Are We Solving the Wrong Problems in AEC?

KP Unpacked

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הוסף לפני four שנים

תוכן מסופק על ידי KP Reddy. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי KP Reddy או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

Before The Chorus

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LIVE: Before the Chorus & Open Folk Present: In These Lines feat. Gaby Moreno, Lily Kershaw & James Spaite 33:58

לפני 15 ימים33:58

הפעל מאוחר יותר

רשימות

לייק

אהבתי

33:58

On June 25th 2025, in collaboration with Open Folk, we presented our first ever live interview event in Los Angeles. As Open Folk put it: "In These Lines is a live event where three artists each bring one song — not just to perform, but to explore. They sit down with Sofia Loporcaro, host of Before The Chorus, to talk about where the song came from, what it meant to write it, and what it still holds. Then they play it. Just the song, and the truth behind it." Find Open Folk on Instagram: @openfolkla Find Gaby on Spotify: https://open.spotify.com/artist/0K9pSmFx0kWESA9jqx8aCW?si=Wz4RUP88Qlm_RKs7QTLvWQ On Apple Music: https://music.apple.com/us/artist/gaby-moreno/472697737 Instagram: https://www.instagram.com/gaby_moreno/ Find Lily on Spotify: https://open.spotify.com/artist/0p0ksmwMDQlAM24TWKu4Ua?si=Bmdg-uIUTHu-zRUc_dqL3g On Apple Music: https://music.apple.com/us/artist/lily-kershaw/526884610 Instagram: https://www.instagram.com/lilykershaw/ Find James on Spotify: https://open.spotify.com/artist/3u50TPoLvMBXNT1KrLa3iT?si=OoLoq7ZTRZyUiytQcz0FsQ On Apple Music: https://music.apple.com/us/artist/james-spaite/905076868 Instagram: https://www.instagram.com/jamesspaite/ Subscribe: ⁠⁠⁠⁠⁠⁠⁠https://beforethechorus.bio.to/listen⁠⁠⁠⁠⁠⁠⁠ Sign up for our newsletter: ⁠⁠⁠⁠⁠⁠⁠https://www.beforethechorus.com/⁠⁠⁠⁠⁠⁠⁠ Follow on Instagram: ⁠⁠⁠⁠⁠⁠⁠@beforethechoruspodcast⁠⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠@soundslikesofia⁠⁠⁠⁠⁠⁠⁠ About the podcast: Welcome to Before the Chorus , where we go beyond the sounds of our favourite songs to hear the stories of the artists who wrote them. Before a song is released, a record is produced, or a chorus is written, the musicians that write them think. A lot. They live. A lot. And they feel. A LOT. Hosted by award-winning interviewer Sofia Loporcaro, Before the Chorus explores the genuine human experiences behind the music. Sofia’s deep knowledge of music and personal journey with mental health help her connect with artists on a meaningful level. This is a space where fans connect with artists, and listeners from all walks of life feel seen through the stories that shape the music we love. About the host: Sofia Loporcaro is an award-winning interviewer and radio host who’s spent over 8 years helping musicians share their stories. She’s hosted shows for Amazing Radio, and Transmission Roundhouse. Now on Before the Chorus, she’s had the chance to host guests like Glass Animals, Feist, Madison Cunningham, Mick Jenkins, & Ru Paul's Drag Race winner Shea Couleé. Learn more about your ad choices. Visit megaphone.fm/adchoices…

לפני שנה 36:17

MP3•בית הפרקים

In this episode of KP Unpacked—the number one podcast in AEC—Jeff Echols sits down with architect and senior research advisor Zig Rubel to explore a bold question: What if the biggest issues in AEC aren’t what we think they are?

Zig brings his unique lens—from massive healthcare projects to tech startups—to unpack why most industry “solutions” may be missing the mark. Together, they dig into how KP Reddy Co.’s research team is flipping the script—asking not how we fix problems, but whether we’re chasing the right ones to begin with.

In this episode:

The surprising reason most AEC “problems” are just symptoms
How architects, engineers, and owners view the process differently
Why the research team is talking to everyone—from executives to project doers
What Zig expects to hear in 200+ interviews (spoiler: it’s bigger than tech)
Why now is the time to question how the built environment really impacts us

If you’re tired of surface-level fixes and ready to rethink AEC’s future—this one’s for you.

Sounds like you? Join the waitlist at https://kpreddy.co/

Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers

Hope to see you there!

