McKenna Haz on Ditching the 'Real Job' Myth to Forge Your Entrepreneurial Path
Manage episode 407943335 series 3441301
In this episode, Madeline chats with McKenna Haz, the founder of Seaav, a sustainability-focused activewear brand, born from McKenna's passion for the ocean and sustainability. Growing up on Vancouver Island, Canada, McKenna was motivated by the Fukushima earthquake's environmental impact to take action. She launched Seaav from her college dorm, combining her interests in activewear, the ocean, and sustainability. McKenna discusses the challenges of balancing college, sports, and starting a business, the importance of pitch competitions and grants in her early success, and the evolution of her company's mission and strategies. She emphasizes the significance of core values, the role of networking and mentorship, adapting to the changing landscape of social media marketing, and the focus on collaborative collections with influencers for future growth. McKenna shares her commitment to sustainability, her learning journey as a young entrepreneur, and her strategies for maintaining well-being through journaling and running.
00:00 McKenna's Entrepreneurial Journey Begins
00:19 From Childhood Passion to Entrepreneurial Venture: The Birth of Seaav
01:41 Juggling College, Sports, and Starting a Company: The Early Days of Seaav.
04:09 The Growth of Seaav: Building a Sustainable Fashion Brand
04:54 Understanding Core Values and Building a Team
08:47 Expanding the Team and Overcoming Challenges
15:15 Learning from Mistakes: Navigating Team Dynamics and Remote Work
21:32 The Evolution of Seaav's Fashion Line and Understanding the Core Customer
31:07 Navigating the Greenwashing Landscape
33:06 The Journey of Attracting Investors
37:19 Leveraging Networking for Business Growth
46:19 Mastering Social Media and Influencer Marketing
55:18 Looking Ahead: 2024 Brand Strategies and Personal Growth
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