The SEO Playbook with Maddy Osman - Episode 28

Lessons in Leverage

Player FM - Internet Radio Done Right

הוסף לפני one שנה

תוכן מסופק על ידי Spencer Lowe. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Spencer Lowe או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

FRIED. The Burnout Podcast

1
#straightfromcait: Top Burnout Symptoms According To You (Dear Gentle Listeners) 21:38

לפני 6 weeks21:38

הפעל מאוחר יותר

רשימות

לייק

אהבתי

21:38

Burnout Recovery works better with support. UNFRIED is our small group (5 people max!) coaching program to help guide you through your recovery. Apply now! [ http://bit.ly/unfried ] Burnout quietly hijacks your focus, your memory, your sleep, and eventually, your sense of self. In this #straightfromcait episode, Cait Donovan unpacks the results of a burnout symptoms survey answered by over 150 listeners. What shows up again and again? Brain fog. Forgetfulness. Sleep issues. That heavy, unshakable sense of dread. She walks through the patterns in these responses with honesty and insight, weaving in what we know about how burnout affects the brain and what it feels like to lose your ability to think clearly or remember what used to bring you joy. Have you ever found yourself feeling disconnected from who you are? Struggling to rest even when you finally have time? Wondering why everything feels harder than it used to? Cait gets it. She’s been there, and she knows how isolating it can feel. This episode offers language for what you’ve been living through and a reminder that self-abandonment doesn’t have to be your default setting. Healing starts when you begin listening to yourself again. Episode Breakdown: 00:00 Introduction 01:30 How the Burnout Survey Was Conducted 02:33 Why Burnout Impacts Your Brain 07:26 The Emotional Weight of Dread 10:39 When You Can’t Think, Plan, or Remember 13:50 How Burnout Disrupts Sleep and Fuels Anxiety 16:22 Shame, Guilt, and the Struggle to Rest 18:29 Burnout and the Loss of Self 21:02 Reclaiming Compassion in the Healing Process Links Connect with Cait: Initial Call with Cait: bit.ly/callcait Initial Call with Sarah: bit.ly/callsarahv Burnout Recovery works better with support. UNFRIED is our small group (5 people max!) coaching program to help guide you through your recovery. Apply now! [ http://bit.ly/unfried ] Podcast production and show notes provided by HiveCast.fm…

לפני שנה 49:18

MP3•בית הפרקים

Summary

Maddy Osman, founder and CEO of the Blogsmith, shares her journey from teaching herself web design to becoming a successful content marketer. She emphasizes the importance of early influences and exposure to different marketing areas in shaping her entrepreneurial path. Maddy highlights the value of sales skills and the role they played in starting her own business. She also discusses the significance of building a repeatable process and leveraging her sales experience. Maddy provides insights into the state of SEO and content marketing, emphasizing the need for unique and human-focused content. In this conversation, Maddy Osman discusses the impact of AI on content quality and the importance of maintaining a human touch in content creation. She emphasizes that while AI can be a useful tool, it should not be the sole focus of the content creation process. Maddy also shares the steps to successful content strategy and execution, including keyword research, topic generation, and consulting with experts. She highlights the role of visual art direction and the value of editing and fact-checking in content creation. Finally, she provides information on where to get help with content creation.

Takeaways

Early influences and exposure to different marketing areas can shape an entrepreneurial journey.
Sales skills are crucial for starting a business and building a client base.
Building a repeatable process and leveraging sales experience are key to scaling a business.
SEO and content marketing require unique and human-focused content.

Episode Resources

Guests Links 🔽

Podcast Links 🔽

58 פרקים

#Trading #Entrepreneur #Business #Spencer Lowe

Lessons in Leverage

The SEO Playbook with Maddy Osman - Episode 28

Lessons in Leverage

published לפני שנה

שתפו

MP3•בית הפרקים

Summary

Takeaways

Early influences and exposure to different marketing areas can shape an entrepreneurial journey.
Sales skills are crucial for starting a business and building a client base.
Building a repeatable process and leveraging sales experience are key to scaling a business.
SEO and content marketing require unique and human-focused content.

Episode Resources

Guests Links 🔽

Podcast Links 🔽

58 פרקים

#Trading #Entrepreneur #Business #Spencer Lowe

כל הפרקים

Lessons in Leverage

1
Remote Work Revolution 39:26

לפני 28 weeks39:26

39:26

In this episode of Lessons in Leverage, Spencer Lowe interviews Shane Spraggs, CEO of Virtira, who shares his insights on remote work productivity. Shane discusses his journey into remote work, the challenges and benefits of managing remote teams, and the importance of personal habits for success. He emphasizes the need for clarity in communication, the significance of social connections, and the evolving landscape of work in the age of AI. Takeaways Shane's journey into remote work began during the pandemic. Companies must nurture their teams to maximize productivity. Effective management is crucial for remote work success. Clarity in communication enhances team performance. Personal habits significantly impact remote work productivity. Social connections are vital for remote workers' well-being. Establishing rituals can help separate work and personal life. AI will reshape the future of work and remote opportunities. Investing in team development is essential for remote success. The next wave of innovation may come from remote entrepreneurs. Episode Resources Guests Links 🔽 Connect with Shane Spraggs on LinkedIn Learn more about Virtira Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Turning Pain into Power with Terry Tucker - Episode 56 47:55

לפני 33 weeks47:55

47:55

In this episode of Lessons in Leverage, Spencer Lowe and Terry Tucker dive deep into the theme of embracing discomfort to build mental resilience. The hosts explore strategies for overcoming life's challenges, referencing personal experiences and philosophical reflections to illustrate their points. Spencer shares his practice of cold plunging, while Terry Tucker discusses his cancer journey, where embracing discomfort played a critical role. They touch on the significant influence of mindset and control over one's thoughts, referencing wisdom from Tony Robbins and stoic philosophers. Terry also introduces his "four truths" that have guided his life and approach to legacy. Throughout the episode, the discussion emphasizes the importance of accepting life's natural difficulties rather than resisting them, the power of hope and endurance, the transformative impact of personal challenges, and the importance of living a full life free of regret. They also highlight key studies, practical tips, and anecdotes to underscore their message, providing listeners with valuable insights on building resilience and finding meaning in adversity. Terry Tucker also shares inspirational stories from his diverse career and his approach to dealing with mortality, stressing the importance of setting personal goals and the significance of parental influence on his values and resilience. The episode concludes with Terry promoting his book "Sustainable Excellence" and shares the enduring message: proactively pursue your purpose for happiness and peace. Takeaways Embracing discomfort can significantly build mental resilience. Adopting the mindset of not negotiating with oneself conserves mental energy and enhances commitment. Accepting challenges as a natural part of life reduces suffering and enhances one's ability to deal with adversity. Planning for the inevitability of death can enhance the quality and meaning of life. Controlling your mind through positive self-talk influences your capacity to face challenges and achieve goals. Facing daily small challenges prepares you mentally and physically for significant life challenges. Building resilience involves leveraging discomfort, hope, and endurance. The importance of living without regret by seizing current opportunities. Parental influence plays a pivotal role in instilling values of strength, resilience, and service. Leveraging personal education and making informed healthcare decisions is crucial. Continuously self-improve and adapt through practice and reflection. A structured approach to life goals in different decades can provide clarity and direction. Terry's "four truths" offer a powerful framework for living a purposeful life: Control your mind or it will control you. Embrace pain and discomfort to build strength and resilience. Leave a legacy through the impact you have on others. As long as you don't quit, you can never be defeated. Reflect on self-imposed limits and strive to extend beyond perceived breaking points. Proactively pursue your purpose and leverage adversity for personal growth and fulfillment. Episode Resources Guests Links 🔽 Connect with Terry Tucker on LinkedIn Learn more about Terry Tucker Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Gains And Loss Frames with Spencer Lowe - Episode 55 18:22

