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ืชื•ื›ืŸ ืžืกื•ืคืง ืขืœ ื™ื“ื™ David Erickson and Beyond Social Media. ื›ืœ ืชื•ื›ืŸ ื”ืคื•ื“ืงืืกื˜ื™ื ื›ื•ืœืœ ืคืจืงื™ื, ื’ืจืคื™ืงื” ื•ืชื™ืื•ืจื™ ืคื•ื“ืงืืกื˜ื™ื ืžื•ืขืœื™ื ื•ืžืกื•ืคืงื™ื ื™ืฉื™ืจื•ืช ืขืœ ื™ื“ื™ David Erickson and Beyond Social Media ืื• ืฉื•ืชืฃ ืคืœื˜ืคื•ืจืžืช ื”ืคื•ื“ืงืืกื˜ ืฉืœื”ื. ืื ืืชื” ืžืืžื™ืŸ ืฉืžื™ืฉื”ื• ืžืฉืชืžืฉ ื‘ื™ืฆื™ืจื” ืฉืœืš ื”ืžื•ื’ื ืช ื‘ื–ื›ื•ื™ื•ืช ื™ื•ืฆืจื™ื ืœืœื ืจืฉื•ืชืš, ืืชื” ื™ื›ื•ืœ ืœืขืงื•ื‘ ืื—ืจ ื”ืชื”ืœื™ืš ื”ืžืชื•ืืจ ื›ืืŸ https://he.player.fm/legal.
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๐ŸŽ™๏ธ The Dangers Of Digital Advertising With Bob Hoffman [Interview]

35:15
 
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Manage episode 297181820 series 1185057
ืชื•ื›ืŸ ืžืกื•ืคืง ืขืœ ื™ื“ื™ David Erickson and Beyond Social Media. ื›ืœ ืชื•ื›ืŸ ื”ืคื•ื“ืงืืกื˜ื™ื ื›ื•ืœืœ ืคืจืงื™ื, ื’ืจืคื™ืงื” ื•ืชื™ืื•ืจื™ ืคื•ื“ืงืืกื˜ื™ื ืžื•ืขืœื™ื ื•ืžืกื•ืคืงื™ื ื™ืฉื™ืจื•ืช ืขืœ ื™ื“ื™ David Erickson and Beyond Social Media ืื• ืฉื•ืชืฃ ืคืœื˜ืคื•ืจืžืช ื”ืคื•ื“ืงืืกื˜ ืฉืœื”ื. ืื ืืชื” ืžืืžื™ืŸ ืฉืžื™ืฉื”ื• ืžืฉืชืžืฉ ื‘ื™ืฆื™ืจื” ืฉืœืš ื”ืžื•ื’ื ืช ื‘ื–ื›ื•ื™ื•ืช ื™ื•ืฆืจื™ื ืœืœื ืจืฉื•ืชืš, ืืชื” ื™ื›ื•ืœ ืœืขืงื•ื‘ ืื—ืจ ื”ืชื”ืœื™ืš ื”ืžืชื•ืืจ ื›ืืŸ https://he.player.fm/legal.

During episode 355, host B.L. Ochman interviews ad contrarian Bob Hoffman, author of five Amazon #1 selling books about advertising. Bob is also one of the most sought-after international speakers on advertising and marketing.

He is creator of the popular โ€œThe Ad Contrarianโ€ blog and newsletter, named one of the world's most influential marketing and advertising blogs by Business Insider.

Bob has been CEO of two independent agencies and the U.S. operation of an international agency. In 2012 he was selected "Ad Person of the Year" by the San Francisco Advertising Club.

Bob's commentary has appeared in the BBC World Service, The Wall Street Journal, The New York Times, MSNBC, The Financial Times, The Australian, New Zealand Public Broadcastng, Fox News, Sky News, Forbes, Canadian Public Broadcasting, and many other news outlets throughout the world.

  continue reading

172 ืคืจืงื™ื

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Manage episode 297181820 series 1185057
ืชื•ื›ืŸ ืžืกื•ืคืง ืขืœ ื™ื“ื™ David Erickson and Beyond Social Media. ื›ืœ ืชื•ื›ืŸ ื”ืคื•ื“ืงืืกื˜ื™ื ื›ื•ืœืœ ืคืจืงื™ื, ื’ืจืคื™ืงื” ื•ืชื™ืื•ืจื™ ืคื•ื“ืงืืกื˜ื™ื ืžื•ืขืœื™ื ื•ืžืกื•ืคืงื™ื ื™ืฉื™ืจื•ืช ืขืœ ื™ื“ื™ David Erickson and Beyond Social Media ืื• ืฉื•ืชืฃ ืคืœื˜ืคื•ืจืžืช ื”ืคื•ื“ืงืืกื˜ ืฉืœื”ื. ืื ืืชื” ืžืืžื™ืŸ ืฉืžื™ืฉื”ื• ืžืฉืชืžืฉ ื‘ื™ืฆื™ืจื” ืฉืœืš ื”ืžื•ื’ื ืช ื‘ื–ื›ื•ื™ื•ืช ื™ื•ืฆืจื™ื ืœืœื ืจืฉื•ืชืš, ืืชื” ื™ื›ื•ืœ ืœืขืงื•ื‘ ืื—ืจ ื”ืชื”ืœื™ืš ื”ืžืชื•ืืจ ื›ืืŸ https://he.player.fm/legal.

During episode 355, host B.L. Ochman interviews ad contrarian Bob Hoffman, author of five Amazon #1 selling books about advertising. Bob is also one of the most sought-after international speakers on advertising and marketing.

He is creator of the popular โ€œThe Ad Contrarianโ€ blog and newsletter, named one of the world's most influential marketing and advertising blogs by Business Insider.

Bob has been CEO of two independent agencies and the U.S. operation of an international agency. In 2012 he was selected "Ad Person of the Year" by the San Francisco Advertising Club.

Bob's commentary has appeared in the BBC World Service, The Wall Street Journal, The New York Times, MSNBC, The Financial Times, The Australian, New Zealand Public Broadcastng, Fox News, Sky News, Forbes, Canadian Public Broadcasting, and many other news outlets throughout the world.

  continue reading

172 ืคืจืงื™ื

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