תוכן מסופק על ידי certifiedlifecoachinstitute. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי certifiedlifecoachinstitute או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
תוכן מסופק על ידי certifiedlifecoachinstitute. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי certifiedlifecoachinstitute או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Certified Life Coaches, Experts & Strategists as they reveal what goes on behind the doors of life coach sessions, share tools and techniques for life coaches and life that work, and show the world just how powerful coaching can be. Join hosts and Certified Life Coach Institute staff, Lisa Finck, ACC, MCLC, Brooke Adair Walters, MCPC, CPC, Jerome LeDuff Jr. MCLC, Anthony Lopez, MCPC, and more every Tuesday live on Facebook at 4pm (PST)/7pm (EST) https://www.facebook.com/TheCertifiedLifeCoachInstitute/ Voted ”Best Choice for Life Coach Certification” 2 years in a row by Life Coaching Today, Chosen as one of the ”Top Life Coach Certification Programs” by A Very Well Mind, we provide 3-Day coaching intensives that not only certify you as Life Coach can also change your life! Visit certifiedlifecoachinstitute.com and get certified in 3-days in an ICF accredited, award-winning institute. We provide training not just for coaches but for EVERYONE! help@certifiedlifecoachinstitute.com
תוכן מסופק על ידי certifiedlifecoachinstitute. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי certifiedlifecoachinstitute או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Certified Life Coaches, Experts & Strategists as they reveal what goes on behind the doors of life coach sessions, share tools and techniques for life coaches and life that work, and show the world just how powerful coaching can be. Join hosts and Certified Life Coach Institute staff, Lisa Finck, ACC, MCLC, Brooke Adair Walters, MCPC, CPC, Jerome LeDuff Jr. MCLC, Anthony Lopez, MCPC, and more every Tuesday live on Facebook at 4pm (PST)/7pm (EST) https://www.facebook.com/TheCertifiedLifeCoachInstitute/ Voted ”Best Choice for Life Coach Certification” 2 years in a row by Life Coaching Today, Chosen as one of the ”Top Life Coach Certification Programs” by A Very Well Mind, we provide 3-Day coaching intensives that not only certify you as Life Coach can also change your life! Visit certifiedlifecoachinstitute.com and get certified in 3-days in an ICF accredited, award-winning institute. We provide training not just for coaches but for EVERYONE! help@certifiedlifecoachinstitute.com
Becoming the successful version of yourself can escape you for years. Often times, you are met with obstacles that prevent you from getting there - but could you be the one laying those obstacles down? Today we discuss ways in which you might be preventing yourself from success. Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!…
All month we've talked about how coaching and leadership coincide, but how do we do coach a TOXIC leader? Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Can your lead powerfully with silence? If so, how, and what benefits may come about? When is leading with silence a bad thing? Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Can leadership cause a management team to behave poorly? Can we say an unethical leader is a role model and a symbol of inspiration? No, because acting in unethical ways is contrary to true leadership. Today we discuss the paradox that leadership creates! Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!…
Does being a coach provide you with the tools to be a leader? How can we lead without giving advice? How can we identify a coach assuming a leadership role? Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Have you fallen victim to the Guru effect Wait... What is the guru effect? Today we discuss whether or not we know any "gurus" and explain why they can be harmful. Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Can lying ever be justified? If so, how? Today, we discuss honesty and reasons as to why we might lie, and whether or not we should. Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Do you know someone who insists on circling back to the same reasons as to why they cannot complete a goal? Have you met anyone who refuses to take responsibility for consequences that they seem to meet over and over again? Today we discuss clients who cry wolf and what might cause them to do so. Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!…
Has a client of yours ever responded to a question with an answer that pushes your beliefs to the brink? Have you had trouble continuing a conversation based on something controversial the client said? Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Today we discuss the topic of self-awareness in you, your clients and your coaching relationships. Is your client delusional? Are you? Let's explore! Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Today we discuss the ability to influence decision making based around the pre-constructed functionality and processes of the brain. Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Are you aware of who your competitors are? What sets you apart from them? Today we asses the theme of competition and ways you can use such to help you better your services and benefit your clients! Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
The topic of Artificial Intelligence and ChatGPT has been booming as of late, but what is it? more importantly, how can it assist YOU as a life coach? Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
Coach, are you having trouble creating a product that you client desires? What if we told you we could help you create a product that your clients NEED? Check out the Certified Life Coach Institute LIVE every Tuesday at 4PM Pacific on Facebook!
ברוכים הבאים אל Player FM!
Player FM סורק את האינטרנט עבור פודקאסטים באיכות גבוהה בשבילכם כדי שתהנו מהם כרגע. זה יישום הפודקאסט הטוב ביותר והוא עובד על אנדרואיד, iPhone ואינטרנט. הירשמו לסנכרון מנויים במכשירים שונים.