לפני 36 weeks18:22

18:22

In this thought-provoking episode, Spencer delves into the fascinating world of behavioral economics, specifically focusing on the concept of gains frames and loss frames. Drawing from the pioneering work of researchers Daniel Kahneman and Amos Tversky, he highlights how understanding these psychological principles can be a game-changer for consultants and anyone involved in decision-making processes. Key Topics Discussed: Introduction to Behavioral Economics: Spencer explains the foundational work of Kahneman and Tversky in behavioral economics and introduces their research on decision-making biases. Recommendation: "The Undoing Project" for an in-depth look at their research and its implications. Principles of Gains Frames and Loss Frames: Summary of how potential gains and losses are perceived and valued differently by individuals. Explanation of the disproportionate impact of losses compared to gains on emotional and rational decision-making. Application in Consulting: Dealing with Irrational Client Behavior: Techniques to identify and address clients who are stuck in a loss frame. Importance of validating emotions and uncovering core fears to shift clients back to a gains frame. Presentation of Options: Strategies on how to effectively present choices using gains and loss frames to lead clients towards rational decisions. Practical examples of framing options related to project management and scope changes. Framing Scenarios Effectively: Real-world examples (e.g., medical treatment options) to illustrate the impact of different frames on decision-making. Ethical consideration in using gains and loss frames to ensure clients make the best possible choices. Consulting Best Practices: Importance of understanding and wielding gains and loss frames ethically. Techniques to help clients and teams achieve optimal outcomes by framing information correctly. Additional Resources: Book Recommendation: "The Undoing Project" Episode Resources Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Unlocking Your Potential with Carly Pepin - Episode 54 31:25

לפני 37 weeks31:25

31:25

In this episode of Lessons in Leverage, host Spencer Lowe and personal development expert Carly Pepin discuss the transformative power of embracing discomfort and fostering self-discipline. Carly shares her personal journey of overcoming mental health challenges and the importance of self-awareness in personal growth. The conversation delves into balancing perceptions, breaking through mental barriers, and the significance of facing pain for meaningful change. Carly emphasizes the role of discipline in achieving desired outcomes and shares inspiring client success stories that highlight the impact of mindset work. Takeaways Embracing discomfort is essential for growth. Self-awareness is key to understanding internal dynamics. Balanced perceptions enhance emotional intelligence. Facing pain is crucial for personal transformation. Discipline stems from genuine desire, not obligation. Tracking progress helps maintain motivation and clarity. Finding the right tools is vital for personal development. Support from coaches can accelerate transformation. Every individual has a unique way of processing emotions. Transformative change often leads to unexpected positive outcomes. Episode Resources Guests Links 🔽 Connect with Carly Pepin on LinkedIn Learn more about Carly Pepin Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Principle of ‘No Surprises’ with Spencer Lowe - Episode 53 6:11

לפני 38 weeks6:11

6:11

In this episode of Lessons in Leverage, Spencer delves into the project management concept known as the Principle of No Surprises. Spencer unpacks why humans are naturally resilient to problems and changes when they are expected, but become emotional and difficult to manage when caught off guard. He emphasizes that while unexpected events will inevitably occur, the key is how one handles and communicates these surprises. Spencer discusses practical ways to mitigate the frequency of surprises for both internal teams and clients by anticipating problems, updating communication plans, and setting realistic expectations. He also highlights the importance of transparently sharing assumptions and creating wiggle room to manage risks effectively. By mastering the Principle of No Surprises, professionals can significantly enhance trust and reliability in their relationships with clients and colleagues, ultimately leading to increased value and success in their roles. Takeaways Expect and Prepare for Problems: While unexpected events are inevitable, the key is how you prepare for and communicate about them. Anticipate Issues: Work on gaining experience and refining your skills to better anticipate potential problems. Communicate Assumptions: Sharing what you assume in your planning can prevent misunderstandings and last-minute surprises. Set Conservative Expectations: For clients, offer timelines and budgets that account for potential setbacks to build trust and ensure you can meet or exceed expectations. Internal Communication vs. Client Communication: Be more detailed in internal communications about potential issues, while being concise yet transparent with clients. Value of No Surprises: Mastering this principle builds trust, reliability, and can significantly alter how people perceive your value, even if the actual work hasn't changed. Self-Reflection: Regularly evaluate areas where surprises happen and develop strategies to mitigate them. Manage Risks: Include padding in your estimates for time and budget to accommodate for potential difficulties, and work to mitigate those risks. Episode Resources Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Embracing Energy and Intuition with Gitte Madelaire - Episode 52 38:44

לפני 39 weeks38:44

38:44

In this episode of Lessons in Leverage, host Spencer Lowe engages with Gitte Madelaire, a futurist and author of Energetic Leadership. They explore the transformative power of energy and intuition in leadership, the importance of personal transformation, and how to create space for listening to one's inner self. The conversation emphasizes the need for leaders to align their actions with their purpose and the significance of understanding emerging trends in leadership. In this conversation, Gitte Madelaire discusses the importance of understanding societal trends and narratives within organizations, the impact of automation and AI on customer experiences, and the necessity for leaders to cultivate calmness and authenticity in their approach. She emphasizes the balance between technology and human connection, advocating for a more human-centered approach in business practices. Takeaways Energy and intuition are essential skills for leaders. Personal transformation often begins with surrendering to one's true self. Listening to our inner voice is crucial for personal and professional growth. Creating space for quiet reflection helps in understanding one's energy. Balancing masculine and feminine energies leads to more effective leadership. Trends in leadership are shifting towards purpose-driven models. Nature can be a powerful tool for calming the mind and listening to the soul. Engagement in work is tied to alignment with one's purpose. Organizations must adapt to the changing needs of employees and customers. The future of leadership involves a blend of data-driven insights and intuitive understanding. Unlocking potential involves understanding the narratives we create. Organizations must reflect on their societal impact and brand promises. Trends can help us observe ourselves and others without personal bias. Automation and AI should enhance, not replace, human connection. Customer experiences must be designed with humanity at the forefront. Calmness in leadership can lead to greater clarity and effectiveness. Authenticity and curiosity are essential traits for modern leaders. The balance between technology and human interaction is crucial for success. Leaders should prioritize quiet reflection to reset their energy. Innovative approaches, like AI in audiobooks, can enhance learning experiences. Episode Resources Guests Links 🔽 Connect with Gitte Madelaire on LinkedIn Learn more about Energetic Leadership Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Choose Your Hard with Spencer Lowe - Episode 51 7:19