פרקים

1. Are We Solving the Wrong Problems in AEC? (00:00:00)

2. Introduction to KP Unpacked Research Project (00:00:45)

3. Zig Rubel's Architecture & Healthcare Background (00:04:18)

4. Finding Problems Instead of Solutions (00:08:41)

5. Research Methodology & Team Approach (00:15:28)

6. The Churchill Hypothesis on Buildings (00:22:17)

7. How to Follow the Research Project (00:28:34)

8. Invitation to Join the Conversation (00:34:01)

82 פרקים

#Entrepreneur #Business #KP Reddy #Entrepreneurship #Investing #Kpreddy #Finance #Technology #Tech #Trading #Startup #AEC #CRE #Incubators

Are We Solving the Wrong Problems in AEC?

KP Unpacked

published לפני שנה

שתפו

MP3•בית הפרקים

In this episode:

The surprising reason most AEC “problems” are just symptoms
How architects, engineers, and owners view the process differently
Why the research team is talking to everyone—from executives to project doers
What Zig expects to hear in 200+ interviews (spoiler: it’s bigger than tech)
Why now is the time to question how the built environment really impacts us

If you’re tired of surface-level fixes and ready to rethink AEC’s future—this one’s for you.

Sounds like you? Join the waitlist at https://kpreddy.co/

Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers

Hope to see you there!

פרקים

1. Are We Solving the Wrong Problems in AEC? (00:00:00)

2. Introduction to KP Unpacked Research Project (00:00:45)

3. Zig Rubel's Architecture & Healthcare Background (00:04:18)

4. Finding Problems Instead of Solutions (00:08:41)

5. Research Methodology & Team Approach (00:15:28)

6. The Churchill Hypothesis on Buildings (00:22:17)

7. How to Follow the Research Project (00:28:34)

8. Invitation to Join the Conversation (00:34:01)

82 פרקים

#Entrepreneur #Business #KP Reddy #Entrepreneurship #Investing #Kpreddy #Finance #Technology #Tech #Trading #Startup #AEC #CRE #Incubators

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This Industry Worships Timesheets... 52:07

לפני 1 day52:07

52:07

This episode of KP Unpacked pulls no punches. KP and Jeff dive into why real innovation in AEC doesn’t come from AI, tech stacks, or strategy decks, it comes from frustration. From timesheet tyranny to capital allocation myths, this is a wake-up call for founders, executives, and anyone stuck in the loop of “this is how we’ve always done it.” They unpack why most firms are afraid to change their business model, how brand is often confused with logos and websites, and why go-to-market matters more than invention. Plus, KP shares what really happened in the latest Catalyst AMA and what inspired the launch of the Vibe-a-Thon — a no-code innovation sprint built for operators, not just engineers. 🔗 Resources & Mentions: KP’s Post that inspired the episode: “Creating an intangible enterprise is not easy, but well-documented…” 📘 Creating an Intangible Enterprise by KP Reddy Catalyst Community — apply to join: https://kpreddy.co Vibe-a-Thon at the Innovation Center (July 28) — no code needed, real AEC problems, $5K prize Hot Topic Live — every Thursday inside Catalyst 🎧 Build Your Brand podcast (by Jeff) Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Startups, Steer or Sink: Welcome to the Brackish Era 55:01

לפני 8 ימים55:01

55:01

In this special edition of KP Unpacked , Jeff and KP dive into the heart of KP’s viral Sunday Scaries post: Brackish Waters – The Startup Survival Zone . KP breaks down why traditional lines between VC and PE are blurring — and what it means for how startups should build, fund, and scale in today’s climate. From hybrid capital models to real-world disruption via AI and robotics, this episode is a must-listen for founders, investors, and corporate leaders alike. You’ll hear: What “brackish waters” really mean for capital strategy Why VC volatility and PE predictability are no longer your only options How firms like General Catalyst and Thrive Capital are changing the game Case studies like Lumina’s new playbook for AI-powered M&A Why this might be the most important episode we’ve ever recorded 💡 Bonus: KP reveals how some of the biggest wins in the next decade will come from founders who know how to steer in murky waters. 👇 Resources Mentioned: KP’s Sunday Scaries Post Catalyst Community - Join the Conversation Book by KP Reddy - Creating the Intangible Enterprise Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Money Ball's Endgame 46:35

