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149. Persuasion Simplified: Cracking the Conversion Code
Manage episode 454818405 series 3424407
Do you know the persuasion tactic that increases conversions by 34%? Or one so powerful you probably fall for it even when you spot it. In this episode, certified conversion copywriter Linda Melone reveals seven powerful behavioral psychology tactics designed to enhance conversion rates. The episode begins with an overview of the role of emotional triggers in decision-making and transitions into practical strategies such as leveraging cognitive dissonance, appealing to fear and hope, and using social proof to create urgency.
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Want more copywriting conversion strategies and tips like this? Sign up for Linda's weekly newsletter: https://thecopyworx.com/newsletter/
Follow Linda on all her socials: https://linktr.ee/lindamelone
*****
140 פרקים
Manage episode 454818405 series 3424407
Do you know the persuasion tactic that increases conversions by 34%? Or one so powerful you probably fall for it even when you spot it. In this episode, certified conversion copywriter Linda Melone reveals seven powerful behavioral psychology tactics designed to enhance conversion rates. The episode begins with an overview of the role of emotional triggers in decision-making and transitions into practical strategies such as leveraging cognitive dissonance, appealing to fear and hope, and using social proof to create urgency.
*****
Want more copywriting conversion strategies and tips like this? Sign up for Linda's weekly newsletter: https://thecopyworx.com/newsletter/
Follow Linda on all her socials: https://linktr.ee/lindamelone
*****
140 פרקים
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