The Opportunity of Connectedness - Rod Reasen

Healthcare on the Rocks - Employee Benefits with a Twist

Take a big idea, surround yourself with phenomenal people, and execute on an idea.

That’s how Rod Reasen, CEO Springbuk, assessed the success he’s witnessed in the five years since founding the health data analytics company.

Rod believes benefits managers have a unique opportunity to take data from thousands of employers, use an analytics platform like Springbuk to apply rich health intelligence, and that will put them in position to move to true engagement between employers and individuals to improve health.

In this episode, Rod talks about his biggest surprises in moving to a totally remote “work-from-anywhere” workforce and the challenges for an entrepreneurial CEO in transitioning from a startup to a scale-up. “One of the hardest but most rewarding” experiences is learning to pass decisions off to other leaders, then watching them learn and grow.

From watching the healthcare industry for 20 years, Rod has observed an ebb and flow of vendors in the market. New vendors come in with a hyper-specialization, then over time as they become widely accepted, they branch out and become generalists. But one thing has remained constant. Listen to Rod explain what the constant is and why he’s excited about the opportunity around it.

Rod also explains the origin story of the name “Springbuk” and how happy he is with the choice over what it was initially called.

• Connect with Rod on LinkedIn
• Learn more about the Springbuk Health Intelligence platform
• Connect with our co-hosts Jennifer Jones and Mike Pattengale

Have feedback, questions, or suggestions for show ideas? Send them to us at [e-mail].

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Produced by David Pittman

Theme music: "Overboard" by Stay Outside