לפני 40 weeks7:19

7:19

In this episode of Lessons in Leverage, Spencer dives into the concept of "choosing your hard," emphasizing the inevitable challenges we face whether we choose to address issues upfront or ignore them until they become bigger problems. Spencer explores this concept through examples related to physical health and workplace interactions. He explains that avoiding short-term difficulties typically leads to more significant, enforced difficulties down the road. This episode delves into the idea that taking ownership and confronting challenges head-on, whether it's through diet and exercise or transparent communication in the workplace, ultimately leads to more options, freedom, and happiness in the long term. Takeaways Short-term difficulties are often optional, while long-term difficulties are enforced when initial issues aren’t addressed. Healthy lifestyle choices, although challenging, prevent more severe health problems and restricted life options in the future. Avoiding difficult conversations at work can lead to larger issues, less flexibility, and potential job loss. Open communication, taking responsibility, and addressing problems head-on foster a transparent and accountable culture. Always consider the long-term consequences of seemingly easy decisions; they often lead to enforced hardships. The short-term hard choice comes with long-term benefits such as happiness, freedom, and more options. Choosing the hard now over the enforced hard later is a strategy to ensure better outcomes and mitigate future difficulties. Episode Resources Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Growth Problems are Quality Problems with Spencer Lowe - Episode 50 8:59

לפני 41 weeks8:59

8:59

In this insightful episode of "Lessons in Leverage," Spencer unpacks the often misunderstood relationship between business growth and quality. Using a simple yet powerful analogy of water in a bucket, Spencer breaks down the key components that drive sustainable growth: new customer acquisition, customer lifetime value, and churn rate. He emphasizes that many businesses mistakenly focus solely on sales and marketing to fuel growth, neglecting the critical role of delivering exceptional quality to customers. Key Takeaways: The Bucket Analogy : New Customer Acquisition (Water poured into the bucket) : Essential for growth but not sufficient on its own. Customer Lifetime Value (Size of the bucket) : Larger buckets hold more water, representing higher long-term revenue from existing customers. Churn (Hole in the bucket) : Represents customers lost, either due to dissatisfaction or lack of value. Quality over Quantity : Two of the three growth levers (customer lifetime value and churn) are directly tied to the quality of customer experience. Improving quality decreases churn and increases the customer lifetime value, driving sustainable growth. Leveraging Referrals : Satisfied customers lead to referrals, which significantly enhance new customer acquisition. Referrals have a 7-fold higher closing rate compared to other prospects. Universal Responsibility : Quality improvement is a collective responsibility across the organization, not just a sales or marketing issue. Performance at the highest level in delivery and customer satisfaction guarantees continuous growth. Actionable Strategies : Focus on delivering greater value to existing customers. Reactivate past customers who left due to dissatisfaction by offering free value or additional services. Cultivate strong relationships to encourage referrals. Episode Resources Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Embracing Emotions for Growth with Dr. Michelle P. Maidenberg - Episode 49 49:03

לפני 42 weeks49:03

49:03

In this episode of Lessons in Leverage, host Spencer Lowe interviews Dr. Michelle P. Maidenberg, a mental health expert and author of 'Ace Your Life'. They discuss the transformative ACE method, which focuses on acceptance, compassion, and empowerment. Dr. Maidenberg shares her personal journey, the importance of understanding one's values, and how to cultivate confidence. The conversation emphasizes the significance of aligning behaviors with personal values, the utility of guilt and shame, and the balance between quality and quantity in parenting and work. In this conversation, Michelle Maidenberg discusses the complexities of human emotions, the importance of aligning actions with personal values, and the challenges of sustaining behavioral change. She emphasizes the need for self-acceptance and compassion, while also exploring the evolution of values over time. Additionally, she shares insights about her nonprofit, 'Thru My Eyes,' which helps chronically ill individuals create video legacies for their loved ones, highlighting the emotional impact of such connections. Takeaways Our journey is constantly evolving and never ends. Regret often stems from not recognizing past experiences shaped us. Every relationship teaches us something valuable. Confidence is cultivated over time, not inherent. Understanding our core values is essential for fulfillment. Guilt and shame can be useful indicators of our values. It's important to align our behaviors with our values. Quality time with loved ones is more important than quantity. We must appreciate the valid reasons behind our past decisions. Living in conscious awareness helps us align with our best selves. Circumstances can hinder our ability to feel good, creating pressure to be happy. Thoughts and feelings can spiral, leading to anxiety and sleeplessness. Pain often indicates a misalignment with our values. Realigning with our values requires constant recalibration and self-awareness. Self-worth influences our decisions and behaviors in relationships. Sustaining behavioral change is often more challenging than initiating it. Acceptance does not equate to mediocrity; it's about awareness and compassion. Emotions are key drivers of behavior and should not be dismissed. Values can evolve over time, reflecting personal growth and change. Creating video legacies can provide emotional closure and connection for families. Episode Resources Guests Links 🔽 Connect with Dr. Michelle PMaidenberg on LinkedIn Learn more about ‘Ace Your Life’ Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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The Impossible with Spencer Lowe - Episode 48 8:11

לפני 43 weeks8:11

8:11

In this episode of Lessons in Leverage, Spencer delves into the topic of "The Impossible." He challenges the conventional understanding of what is deemed impossible and reframes it as a series of perceptions and limitations we put on ourselves. Spencer contends that labeling something as impossible is often a way of avoiding effort or the complexity involved. He emphasizes that there is no objective impossibility—only subjective limitations that we impose or accept. Spencer introduces a strategy to overcome the mindset of impossibility by urging listeners to focus first on what they want to achieve and why it is important to them. Once these are clearly defined, the 'how' becomes a more manageable challenge. He argues that having a deeply personal, motivating reason can unlock innovative ways to achieve what was previously thought unattainable. Drawing from various examples, Spencer discusses the importance of challenging your assumptions and being flexible in your approaches. He also references the book "10X is Easier Than 2X" to illustrate how setting ambitious goals can sometimes be easier than incremental progress because it requires thinking outside of the usual paradigms. Takeaways Impossible is a Cop Out: Labeling something as impossible is often a decision to avoid effort and complexity. Challenge Assumptions: Question why you believe something is impossible and what assumptions you're making. Start with 'What' and 'Why': Clarify the goal (what) and understand why it's important to you before tackling the 'how.' Deeply Motivating 'Why': A strong personal reason or a mission can drive you to find ways to achieve your goals. Flexibility in 'How': Be flexible and seek innovative solutions; don’t be married to a single approach. Empowered Creator Mindset: Adopting this mindset helps you take control and see possibilities rather than limitations. Big Goals Over Incremental Gains: Big, ambitious goals can be easier to achieve because they require new paradigms and ways of thinking. Distinguishing Limitations from Impossibilities: Understand the difference between not being willing to do something and it being genuinely impossible. Episode Resources Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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The Power of Ownership with Spencer Lowe - Episode 47 10:36

