Apple TV set rumors resurface, AirTag 2, TV+ original movies strategy

9to5Mac Happy Hour

Benjamin and Chance discuss the merits of Apple returning to the long-gestating idea of an Apple television set, in the context of its refocusing on smart home devices. Also, the second-generation AirTag is rumored to arrive in 2025 with some nice enhancements, and Apple’s original film division continues to waver on strategy.

And in Happy Hour Plus, Chance bemoans Apple’s abandonment of accessories like the MagSafe Battery Pack, and gives his thoughts on the new Belkin strap for Vision Pro. Subscribe at 9to5mac.com/join.

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Hosts

Chance Miller

• @ChanceHMiller on Twitter
• @[email protected]
• @ChanceHMiller on Instagram
• @ChanceHMiller on Threads

Benjamin Mayo

• @bzamayo on Twitter
• @[email protected]
• @bzamayo on Threads

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Links

• Apple reportedly releasing AirTag 2 next year with these 3 improvements
• The SwitchBot Wallet Finder Card with Find My support
• tvOS 18.2 beta 3 adds new Snoopy screensaver to Apple TV
• iOS 18.2 beta 4: Here's what's new
• Gurman: Apple 'evaluating' idea of releasing a TV set again
• Apple TV+ will license its movies to other services to reduce losses, per report
• Apple's MagSafe Battery Pack for iPhone shouldn’t have been a one-and-done experiment