How to Optimize Your Subscription Apps

App Marketing by App Masters

This week is you will discover how to launch, scale, and optimize your mobile app subscription business.

Our guest is Dan Burcaw, Co-Founder at Nami ML, a company focused on helping app developers start and grow mobile subscription businesses.

Nami has assembled the world’s first machine learning dataset designed to accelerate subscription revenue. With over 1 Billion data points collected, Nami’s algorithm is trained to find and convert likely subscriptions.

Nami ML: http://www.namiml.com/

Topics Covered

• 03:34 What mistakes do developers make when offering subscriptions?
• 05:11 Pricing page optimization why
• 07:18 How do you fight subscription fatigue on the Play store?
• 12:12 How does having a lifetime plan impact subscription revenue?
• 16:40 How can developers increase the lifetime value
• 21:40 What are currently the best subscription options for games
• 22:53 Journal It App Audit
• 43:09 Decision Maker App Audit
• 48:29 Wonderful World App Audit

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
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