לפני 45 weeks10:36

10:36

In this episode of Lessons in Leverage, Spencer dives into the profound concept of taking ownership, even for situations that aren't directly your fault. He elucidates the distinction between the victim story, where external factors are blamed, and the hero story, where one takes responsibility for influencing change. Through vivid examples, including a personal anecdote about getting mugged, Spencer highlights how adopting a mindset of responsibility can empower individuals to expand their control and capabilities. This episode underscores the importance of cultivating a mentality that transforms challenges into opportunities for growth and personal development. Takeaways Adopting a mindset of responsibility, even for things outside your control, can lead to personal growth and improved outcomes. The victim story limits your power and potential by attributing failure to external factors. The hero story empowers you by identifying ways to influence and change your circumstances. Reflecting on how your actions contributed to a situation, even negatively, opens up avenues for improvement and proactive change. Cultivating a hero mindset can reduce fear and expand your life by increasing your control over future outcomes. Taking responsibility for more than you're initially in control of can elevate your success in both personal and professional realm…

Lessons in Leverage

1
Stoicism and Growth Lessons with Benny Voncken - Episode 46 42:49

לפני 47 weeks42:49

42:49

In this episode of Lessons in Leverage, Spencer interviews Benny Voncken, co-founder of Via Stoica, who shares insights on Stoicism and its practical applications in modern life. Benny discusses his personal journey to Stoicism, the value of obstacles, the importance of self-care in relationships, and the significance of pausing before reacting to challenges. He also explores how minimalism aligns with Stoic principles, emphasizing the need to focus on what truly matters in life. Takeaways Stoicism provides foundational building blocks for a personal philosophy. Obstacles can serve as valuable learning experiences. Self-care is essential for healthy relationships. Taking a pause can help in making better decisions. Understanding what you can control is key to managing stress. Minimalism encourages mindfulness about possessions and their impact on life. Living in accordance with nature leads to a more fulfilling life. Practicing Stoicism can lead to a calmer and more peaceful existence. The journey of self-improvement often begins in difficult times. Time is our most precious asset, and we should guard it wisely. Episode Resources Guests Links 🔽 Connect with Benny Voncken on LinkedIn Learn more about Via Stoica Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

1
From Burnout to Balance with Serban Mare - Episode 45 46:56

לפני 48 weeks46:56

46:56

In this episode, Serban Mare shares his journey from burnout to fulfillment and success. He discusses his upbringing in Romania and his pursuit of the American dream. Serban emphasizes the importance of a growth mindset and the power of gratitude in overcoming burnout. He also highlights the need to prioritize and say no to non-essential tasks. Sherban provides practical advice for managing energy and setting boundaries to achieve lasting success. Takeaways Burnout is a mental and physical state that occurs when we are in a continuous state of stress for an extended period of time. Developing a growth mindset and practicing gratitude can help overcome burnout and find fulfillment. Prioritizing essential tasks and saying no to non-essential ones is crucial for managing energy and achieving success. Setting boundaries and communicating openly with others about your limitations is important for preventing burnout. Managing energy, not time, is key to productivity and well-being. titles Practicing Gratitude to Find Fulfillment The Importance of Prioritization and Saying No Episode Resources Guests Links 🔽 Connect with Serban Mare on LinkedIn Learn more about Serban Mare Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Balancing Passion and Business with Jason Berkowitz - Episode 44 41:42

לפני 1 year41:42

41:42

In this episode, Spencer sits down with Jason Berkowitz, founder of a successful SEO business in Salt Lake City, to discuss Jason's entrepreneurial journey, the evolution of SEO strategies over the years, and the role of AI in digital marketing. Takeaways Beyond a certain point of education, work ethic, and intelligence, all outcomes in life are dictated by leverage. Leverage can be built through skills, technology, and financial resources. AI is not true AI yet, but it can be used to automate certain tasks and improve workflow. Delegation is key to achieving more with less time and effort. Subject matter experts play a crucial role in creating high-quality content. Procrastination can be valuable when used strategically. The focus funnel framework helps prioritize tasks and optimize productivity. The SEO landscape is constantly evolving, but some legacy principles still apply. YouTube has a different algorithm and requires a different approach to optimization. The key to success in SEO is providing value to the user and focusing on the user experience. Episode Resources Guests Links 🔽 Connect with Jason Berkowitz on LinkedIn Learn more about Break the Web Agency Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

1
Amazon's Growth Secrets with Steve Anderson - Episode 43 40:50

לפני 1 year40:50

40:50

Steve Anderson, author of 'The Bezos Letters,' discusses his journey of writing the book and the principles he learned from studying Jeff Bezos and Amazon. He emphasizes the importance of writing as a tool for clarity and deep thinking, and how it can be leveraged to communicate ideas and build expertise. Anderson also explores the concept of risk and the need for experimentation in business, as well as the value of customer obsession and understanding the flywheel of growth. He concludes with the idea of always thinking of your business as a startup, maintaining a mindset of continuous innovation and growth. Takeaways Writing is a powerful tool for clarity, deep thinking, and communicating ideas. Risk should be approached through experimentation and taking steps to protect against potential failures. Customer obsession is key to growth, involving anticipating customer needs and solving problems before they arise. Understanding the flywheel of growth and the four cycles of test, build, accelerate, and scale can drive business success. Maintaining a day one mindset, thinking of your business as a startup, fosters continuous innovation and growth. Episode Resources Guests Links 🔽 Connect with Steve Anderson on LinkedIn Learn more about The Bezos Letter Get your FREE copy of The Bezos Letters Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Tech Startup Basics with Jason Vego - Episode 42 46:50

