of Klover Communications and former Chief Communications Officer at BICO, to break it all down. Ariel shares what she learned while helping BICO grow from just a few employees to a publicly traded compan…

1
B2B podcasting done right: A playbook for science marketers 37:03

7M ago37:03

37:03

Podcasting has exploded in popularity across B2C industries, but in B2B marketing, its potential remains underutilized and misunderstood. Too often, companies launch a podcast, produce a handful of episodes, and then abandon it when the download numbers don’t skyrocket overnight. So, how can B2B companies, especially in niche industries like life s…

1
From zero to top life sciences agency: How Sheldon Zhai scaled Supreme Optimization 34:54

8M ago34:54

34:54

In this conversation, Sheldon Zhai, founder of Supreme Optimization, shares how he landed his first clients, scaled his business, and navigated the challenges of building a high-growth agency. We also dive into his recent acquisitions, his vision for AI in life sciences marketing, and his approach to hiring top-tier talent—including why he insists …

1
Biotech branding 101: How to craft a memorable brand name 33:01

8M ago33:01

33:01

In this episode, I speak with Allison Satterfield, founder and creative director of Particle 31, about the intricacies of branding and logo design in the biotech industry. We discuss the challenges of creating a memorable brand name, the importance of storytelling in branding, and the specific processes involved in developing a branding strategy fo…

1
Biotech CEOs’ best-kept secret: Their LinkedIn ghostwriters 31:24

9M ago31:24

31:24

Benjamin McLeod discusses the nuances of ghostwriting in the biotech sector, particularly on LinkedIn. He shares insights on building personal brands, the importance of providing value through content, and how using social media can increase the efficiency of attending conferences. In this episode, you'll learn: 00:00 Introduction to Benjamin McLeo…

1
How to capture the “thought leadership” out of any science organization 38:23

10M ago38:23

38:23

Seasoned science communicator Kat Arney discusses the concept of thought leadership in science, how any organization can get started, the importance of content consistency, how to make scientific content engaging, and the role of AI in thought leadership. In this episode, you'll learn: 01:16 Understanding thought leadership in science communication…

1
How the “OpenAI of stem cell therapy” attracts partners without marketing 26:55

10M ago26:55

26:55

Micha Breakstone, CEO of Somite.ai, discusses how a single article in Forbes helped Somite to raise $5 million without having to chase investors, why branding Somite as a TechBio, rather than a Biotech, has helped to reduce the perceived risk for investors, and why early-stage science companies should focus their marketing efforts on specific objec…

1
Trailer - The Science Marketer podcast 1:11

11M ago1:11

1:11

Welcome to The Science Marketer podcast! In this new show, I’ll be having conversations with the marketers, communicators, and entrepreneurs who are shaping the future of science-driven companies. If you're new here, my name is Joachim. I’m the founder of The Science Marketer newsletter and host of this new podcast. Over the last ten years, I built…

פודקאסטים ששווה להאזין

פודקאסטים בנושא Science Marketer

פודקאסטים ששווה להאזין

1
The Science Marketer

Joachim Eeckhout

1
From lab to Capitol Hill: How politics can make you a better science communicator 21:26

1
How to build a better B2B newsletter for scientific companies 30:06

1
Marketing in biotech: Where to begin and what to prioritize 25:12

1
How to communicate your way out of the biotech “Valley of Death” 32:46

1
How a PhD student turned a side hustle into a thriving medical writing agency 36:46

1
Navigating science communication from early-stage to IPO 37:38

1
B2B podcasting done right: A playbook for science marketers 37:03

1
From zero to top life sciences agency: How Sheldon Zhai scaled Supreme Optimization 34:54

1
Biotech branding 101: How to craft a memorable brand name 33:01

1
Biotech CEOs’ best-kept secret: Their LinkedIn ghostwriters 31:24

1
How to capture the “thought leadership” out of any science organization 38:23

1
How the “OpenAI of stem cell therapy” attracts partners without marketing 26:55

1
Trailer - The Science Marketer podcast 1:11

מדריך עזר מהיר