לפני 15 ימים46:35

46:35

KP Unpacked is the #1 podcast in AEC—and for good reason. In this episode, KP Reddy and Jeff Echols start with baseball and end up somewhere way more urgent: the death of innovation-as-edge. From Moneyball to AI, from power drills to predictive hiring, they unpack what happens after everyone catches up—and what firms should do next to keep their advantage. KP drops insights on fast feedback loops, tech resistance in AEC, and why real innovation today comes from judgment, not just data. They also explore how AI is rewriting the rules in venture, recruiting, sports betting, and founder evaluation. If your firm is still calling BIM “innovation,” this one’s for you. “The thing about building an edge is… you rarely get to keep it.” 🔗 Resources & Mentions in This Episode 📘 Book : Creating the Intangible Enterprise by KP Reddy — Available on Amazon and Audible 📽️ Movie Reference : Moneyball (2011) – starring Brad Pitt, based on the book by Michael Lewis 🧠 KP’s LinkedIn : linkedin.com/in/kpreddy – follow to predict next week’s podcast topic 🎤 AEC Summit Archives : YouTube Channel – features past Summit presentations, including from unicorns like Anduril, OneTrust, and Greenlight 🧰 Tools Mentioned : ChatGPT / AI (for resume filtering, betting models, etc.) PipeDrive CRM CrowdStrike, Microsoft Cloud Sam.AI (voice-based CRM mentioned indirectly) Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Vibe Code or Die Trying 51:07

לפני 22 ימים51:07

51:07

Welcome to KP Unpacked , the #1 podcast in AEC. In this episode, KP Reddy and Jeff Echols unpack a movement that's flipping tech, venture, and entrepreneurship on its head: vibe coding. What started as a LinkedIn post sparked one of the most active polls in Catalyst history, and it turns out, 73% of this high-performing AEC community is already doing it. They dive into: Why vibe coding is displacing CRMs (and entire startups) How a skeptical sales exec built a GC-specific CRM in 20 hours What this shift means for tools, venture capital, and the next era of startups Why early adopters will always win, even if it's messy Plus, KP shares his private equity wine-country story, a bold new startup funding model (no VC required), and how the team might be accidentally launching a hackathon. 📚 Mentioned in this episode: KP’s book: Creating the Intangible Enterprise Connect with KP on LinkedIn: linkedin.com/in/kpreddy Follow KPR Co.: https://www.linkedin.com/company/kpreddy Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Know Before You Adopt 37:34

לפני 29 ימים37:34

37:34

Welcome back to the number one podcast in AEC, KP Unpacked , where AI, innovation, and the built world collide. In this episode of the AI in AEC series, Jeff Echols (Executive Director, Catalyst ) is joined by Frank Lazaro (Head of Advisory , KP Reddy Co.) for a strategic deep dive into how AEC firms can assess and improve their innovation readiness before adopting AI or any new tech. They break down the DIAL Framework , a free assessment designed to benchmark your firm's innovation posture across six critical pillars: Internal Innovation External Innovation Culture Ecosystem Tech Adoption Blue Sky Thinking You’ll hear real-world insights from working with dozens of AEC firms, stories of siloed departments unknowingly duplicating efforts, and practical advice for creating sustainable innovation systems across your organization. Whether you're a disruptor, adopter, or laggard, this episode gives you the tools to find out where you stand, what to fix, and how to move forward. 🔗 Resources and Links Mentioned: Take the DIAL Assessment (Free) : https://kpreddy.co/dial San Francisco Event (July 29) : https://kpreddy.co/event-highlight 🔧 Key Takeaways: Do not start with tools. Start with understanding your culture and capacity for innovation. DIAL helps uncover organizational blind spots before tech investments fail. AI success in AEC depends more on alignment and execution than access to tools. Internal communication and cross-departmental knowledge sharing are key to progress. The most innovative firms often still struggle with consistent adoption, and that is okay. Subscribe, rate, and share this episode with the leaders shaping what is next in AEC. Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Digital Twin? That’s a Dumb Flex. 49:23

לפני 5 weeks49:23

49:23

In this brutally honest episode of KP Unpacked , the number one podcast in AEC, KP Reddy and Jeff Echols take a sledgehammer to one of the industry's most overused and misunderstood buzzwords: digital twin . What even is a digital twin? KP unpacks why most people using the term don’t know what it really means, why having a 3D model doesn’t qualify, and how the lack of real-time sensing, integration, and meaningful data makes the concept nearly useless in today’s built world. From hilarious real-world anecdotes to blunt industry truths, KP explains how chasing digital twin hype makes the whole AEC industry look foolish and what we should be focusing on instead. You’ll hear about: Why BIM ≠ digital twin (and never did) The difference between useful models vs. empty tech flexes The real ROI (or lack of) in pursuing true digital twins Why too many people use tech to avoid getting on job sites How AI is learning from the wrong people Plus: A sneak peek into the launch of Catalyst , KP Reddy Co.’s new community for forward-thinkers in AEC. This episode is packed with insight, no-BS takes, and the kind of field-first perspective the industry desperately needs. If you’ve ever used or been confused by the term "digital twin," this one’s a must-listen. Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Build or Buy? The AI Choice Reshaping AEC 39:35