לפני 1 year46:50

46:50

In this episode of Lessons in Leverage, Spencer interviews Jason Vego, the CEO and co-founder of Bevz. They discuss Jason's journey from a corporate career to entrepreneurship and the lessons he learned along the way. They also explore the concept of leverage and how Jason was able to harness it in his business. The conversation covers topics such as starting a dog grooming business, the fear of failure, the importance of learning and growth, and the value of human capital. Jason shares insights on finding leverage through collaboration, humility, and a growth mindset. In this conversation, Jason Vego, the co-founder and CEO of Bevz, discusses the value of relationships and building a strong team in entrepreneurship. He emphasizes the importance of leveraging college networks and alumni networks to find people with the right skills and values. Jason also shares his experience of launching tech businesses without a technical background and highlights the significance of finding the right technical co-founder or advisor. He talks about the shift from recruiting a diverse group of talented individuals to building a team of niche specialists as the business grows. Additionally, Jason discusses the strategic levers he uses to get more out of less, including international hiring and leveraging finance through venture capital and lines of credit. Takeaways Starting a business involves taking risks and learning from failures. Leverage can be found through collaboration, humility, and a growth mindset. Human capital is a key factor in building a successful business. Painting a compelling vision and communicating it effectively can attract talented individuals. Money is not always the primary motivator for people to join a startup. Building a strong network and leveraging relationships can provide valuable resources and opportunities. Leveraging college networks and alumni networks can help in finding people with the right skills and values for your team. Finding the right technical co-founder or advisor is crucial for launching tech businesses without a technical background. As the business grows, there is a shift from recruiting a diverse group of talented individuals to building a team of niche specialists. International hiring can be a cost-effective way to access highly skilled talent. Venture capital and lines of credit can be strategic levers to finance and grow a business. Episode Resources Guests Links 🔽 Connect with Jason Vego on LinkedIn Learn more about Bevz Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

1
The Power of Grit with Danielle Cobo - Episode 41 35:14

לפני 1 year35:14

35:14

Danielle Cobo, a bestselling author and sought-after speaker, shares her insights on grit, resilience, and leadership. She emphasizes the importance of understanding individual motivations and building personal relationships in team leadership. Danielle also highlights the value of investing in personal and professional development, including finding mentors and coaches. She discusses the power of building a personal brand and leveraging platforms like LinkedIn to attract the right clients. Danielle's journey from a successful sales career to entrepreneurship demonstrates the impact of grit and resilience in achieving personal and professional goals. Takeaways Understand individual motivations and build personal relationships in team leadership. Invest in personal and professional development, including finding mentors and coaches. Build a personal brand and leverage platforms like LinkedIn to attract the right clients. Grit and resilience are key in achieving personal and professional goals. Episode Resources Guests Links 🔽 Connect with Danielle Cobo on LinkedIn Learn more about Danielle Cobo Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

1
Building Wealth and Impact with Brian Adamson - Episode 40 37:07

לפני 1 year37:07

37:07

Brian Adamson, a seasoned real estate investor and mentor, shares his experience and lessons in real estate and entrepreneurship. He emphasizes the importance of becoming the person who can achieve success and leveraging mentorship to learn from the mistakes of others. Brian discusses his journey from corporate America to pursuing his passion full-time and building a successful real estate business. He also talks about the challenges and rewards of investing in commercial multifamily properties and the need to find the right team and partners. Additionally, Brian highlights the importance of giving back and the joy of helping others. Takeaways Focus on becoming the person who can achieve success and leverage mentorship to learn from the mistakes of others. Investing in real estate requires knowledge and understanding of the market, as well as building a strong team and network. Commercial multifamily properties can provide opportunities for cash flow and long-term wealth, but they require active management and dealing with various challenges. Giving back and helping others can be a fulfilling and rewarding aspect of success. AI and technology can be leveraged to automate tasks and improve efficiency in business operations. Episode Resources Guests Links 🔽 Connect with Brian Adamson on LinkedIn Learn more about Brian Adamson Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Unleash Travel Secrets with Chris Klesh - Episode 39 39:17

לפני 1 year39:17

39:17

Coach Chris shares his expertise on how to get more out of travel and leisure without breaking the bank. He emphasizes the importance of finding fulfillment in personal life and creating lasting memories. Coach Chris provides tips on how to leverage credit card rewards to fly for free and how to rent vacation properties from owners at a fraction of the cost of hotels. He also highlights the benefits of planning in advance and using resources like VacationsToGo.com for discounted cruises. Coach Chris offers his services to help families plan affordable and memorable vacations. Takeaways Travel and leisure are important for finding fulfillment and creating lasting memories. Leverage credit card rewards to fly for free and save on airfare. Rent vacation properties from owners through websites like RedWeek.com for luxury accommodations at a fraction of the cost of hotels. Plan in advance to save money and look forward to the travel experience. Use resources like VacationsToGo.com for discounted cruises. Traveling with a family can be made more affordable and enjoyable by renting vacation properties with multiple rooms and amenities. Taking time away from work and immersing oneself in travel and leisure can lead to increased creativity and productivity in business. Seek guidance from experts and join mastermind groups to learn and network in your field. Episode Resources Guests Links 🔽 Connect with Christopher Klesh on LinkedIn Learn more about The Travel Coach Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Naivety to Savvy with Mike Konrad - Episode 38 52:36

לפני 1 year52:36

52:36

Mike Konrad shares his journey as an entrepreneur, from being a reluctant entrepreneur to starting his own company. He discusses the challenges he faced, including a lawsuit from his ex-employer and financial struggles. Mike emphasizes the importance of taking risks, making fearless decisions, and shifting gears as the business grows. He also highlights the value of learning from mistakes and being open to new ideas. Mike credits his long-term mentorship with a consultant for helping him navigate the ups and downs of entrepreneurship. In this conversation, Mike Konrad shares his insights on the importance of marketing and providing value to customers. He discusses how he shifted from traditional advertising to an education model, focusing on workshops, technical papers, speaking engagements, and a podcast. He emphasizes the need to establish authority, provide value, and build trust with customers. Mike also highlights the power of emotional connections and storytelling in marketing. He concludes by discussing the changing landscape of marketing and the importance of reaching younger generations through digital platforms. Takeaways Entrepreneurship can come about in different ways, and it's not limited to a specific personality type or set of circumstances. Taking risks and making fearless decisions are crucial for success in business. Learning from mistakes and being open to new ideas are essential for growth and adaptation. Shifting gears and acquiring new skills at the right time are necessary for scaling a business. Long-term mentorship can provide valuable guidance and support throughout the entrepreneurial journey. Shift from traditional advertising to an education model to provide value and establish authority. Focus on workshops, technical papers, speaking engagements, and podcasts to educate and engage with customers. Build trust with customers by understanding their problems and offering best practice solutions. Create emotional connections and use storytelling to make a lasting impact in marketing. Adapt to the changing marketing landscape by reaching younger generations through digital platforms. Episode Resources Guests Links 🔽 Connect with Mike Konrad on LinkedIn Learn more about Mike Konrad Email: mike@mikekonrad.com Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Clarity for Result with Spencer Lowe - Episode 37 15:04

