Building An Apprentice Program - Sam Bruce - Visalia Ceramic Tile

Floor Academy - Helping flooring, tile and stone contractors own an asset

I can’t find reliable help. How do I write a job description to attract people? How are you all finding employees? Everyone keeps quitting on me. What kind of SOPs do you all have in place? These questions and statements are some that I consistently see week after week in online flooring groups. One of the biggest issues small companies face are exactly these. Attracting and retaining good team members is a constant struggle even for the largest businesses, but there are ways to make it easier.
Sam Bruce is the current President of Visalia Ceramic tile and a 3rd generation partner. Started by his grandma and grandpa Martino in 1985, the company has grown to employee over 30 certified tile installers, be a 5 star contractor under the NTCA, and be locally and nationally recognized for their brand and projects. A key part to their success and being able to have so many CTI’s is that there is not only a clear hiring process but also a consistent training program that all tile finisher employees must complete. It wasn’t built overnight and it didn’t come easy but Visalia Ceramic tile also knew they did not need to reinvent the wheel.
Listen in to this week’s episode of the Floor Academy podcast as Sam and I discuss how they recruit new team members, successfully train them for everyone’s long term success, and then retain them through clear advancement goals.
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