Season 5, Episode 25: Maximizing Dealership Performance: Strategic Rate Concessions in Negotiations

Dealer Process Secrets

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In Season 5, Episode 25 of Dealer Process Secrets, Philip Sterling and Jose tackle the nuanced topic of rate concessions from the desk during negotiations. They dive into the impact of rate concessions on the dealership’s bottom line, sharing practical insights on when they can be used strategically to close deals without compromising profitability. Philip and Jose also provide actionable tips to maximize dealership performance, emphasizing the balance between customer satisfaction and maintaining solid profit margins. This episode is a must-watch for dealership professionals looking to sharpen their negotiation skills and drive better results.

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