לפני 1 year15:04

15:04

In this episode, Spencer discusses the concept of 'shooting at invisible targets' and the impact it has on personal and professional success. He shares a step-by-step process for creating a clear vision, defining goals, and taking actionable steps to achieve success. The episode emphasizes the importance of clarity, motivation, and empowerment in pursuing one's goals. Takeaways The concept of 'shooting at invisible targets' refers to pursuing vague goals without a clear vision or plan. Creating a clear vision and defining specific, actionable goals is essential for personal and professional success. Motivation and empowerment are key factors in pursuing and achieving one's goals. Success is not solely determined by the achievement of goals, but also by the development of habits and behaviors that align with the desired outcome. Episode Resources Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Fueling Business Growth with Scott Carley - Episode 36 48:45

לפני 1 year48:45

48:45

Scott Carley, a dynamic consultant and motivational speaker, shares insights on setting big goals, overcoming fear, and leading with empathy. He emphasizes the importance of understanding people's personalities and using empathy to bridge the gap between their perspective and the vision. Scott also discusses the value of seeking mentorship, setting clear targets, and investing in personal development. The conversation covers a range of topics including the use of loans, becoming a speaker, the role of trust in business, and the impact of AI on the future of work. Scott Carley shares insights on personal development, the importance of trust, and the power of asking good questions. Takeaways Setting big, scary, audacious goals is essential for personal and professional growth. Empathy and understanding people's personalities are key to leading and motivating others effectively. Seeking mentorship and learning from those who are ahead can provide valuable insights and guidance. Clear target setting and investment in personal development are crucial for personal and business growth. The best use of loans is to invest in oneself or one's business to produce bigger outcomes. Becoming a successful speaker requires practice, coaching, and involvement in speaking associations like Toastmasters and the National Speakers Association. Trust in business is built on intent, integrity, capabilities, and results, and is a key factor in business acceleration. The impact of AI on the future of work highlights the importance of strong soft skills and the value of high trust relationships. Asking good questions is a superpower that requires listening, building a strong team, and leveraging the skills and influence of others. Episode Resources Guests Links 🔽 Connect with Scott Carley on LinkedIn Connect with Scott Carley on Instagram Learn more about The Change Energizer Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Elevate Your Leadership with Spencer Lowe -Episode 35 12:16

לפני 1 year12:16

12:16

In this solo episode, Spencer discusses the importance of congruent communication and provides a framework for giving feedback effectively. He emphasizes that communication is not just about the words we say, but also about body language and tone. Spencer shares a problem statement structure for delivering feedback, which includes stating expectations and observations without assigning emotions or meaning. He highlights the value of silence and active listening during the feedback process. Spencer concludes by emphasizing the importance of follow-up and providing positive feedback separate from corrective conversations. Takeaways Communication is not just about the words we say, but also about body language and tone. Congruent communication, where body language, tone, and words align, is powerful and effective. When giving feedback, use a problem statement structure that states expectations and observations without assigning emotions or meaning. Silence during the feedback process allows the recipient to process the information and reflect on their performance. Active listening and follow-up are crucial for resolving issues and ensuring behavior change. Separate positive feedback from corrective conversations to avoid confusion and build trust. Episode Resources Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Purpose Beyond Sales with Ryan Cwick - Episode 34 36:24

לפני 1 year36:24

36:24

Ryan Cwick shares his journey from industrial engineering to sales and his passion for helping others. He started the Venmo Challenge during COVID-19, where he would ask his followers to donate money, and he would surprise random people with generous tips. This experience led him to realize the impact he could make and inspired him to create a nonprofit called The Nexus of Hope. Ryan's goal is to continue helping people in need and create events where others can get involved and make a difference. He believes that helping others is his purpose in life and wants to travel the world, organizing trips that combine travel and service projects. Takeaways Sales is a high leverage skill that can lead to financial success and open doors for entrepreneurship. Helping others and making a positive impact can bring fulfillment and purpose to life. Simple acts of kindness, like generous tips or donations, can have a significant impact on people's lives. Creating a nonprofit and organizing events can provide opportunities for others to get involved and make a difference. Episode Resources Guests Links 🔽 Connect with Ryan Cwick on LinkedIn Connect with Ryan Cwick on Instagram Learn more about Nexus of Hope Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Passion and Purpose with Lauren Hong - Episode 33 46:40

לפני 1 year46:40

46:40

Lauren Hong, founder and CEO of Out and About Communications, shares her journey from being a teaching assistant in South Korea to starting her own marketing company. She emphasizes the importance of taking action and gaining experience to discover what you truly enjoy and want to pursue. Lauren also discusses the mindset of entrepreneurship, the need for delegation and letting go of control, and the shift in focus from day-to-day tasks to long-term strategy as a business grows. The conversation explores the importance of clarity in communication and leadership. Clarity is seen as a powerful tool that drives speed, power, and currency in an organization. It is essential for morale, understanding, and alignment within teams. The conversation also highlights the need for leaders to be transparent about their mistakes and struggles, as this builds trust and encourages a culture of responsibility and learning. The guest shares a turning point in her business when she realized the opportunity in the financial services market and focused her efforts in that direction. The conversation concludes with a discussion on the role of AI in the future and the importance of human skills and trust in a technology-driven world. Takeaways Take action and gain experience to discover your passions and what you want to pursue. Delegate tasks and trust your team to drive growth and success. Shift your focus from day-to-day tasks to long-term strategy as your business grows. Communicate the big picture vision and strategy to your team to align efforts and drive success. Clarity is a powerful tool that drives speed, power, and currency in an organization. Transparency about mistakes and struggles builds trust and encourages a culture of responsibility and learning. Identifying a niche and focusing efforts in that direction can lead to significant growth and success. In a technology-driven world, human skills and trust will continue to be valuable and necessary. AI can complement businesses by improving efficiency, but human touch and trust are still essential. Episode Resources Guests Links 🔽 Connect with Lauren Hong on LinkedIn Learn more about Out and About Communications Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Success using LinkedIn with Scott Aaron - Episode 32 40:10

לפני 1 year40:10

40:10

Scott Aaron shares his journey of transitioning from in-person coaching to building a personal brand and leveraging LinkedIn to grow his online business. He emphasizes the importance of focusing on a specific platform, such as LinkedIn, to build a personal brand and connect with the right audience. Scott also highlights the significance of getting results for clients and collecting testimonials to establish credibility and social proof. He advises starting with one-on-one coaching to prove your concept before creating digital products or scaling your business. Scott discusses the power of AI in enhancing business operations and recommends AI tools like ChatGPT, perplexity.ai, and opus.pro. Takeaways Focus on building a personal brand on a specific platform, such as LinkedIn, to connect with the right audience. Get results for clients and collect testimonials to establish credibility and social proof. Start with one-on-one coaching to prove your concept before creating digital products or scaling your business. Utilize AI tools like ChatGPT, perplexity.ai, and opus.pro to enhance business operations and create engaging content. Episode Resources Guests Links 🔽 Connect with Scott Aaron on LinkedIn Learn more about The Time to Grow Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Cultivating Success in Wine with Agent Cru - Episode 31 1:02:45