לפני 5 weeks39:35

39:35

Every AEC firm faces it: Do we build our own AI tools or buy what's already on the market? In this episode of KP Unpacked, the number one Podcast in AEC, Jeff Echols and Frank Lazaro dive deep into the strategic dilemma that's dominating boardrooms and innovation teams across the built world. From skyrocketing subscription costs to the reality of custom bot deployment in under 10 minutes, they unpack the tradeoffs, timing, and total cost of ownership behind the build vs. buy decision. You’ll hear: Why most firms overestimate the need to build The real ROI of custom AI tools How low-code platforms are changing the game The hidden cost of falling in love with building Six sharp takeaways to guide your AI investment strategy Start with the problem, not the tool. No AI investment works unless it maps to a real pain point. Speed > perfection. Getting something into the hands of your team beats endless deliberation. Adoption is your signal. Give teams low-stakes tools first — and watch what they build around them. Cost strategy matters. $20 tools add up. But so does maintaining custom code. Run the real math. Don’t build for your ego. The most overengineered tools often become the least used. Don’t wait. Action beats analysis. Start with buy, evolve to build. But move. Whether you’re a 5-person studio or a 5,000-person firm, this conversation will challenge how you think about innovation, adoption, and what it actually takes to future-proof your tech stack. Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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What Happens When We Design Without Listening 41:34

לפני 6 weeks41:34

41:34

In this episode of KP Unpacked , the number one podcast in AEC, Jeff Echols sits down with Frank Thalakotur , Senior Research Advisor at KP Reddy Co., to dig into one of the core issues holding the AEC industry back—chronic misalignment between design, delivery, and owner value. Frank brings experience across HVAC engineering, MEP project management, startup innovation, and owner’s rep work. But in his current role, he’s stepping back from solutions and going deep into problem discovery. Together, they unpack: Why the AEC industry keeps solving symptoms instead of root causes How contracts—not outcomes—are driving behavior Why owners remain disconnected from the value chain What it takes to shift from isolated innovation to system-level alignment Why “data is the new concrete”—and what happens when no one’s pouring it This is real research, real voices, and real stakes. If you’ve ever asked “Why does this keep happening?” in AEC, you’ll want to listen in. 🎧 Powered by KP Reddy Co . 🎙 Hosted by Jeff Echols , Executive Director of Catalyst 🧠 Featuring Frank Thalakotur , Senior Research Advisor, KP Reddy Co. Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Is Your Startup a Vitamin, a Painkiller... or the Cure? 1:02:11

לפני 6 weeks1:02:11

1:02:11

Welcome back to KP Unpacked , the #1 podcast in AEC. In this episode, KP Reddy (Founder & CEO of Shadow Ventures) and Jeff Echols (Executive Director at Catalyst) unpack a powerful metaphor that’s reshaping how we think about startups, business models, and the built environment. We’re not just talking features or fixes. We’re talking about delivering outcomes that actually cure real industry problems. From aligning incentives in AEC to rethinking how firms deliver value, this episode is packed with strategy, story, and sharp insights. 🔍 Featured in this episode: KP Reddy, Founder & CEO of Shadow Ventures Jeff Echols, Executive Director at Catalyst by KP Reddy Co. 📌 Main Topics Covered: Why “being useful” isn’t enough in an AI-driven world The real difference between vitamins, painkillers, and cures (and where your product fits) What AEC firms get wrong about value and deliverables How misaligned compensation models destroy innovation What NFL stadium designers can teach us about asymmetric business models Why the future of the industry belongs to those who think beyond specs and software Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Breaking the Silos: Fixing What’s Broken in Construction 43:12

לפני 7 weeks43:12

43:12

🎙 Featuring: Jeff Echols , Chief Executive Director Catalyst, KP Reddy Co. David Niewadomski , Senior Research Advisor, KP Reddy Co. In this episode of KP Unpacked , the number one podcast in AEC, host Jeff Echols sits down with David Niewadomski , Senior Research Advisor at KP Reddy Co., to dive into the inefficiencies of construction—and how rethinking them through the owner's lens could change everything. David shares insights from his journey across construction, development, and Lean Six Sigma. Together, they unpack what’s broken in our current workflows, why data fragmentation costs more than we think, and how the Integrated Owners Forum is designed to surface the real issues facing today's built environment. From fragmented systems to missing feedback loops, this is a conversation about connecting the dots before solving the problem. Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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How to Build a Real Innovation Culture in AEC 54:10

