Claremont Toyota's Recipe for 12,000+ Annual Sales

Inside Automotive with Jim Fitzpatrick, powered by CBT News

Brad Pringle, General Manager of Claremont Toyota, shares how his dealership will sell 12,600 vehicles generating $570 million in revenue this year despite market challenges in Southern California.
• Business is moving in the right direction with projected 10-11% year-over-year growth
• Southern California market experienced disruption from tariff concerns and ICE raids affecting Hispanic customers
• Operating with incredibly low 8.3-day supply of inventory, compared to regional average of 10.5 days
• Toyota's hybrid strategy proving successful while other manufacturers recalibrate EV plans
• Leasing penetration approaching pre-COVID levels at 27-29%, reaching 40% on affordable models
• Digital retailing hasn't eliminated dealership visits but completely transformed the customer research process
• Customer experience philosophy centers on "how easy is it to do business with us?"
• Successful dealerships focus on setting customers up for financial success rather than one-time transactions
• Amazon and other third parties entering auto retail creates both challenges and opportunities
Inside Automotive with Jim Fitzpatrick is powered by CBT News, your go-to source for the latest news, trends, and insights in retail automotive. Subscribe for more interviews with top industry leaders, dealership innovators, and experts shaping the future of automotive.

For more content, visit CBTNews.com and follow us on your favorite podcast platform.

פרקים

1. Claremont Toyota's Recipe for 12,000+ Annual Sales (00:00:00)

2. Welcome to Claremont Toyota (00:00:09)

3. Current Market Challenges in Southern California (00:02:30)

4. Toyota's Low Inventory and Supply Realities (00:04:12)

5. EV Market Impact and Hybrid Strategy (00:05:57)

6. Leasing as a Customer Retention Tool (00:08:54)

7. Digital Retail Transformation and Future Trends (00:11:03)

8. Making Business Easy for Customers (00:16:42)