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תוכן מסופק על ידי Paul Salter. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Paul Salter או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
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אהבתי28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Get Unstuck Today explicit
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תוכן מסופק על ידי Paul Salter. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Paul Salter או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
This podcast is for anyone who aspires to be, do, and achieve more but currently feels stuck. Each daily episode will provide insights, principles, and strategies to help you dismantle your destructive mindset programs and experience an upper-limit breakthrough - in five minutes or less. I’m Paul Salter, an Upper Limit Mindset Coach who helps entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. Whether you’re trying to unstuck yourself from negative health, money, career, or relationship patterns, the Unstuck Yourself Today Podcast is for you.
…
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321 פרקים
סמן הכל כלא נצפה...
Manage series 2920721
תוכן מסופק על ידי Paul Salter. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Paul Salter או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
This podcast is for anyone who aspires to be, do, and achieve more but currently feels stuck. Each daily episode will provide insights, principles, and strategies to help you dismantle your destructive mindset programs and experience an upper-limit breakthrough - in five minutes or less. I’m Paul Salter, an Upper Limit Mindset Coach who helps entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. Whether you’re trying to unstuck yourself from negative health, money, career, or relationship patterns, the Unstuck Yourself Today Podcast is for you.
…
continue reading
321 פרקים
כל הפרקים
×This episode is part of a series of episodes that details how and why destructive mindset programs are keeping you stuck in a pattern of mediocrity. In this episode, I detail a client case study in which my client struggled to trust speaking to men, which held her back from personal and professional success You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
This episode is part of a series that details how and why destructive mindset programs keep you stuck in a pattern of mediocrity. In this episode, I detail a client case study in which my client struggled to trust others, which held him back from personal and professional success. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
This episode is part of a series that details how and why destructive mindset programs keep you stuck in a pattern of mediocrity. In this episode, I detail one of my unique destructive mindset programs. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
This episode is part of a series of episodes that details how and why destructive mindset programs are keeping you stuck in a pattern of mediocrity. In this episode, I explain why you possess several destructive mindset programs. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
This episode is part of a series of episodes that details how and why destructive mindset programs are keeping you stuck in a pattern of mediocrity. In this episode, I define eahc constituent part the makes up a destructive mindset program. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
This episode is part of a series of episodes that details how and why destructive mindset programs are keeping you stuck in a pattern of mediocrity. In this episode, I define what a destructive mindset program is. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
If you constantly hear yourself start sentences with the words "I have to..." then you need to listen to this episode so you can understand how detrimetal it is (and what to do instead). You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
In this episode, I discuss an overlooked aspect of goal-setting that enables you to take more effective action... You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
This is the fastest way to build confidence that I know of... You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
If you feel like your self-care routine is solid, yet you still feel burnt out and overwhelmed, this may be why… You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
Today serves as a reminder of what really needs to change if you wish to change. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
This episode is part of a series of episodes that details what hypnosis is and how I use it to help high-performers get unstuck, stop self-sabotage, and unlock their potential. In this episode, I share the reminders and expectations I share with new clients before we dive into hypnosis. Curious asit how it works? Listen in. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
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Get Unstuck Today
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This episode is part of a series of episodes that details what hypnosis is and how I use it to help high-performers get unstuck, stop self-sabotage, and unlock their potential. In this episode, I discuss the one common problem traditional talk therapy poses when trying to create lasting behavior change (and how hypnosis circumnavigates that problem). You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
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Get Unstuck Today
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This episode is part of a series of episodes that details what hypnosis is and how I use it to help high-performers get unstuck, stop self-sabotage, and unlock their potential. In this episode, I discuss a research review comparing the impact of traditional talk therapy against hypnotherapy. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
This episode is part of a series of episodes that details what hypnosis is and how I use it to help high-performers get unstuck, stop self-sabotage, and unlock their potential. In this episode, I discuss how hypnosis works and how it can help you accelerate results. You’re one action away from your upper-limit breakthrough. Make today great. When you’re ready, here are two ways I can help you: Join high-performing entrepreneurs like you who read The Upper Limit Breakthrough every Saturday for tips, strategies, and resources to get unstuck and unlock more money, happiness, and fulfillment - Start Reading . I help entrepreneurs get unstuck from their upper limits and scale their income, happiness, and fulfillment with hypnosis. To learn more about Mindset Coaching and Hypnotherapy for entrepreneurs, schedule a free upper-limit breakthrough strategy call here .…
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