לפני 7 weeks54:10

54:10

On this episode of KP Unpacked —the number one podcast in AEC— Jeff Echols sits down with Alan Montpellier , Principal and Chief Innovation Officer at PAE, to explore what it really takes to embed innovation into the DNA of an AEC firm. Alan shares how PAE shifted from ad hoc ideas to a fully resourced innovation group, why innovation can't live in a silo, and how they prioritize experimentation—without sacrificing project delivery or profitability. You’ll learn: How PAE structured its innovation group and budget Why innovation should come from everywhere —not just the “innovation team” How to balance client deadlines with long-term experimentation Real-world examples of tools, AI pilots, and failed-but-smart experiments What to do when PMs block innovation because of fees This is a playbook for firms who want more than buzzwords—who actually want to build something new and better. Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Threading the Future: How Specs Hold AEC Together 39:13

לפני 8 weeks39:13

39:13

In this episode of KP Unpacked , the number one podcast in AEC , Jeff Echols , Executive Director at Catalyst, KP Reddy Co. kicks off a brand-new series featuring the in-house research team at KP Reddy Co . He’s joined by Senior Research Advisor Ted Kenney , who brings years of experience in AEC technology and building product specifications. They explore the untapped potential of specifications in driving collaboration across architecture, engineering, and construction. Ted explains why specs are often overlooked, how they act as the connective tissue across stakeholders, and what’s missing from the current software landscape. They also dive into the research goals of the Integrated Owners Forum—KP Reddy Co.’s initiative to empower owners with actionable insight—and why discovering core problems is more valuable than surface-level disruption. If you work in AEC, product development, or innovation, this episode will shift how you think about specs, data silos, and the future of collaboration. 🎧 Hosted by Jeff Echols, Executive Director at Catalyst 🎙 Guest: Ted Kinney, Senior Research Advisor at KP Reddy Co. 🔍 Topic: AEC specs, owner-driven innovation, qualitative research, and SaaS licensing hot takes Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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Build the Rocket, But Don’t Forget the Life 48:07

לפני 8 weeks48:07

48:07

This week on KP Unpacked —the number one podcast in AEC — Jeff Echols and KP Reddy unpack the Sunday Scaries post that broke the internet (or at least LinkedIn). It all started with a Talking Heads lyric and a throwback photo… but quickly sparked a bigger conversation: What’s your 10-year plan—for yourself, not your startup? KP shares hard-won lessons from building (and walking away from) multimillion-dollar businesses, why too many founders confuse “ in flight ” with “ on course, ” and how to evaluate whether you're heading to Mars—or just orbiting Earth. You’ll learn: Why quick exits are the exception, not the rule How to identify when to abort, pivot, or persevere The 5 elements every founder’s 10-year life plan should include How to separate identity from startup ego Why financial, health, family, and passion alignment matter more than vanity metrics This episode isn’t just for startup founders—it’s a personal gut check for anyone on a high-stakes path. Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

לפני 19 weeks46:16

46:16

In this episode of KP Unpacked , host Jeff Echols sits down with Robert Cooper (CEO of Imbue) and Abhi Sastri (CEO of Fluix) to break down one of the most pressing challenges facing the built environment: How do we meet the surging energy demands of data centers, buildings, and critical infrastructure before nuclear and hydrogen power are viable? Based on KP Reddy’s Sunday Scaries post, they explore: 🔹 Why energy infrastructure can’t keep up with demand—and what that means for AEC 🔹 How smart buildings, virtual power plants (VPPs), and energy optimization are filling the gap 🔹 The hidden inefficiencies in data centers & commercial buildings—and how AI can solve them 🔹 How technology at the grid’s edge is turning energy pain points into profit centers 🔹 What design and construction professionals need to know to stay ahead From automation in data centers to the role of AI in energy efficiency , this conversation unpacks the critical innovations shaping the future of power consumption, energy management, and the built environment. If you're in AEC, real estate, or tech , this is a must-listen—because the energy crisis isn’t coming, it’s already here. Sounds like you? Join the waitlist at https://kpreddy.co/ Check out one of our Catalyst conversation starters, AEC Needs More High-Agency Thinkers Hope to see you there!…

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