Crazy Little Thing Called Love - Conrad Punta de Mita

GSD Diaries with Angela Proffitt

We’ve all been there, a conference for weddings and events with speakers and booths and a ballroom style environment. This is all good and there is a place for it in the industry, but we are an industry of creatives… There HAS to be another way!

I’m SO excited to share today’s guest, Chris Anderson, Director of Sales & Marketing at Conrad Punta de Mita in Sayulita. I visited the property at the beginning of the year for their Crazy Little Thing Called Love event and it was show stopping. Listen in as we share the experience with you!

Main Topics:

- How to drive company culture by including geographic culture- How to think outside of the box and create something memorable- How to showcase a property through expereinces

Key Takeaways:

- Create an environment your employees are proud of and they will make you proud- Think outside of the box, create something awe inspiring- Quality service is everything

More About Our Guest:

Christopher Anderson who brings nearly 15 years of luxury hospitality industry experience to the table in his new role. Helming the resort's global communication and sales efforts, Anderson will provide strategic leadership and direction to drive revenue and implement business goals that will propel the newly opened property as a leader in the region's hospitality market.

Having worked on all corners of the U.S. from Washington D.C. to San Francisco, Anderson joins the Conrad Punta de Mita team from Waldorf Astoria Las Vegas, where he oversaw all sales and marketing efforts for the luxurious non-gaming resort for nearly three years. As he kicks off his new role at Conrad Punta de Mita, Anderson adds a new market to his impressive resume, bringing a fresh perspective of sales and marketing experience to the CALA region (Caribbean and Latin America).

A California native, Anderson is a lover of nature and celebrates an outdoor lifestyle, fitting naturally well with the open-air Conrad Punta de Mita resort, that is sprawled across the miles-long white sand beach. Bringing his admiration for good food and music to the new resort, Anderson aims to implement new programs, activations and partnerships that will elevate the property's position in the market and propel it onto the global stage, as his goal is to expand awareness in new markets around the world.