Art & Science: How To Optimize Creative and Data to Unlock Profitable Ads, with Will Perry

Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared

Player FM - Internet Radio Done Right

הוסף לפני four שנים

תוכן מסופק על ידי Gen Furukawa and Jeremy Biron. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Gen Furukawa and Jeremy Biron או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

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1
The Southwest’s Wildest Outdoor Art: From Lightning Fields to Sun Tunnels 30:55

לפני 16 ימים30:55

הפעל מאוחר יותר

רשימות

לייק

אהבתי

30:55

A secret field that summons lightning. A massive spiral that disappears into a salt lake. A celestial observatory carved into a volcano. Meet the wild—and sometimes explosive—world of land art, where artists craft masterpieces with dynamite and bulldozers. In our Season 2 premiere, guest Dylan Thuras, cofounder of Atlas Obscura, takes us off road and into the minds of the artists who literally reshaped parts of the Southwest. These works aren’t meant to be easy to reach—or to explain—but they just might change how you see the world. Land art you’ll visit in this episode: - Double Negative and City by Michael Heizer (Garden Valley, Nevada) - Spiral Jetty by Robert Smithson (Great Salt Lake, Utah) - Sun Tunnels by Nancy Holt (Great Basin Desert, Utah) - Lightning Field by Walter De Maria (Catron County, New Mexico) - Roden Crater by James Turrell (Painted Desert, Arizona) Via Podcast is a production of AAA Mountain West Group.…

לפני 3 שנים 34:12

MP3•בית הפרקים

SHOW HIGHLIGHTS:

06:11 - How Will changes his offer and strategy depending on Order Value

12:22 - How to calculate the break even point for advertising campaigns

16:40 - Why you should send traffic to a long form sales page (and not a product description page)

20:14 - How to evaluate the different growth levers of an ad campaign

27:20 - What is working on TikTok right now

LINKS:

Will on Linked In: https://www.linkedin.com/in/will-perry-4a483958

Reason Agency:

https://www.reasonagency.co/

95 פרקים

#MBA #Entrepreneur #Business #Marketing #Gen Furukawa #Jeremy Biron #ECommerce #Shopify #Entrepreneurship #Big Commerce