EP02: Sales vs. Marketing

High Impact Sales with Natalie Jill & Sinclair Kennally

Sales vs. Marketing with Sinclair Kennally and Natalie Jill

Sinclair Kennally and Natalie Jill talk about the difference between sales and marketing, putting sales first by listening and connecting to your audience.

Marketing is the idea of reaching people with messaging that resonates. Sales is understanding who you’re talking to, their problems, what you can offer as a solution, and connecting. For example, mall kiosk sales people strike up conversations with you to open a problem and provide a solution. You can apply sales by sharing your own story to encourage your audience to share theirs, making them feel validated and supported. Listen closely to what they’re saying and look for a common problem that you can help with. Often, marketing kicks the sale further down the road. Sales can pave the way for your audience to come in sooner. Marketing is necessary after you’ve mastered your unique messaging so you can scale.

▶️ Sales vs. Marketing with Sinclair Kennally and Natalie Jill

Key Points:

00:15 Difference between sales and marketing

01:21 Real-life examples of sales

03:33 Share your story

04:35 Listen for a common problem

05:41 Marketing isn’t everything

06:54 Master your messaging first

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