How To Measure The Results Of In-App Events When Onelinks Don’t Work

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Tiffany Yu — Smashing Stereotypes and Building a Disability-Inclusive World 30:23

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Tiffany Yu is the CEO & Founder of Diversability, an award-winning social enterprise to elevate disability pride; the Founder of the Awesome Foundation Disability Chapter, a monthly micro-grant that has awarded $92.5k to 93 disability projects in 11 countries; and the author of The Anti-Ableist Manifesto: Smashing Stereotypes, Forging Change, and Building a Disability-Inclusive World. As a person with visible and invisible disabilities stemming from a car crash, Tiffany has built a career on disability solidarity. Now that she has found success, she works to expand a network of people with disabilities and their allies to decrease stigmas around disability and create opportunities for disabled people in America. Episode Chapters 0:00 Intro 1:26 When do we choose to share our disability stories? 4:12 Jay’s disability story 8:35 Visible and invisible disabilities 13:10 What does an ally to the disability community look like? 16:34 NoBodyIsDisposable and 14(c) 21:26 How does Tiffany’s investment banking background shape her advocacy? 27:47 Goodbye and outro For video episodes, watch on www.youtube.com/@therudermanfamilyfoundation Stay in touch: X: @JayRuderman | @RudermanFdn LinkedIn: Jay Ruderman | Ruderman Family Foundation Instagram: All About Change Podcast | Ruderman Family Foundation To learn more about the podcast, visit https://allaboutchangepodcast.com/…

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This story was originally published on HackerNoon at: https://hackernoon.com/how-to-measure-the-results-of-in-app-events-when-onelinks-dont-work.
How To Measure The Results Of In-App Events When Onelinks Don’t Work
Check more stories related to data-science at: https://hackernoon.com/c/data-science. You can also check exclusive content about #analytics, #onelink, #inapp-events, #marketing, #app-store, #mobile-apps, #digital-marketing, #good-company, and more.
This story was written by: @socialdiscoverygroup. Learn more about this writer by checking @socialdiscoverygroup's about page, and for more stories, please visit hackernoon.com.
Many app developers and marketing managers face the challenge of accurately measuring the impact of In-App Events (IAEs) on the App Store. While IAEs have proven effective for re-engaging users, attracting new downloads, and increasing revenue, traditional tracking methods like OneLink don’t actually include IAEs. Major mobile attribution platforms confirm that currently there is no way to track IAEs properly. At Social Discovery Group, our portfolio of 60+ dating and entertainment brands is supported by a team of over 100 marketers dedicated to app growth and development. We’re used to measuring all our marketing efforts in terms of financial value. Eventually, we’ve managed to develop our own composite way to evaluate IAEs, and are going to share it with you.

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How To Measure The Results Of In-App Events When Onelinks Don’t Work

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לפני 48 weeks11:24

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How To Measure The Results Of In-App Events When Onelinks Don’t Work 5:59

לפני 49 weeks5:59

5:59

This story was originally published on HackerNoon at: https://hackernoon.com/how-to-measure-the-results-of-in-app-events-when-onelinks-dont-work . How To Measure The Results Of In-App Events When Onelinks Don’t Work Check more stories related to data-science at: https://hackernoon.com/c/data-science . You can also check exclusive content about #analytics , #onelink , #inapp-events , #marketing , #app-store , #mobile-apps , #digital-marketing , #good-company , and more. This story was written by: @socialdiscoverygroup . Learn more about this writer by checking @socialdiscoverygroup's about page, and for more stories, please visit hackernoon.com . Many app developers and marketing managers face the challenge of accurately measuring the impact of In-App Events (IAEs) on the App Store. While IAEs have proven effective for re-engaging users, attracting new downloads, and increasing revenue, traditional tracking methods like OneLink don’t actually include IAEs. Major mobile attribution platforms confirm that currently there is no way to track IAEs properly. At Social Discovery Group, our portfolio of 60+ dating and entertainment brands is supported by a team of over 100 marketers dedicated to app growth and development. We’re used to measuring all our marketing efforts in terms of financial value. Eventually, we’ve managed to develop our own composite way to evaluate IAEs, and are going to share it with you.…

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לפני 50 weeks10:20

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Data Collection for Product Managers 7:55

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How To Measure The Results Of In-App Events When Onelinks Don’t Work