לפני 1 year1:02:45

1:02:45

Summary Agent Cru aka Addison Rex, CEO of Wine Spies, shares his journey from the family winery to the technology-driven e-commerce company. He discusses the unique brand of Wine Spies and their daily flash sale model. Agent Cru highlights the importance of building custom features to differentiate their business and the decision-making process of building vs buying technology solutions. He also emphasizes the role of relationships in his journey and the significance of authenticity and kindness in business interactions. In this conversation, Agent Cru shares insights on building relationships with empathy and the power of validation and empathy in business. They discuss the importance of taking a non-transactional attitude and investing in relationships for future success. The conversation also explores the value of making proactive deposits and developing the habit of adding value to relationships. Agent Cru highlights the impact of AI on the wine industry and the challenges of AI-generated content. They emphasize the need to make wine approachable and enjoyable for everyone. Takeaways Wine Spies is a unique e-commerce company that features a different wine on their site every 24 hours. Building custom features has been a key factor in Wine Spies' success and differentiation in the market. The decision to build vs buy technology solutions depends on whether it creates a meaningful competitive advantage. Relationships play a crucial role in the wine industry and have been instrumental in Agent Cru's journey. Building relationships with empathy and validation can create a positive impression and foster long-term connections. Taking a non-transactional attitude and investing in relationships can lead to future success. Making proactive deposits and adding value to relationships can create trust and open doors for opportunities. Recognizing limitations and leveraging talent can lead to better outcomes in business and design. Episode Resources Guests Links 🔽 Connect with Addison Rex on LinkedIn Learn more about Wine Spies Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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When to Delegate, Outsource, and Elevate with Byron Morrison - Episode 30 52:56

לפני 1 year52:56

52:56

Summary Byron Morrison shares his journey from wanting to help people to becoming a bestselling author, speaker, and mindset coach. He emphasizes the importance of shifting mindset and approach to become an effective leader. Byron discusses the challenges of knowing when to delegate and provides strategies for overcoming obstacles. He also highlights the significance of hiring for roles you're unfamiliar with and the role of AI in scaling. Byron emphasizes the value of soft skills and the need to focus on interpersonal skills in a tech-driven world. Finally, he shares his approach to building a business and leveraging time. In this conversation, Byron Morrison and Spencer discuss the importance of creating leverage to maximize impact and reach. They explore the balance between leveraging tasks and finding personal fulfillment in one's work. Byron emphasizes the need to delegate tasks that are not a good use of one's time and to focus on the things that excite and bring joy. They also discuss the value of direct client consulting and the importance of evaluating decisions and priorities. The conversation highlights the significance of embracing the present moment and finding happiness in the journey rather than constantly chasing future goals. Takeaways Shift your mindset and approach to become an effective leader. Recognize the importance of delegation and leverage your time effectively. Hire for roles you're unfamiliar with and seek support when needed. Develop soft skills and focus on interpersonal skills in a tech-driven world. Create leverage in your work to maximize impact and reach. Delegate tasks that are not a good use of your time. Focus on the things that excite and bring joy to your work. Evaluate decisions and priorities based on multiple lenses, including financial, happiness, and personal values. Embrace the present moment and find happiness in the journey rather than constantly chasing future goals. Episode Resources Guests Links 🔽 Connect with Byron Morrison on LinkedIn Learn more about Byron Morrison Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Networking Reimagined with Josh Polgardi - Episode 29 1:12:41

לפני 1 year1:12:41

1:12:41

Summary In this episode, Spencer is joined by Josh Polgardi, the founder and CEO of Tripally.io and Luff Sheets. They discuss the importance of networking and building genuine relationships. Josh shares his background and the breaking point that led him to take risks and start his own businesses. They also explore the power of expanding networks beyond existing circles and leveraging referrals for introductions. Overall, the conversation highlights the value of networking and the benefits it can bring to personal and professional growth. The conversation explores the themes of asking for help, leveraging skills for success, the disruption and future of AI, the swing back to the physical and human connection, and optimism for the future. Takeaways Building genuine relationships is key to successful networking. Taking risks and stepping out of your comfort zone can lead to new opportunities. Expanding your network beyond existing circles can bring fresh perspectives and opportunities. Utilizing your network for advice and introductions can lead to valuable connections. Asking for help is a powerful tool for problem-solving and building connections. Leveraging skills and technology can lead to increased productivity and efficiency. AI is disrupting trust and raising questions about the future of humanity. The swing back to physical experiences and human connection is a potential response to technological advancements. Optimism for the future lies in the good that people are doing and the potential for positive change. Episode Resources Guests Links 🔽 Connect with Josh Polgardi Learn more about the Tripally.io and Luff Sheets Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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The SEO Playbook with Maddy Osman - Episode 28 49:18

לפני 1 year49:18

49:18

Summary Maddy Osman, founder and CEO of the Blogsmith, shares her journey from teaching herself web design to becoming a successful content marketer. She emphasizes the importance of early influences and exposure to different marketing areas in shaping her entrepreneurial path. Maddy highlights the value of sales skills and the role they played in starting her own business. She also discusses the significance of building a repeatable process and leveraging her sales experience. Maddy provides insights into the state of SEO and content marketing, emphasizing the need for unique and human-focused content. In this conversation, Maddy Osman discusses the impact of AI on content quality and the importance of maintaining a human touch in content creation. She emphasizes that while AI can be a useful tool, it should not be the sole focus of the content creation process. Maddy also shares the steps to successful content strategy and execution, including keyword research, topic generation, and consulting with experts. She highlights the role of visual art direction and the value of editing and fact-checking in content creation. Finally, she provides information on where to get help with content creation. Takeaways Early influences and exposure to different marketing areas can shape an entrepreneurial journey. Sales skills are crucial for starting a business and building a client base. Building a repeatable process and leveraging sales experience are key to scaling a business. SEO and content marketing require unique and human-focused content. Episode Resources Guests Links 🔽 Connect with Maddy Osman on LinkedIn Learn more about The Blogsmith Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Love, Leadership, and the Long Road with Scotte Burns - Episode 27 1:02:41

