401kExperts 039: Why Your Story is So Valuable in Marketing

Ask the 401k Experts

Episode #39 – Why Your Story is so Valuable in Marketing

We all know the power of stories (in teaching, for remembering what we hear, for engaging people, etc.) and in marketing – stories can create a connection more powerful than any other type of communication.

In this episode of the 401k Best Practices (Ask the Experts) podcast, I’m sharing another lesson from the New Instant Authority Masterclass on the power of knowing, and sharing, your “why” or your story of why you do what you do.

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Mentioned in this episode:

• Instant Authority Masterclass

(Sign up for a free preview and access the first 5 lessons for free – includes lessons, transcripts, and worksheets.)

Watch the YouTube version of this episode here.