Selling Solutions: Mastering Business through Relationships

Built to Lead with Jory Evans: Tactical Business Advice, Practical Leadership Principles

In this insightful episode of our business podcast, Jory and special guest Colin Haarms delve into the intricacies of sales and business development. With Colin's diverse experience in various sales roles, from food industry beginnings to real estate and corporate sectors, the duo explores the essence of building solid relationships, the importance of reputation, and the perseverance required in entrepreneurship. They share personal anecdotes and valuable lessons on distinguishing between transactional sales and genuine business development, emphasizing that true success comes from understanding and solving customer needs while maintaining authenticity in every interaction.