לפני 1 year1:02:41

1:02:41

Summary Scotte Burns, an explorer of love and life, shares his journey of discovering the true nature and meaning of love. From his tumultuous upbringing to his career in education, Scotte's experiences shaped his understanding of love and led him to embark on a mission to explore love in diverse places and cultures. Along the way, he discovered the power of examples and mentors, the importance of direction over destination, and the role of faith in expressing love. Scotte also discusses the leverage of love in his work and the potential impact of AI on love and relationships. In this conversation, Scotte Burns discusses the impact of AI on mobile apps and the potential for AI to overshadow and eliminate the use of traditional mobile apps. He emphasizes the importance of authenticity in a post-truth environment and how AI can be used to ensure genuine and reliable content. Scotte also shares his use of AI tools, such as GPTs and voice assistants, to enhance his performance and preparation. The conversation explores the value of human-generated content and the scarcity of humanity in an AI-driven world. It concludes with a discussion on the need for moral responsibility in the development and use of AI. Takeaways The examples and mentors we encounter in life can shape our understanding of love and relationships. Having a clear direction and purpose is more important than focusing on a specific destination. Faith is a powerful tool for expressing love and overcoming fear. Learning new skills and wearing multiple hats is essential for entrepreneurial success. AI has the potential to disrupt and enhance various aspects of love and relationships. AI has the potential to disrupt the traditional use of mobile apps and change the way we interact with technology. Authenticity is increasingly important in a post-truth environment, and AI can be used to ensure genuine and reliable content. AI tools, such as GPTs and voice assistants, can enhance performance and preparation in various fields. Human-generated content remains valuable and desired, even in a world with advanced AI technology. As AI continues to advance, it is crucial to maintain a strong sense of moral responsibility in its development and use. Episode Resources Guests Links 🔽 Connect with Scotte Burns on LinkedIn Learn more about Scotte Burns Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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From Corporate to Cause with Genevieve Piturro - Episode 26 1:06:28

לפני 1 year1:06:28

1:06:28

Summary Genevieve Peturo shares her journey of finding purpose and fulfillment by helping children in need. She discusses the importance of balancing expectations and following one's heart. Genevieve emphasizes the power of starting small and finding ways to incorporate passion into daily life. She highlights the significance of supportive relationships and the impact of sharing and caring for others. Genevieve's story serves as a reminder to listen to our inner voice and find ways to make a meaningful difference in the world. Genevieve shares her insights on resilience, validation, storytelling, finding support, and advice for finding purpose. She also discusses how to get involved with the Pajama Program and highlights her services and master classes. Takeaways Leverage is not just about gaining more money or status, but also about finding fulfillment and making a positive impact. Purpose can be found by helping others and meeting their emotional needs. It is important to balance societal expectations with personal desires and aspirations. Starting small and incorporating passion into daily life can lead to a more fulfilling journey. Supportive relationships and a strong support system are crucial in pursuing one's purpose. Develop emotional resilience to handle criticism and negativity. Focus on attracting the right people who resonate with your cause. Storytelling is a powerful tool for connecting with others and inspiring action. Finding support and sharing your passion can lead to unexpected opportunities. Be honest and open about your fears and struggles to connect with others. Get involved with the Pajama Program to support children in need. Consider Genevieve's services and master classes for guidance on finding purpose. Episode Resources Guests Links 🔽 Connect with Genevieve Piturro Learn more about the Pajama Program Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Cryptology, Special Ops, and New Frontiers with J. L. Hancock - Episode 25 1:18:07

לפני 1 year1:18:07

1:18:07

Summary Jim (a.k.a. J.L. Hancock), a former military cryptologist and special operations member, shares his journey and the lessons he learned along the way. From his upbringing in Albuquerque to his martial arts training, Jim's experiences shaped his mindset and approach to life. He discusses the importance of being an egotist, finding innovative solutions within a bureaucratic system, and measuring success in unconventional ways. Jim's transition to post-military life led him to writing fiction, where he continues to apply his unique perspective and experiences. In this conversation, J.L. Hancock discusses his journey as an author and the motivations behind his book. He explains how writing fiction allows him to explore his ideas and visions of the future. Hancock also shares his thoughts on the potential impact of AI and robotics, highlighting the automation of tedious and dangerous tasks as an exciting development. However, he expresses concerns about the manipulation of information and the proliferation of disinformation through social media. He emphasizes the importance of discipline and moderation in using technology and suggests that parents play a crucial role in teaching the next generation to control their minds and make conscious choices. Takeaways Adversity can be a catalyst for growth and learning new skills. Innovation often requires challenging the status quo and thinking outside the box. Success should be measured by the impact and value created, not just by traditional metrics. Balancing short-term promotions with long-term personal and professional growth is essential. Writing fiction allows for the exploration of ideas and visions of the future. AI and robotics have the potential to automate tedious and dangerous tasks, improving efficiency and safety. The manipulation of information and the spread of disinformation through social media are concerning issues. Discipline and moderation are essential in using technology, and parents play a crucial role in teaching the next generation to control their minds. Episode Resources Guests Links 🔽 Connect with J. L. Hancock Learn more about The Hawk Enigma Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Understanding Money's True Amplifying Power - Episode 24 1:02:48

לפני 1 year1:02:48

1:02:48

Summary Lane Kawaoka shares his journey from a traditional career path in engineering to becoming a successful real estate investor and entrepreneur. He discusses the importance of discontentment and the need to challenge societal norms around money and wealth building. Lane emphasizes the power of leverage in real estate investing and the transition from rental properties to syndications and private placements. He also highlights the importance of personal growth and finding fulfillment beyond financial success. The conversation explores various themes related to personal finance and wealth building. It discusses the concept of the six human needs and how financial goals can fulfill these needs. The importance of rebuilding vision and purpose is highlighted, especially when one achieves their initial goals. Shifting from retirement-focused financial goals to sooner-term goals is also discussed, emphasizing the benefits of building mini pensions through investments. The conversation delves into understanding fee structures and the impact they can have on investment returns. It concludes by emphasizing the importance of starting with small investments, such as direct real estate, and tailoring financial strategies to different phases of wealth. Takeaways Challenge societal norms and question traditional wealth building strategies. Leverage is a powerful tool in real estate investing, but it should be used responsibly and with a focus on risk management. Personal growth and fulfillment are essential components of a successful financial journey. Different stages of wealth require different financial advice and strategies. Financial goals can fulfill the six human needs, such as significance, certainty, variety, love and connection, growth, and contribution. Rebuilding vision and purpose is essential when one achieves their initial goals. Shifting from retirement-focused financial goals to sooner-term goals can provide financial freedom at an earlier stage. Understanding fee structures is crucial to maximize investment returns and avoid unnecessary costs. Starting with small investments, such as direct real estate, can be a powerful way to build wealth. Tailoring financial strategies to different phases of wealth is important for long-term success. Episode Resources Guests Links 🔽 Connect with Lane Kawaoka on LinkedIn Learn more about the Wealth Innovator Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Path from Data Scientist to CEO with Tanya Vucetic - Episode 23 50:29

לפני 1 year50:29

50:29

Tanya Vucetic, founder of Block Forms, shares her journey from a traditional career path to entrepreneurship. She discusses the importance of getting clear on what you want and developing the necessary skills and relationships to achieve your goals. Tanya emphasizes the value of stepping out of your comfort zone and surrounding yourself with like-minded individuals. She also highlights the need for personal growth and overcoming limiting beliefs. Tanya's story demonstrates the power of leveraging travel and cultural experiences to gain a broader perspective and understanding of others. In this conversation, Tanya Vucetic discusses the importance of experiencing different paradigms, the opportunities and leverage provided by AI, the importance of speed and learning, the value of soft skills, and how to reach out to her for help with forms. Takeaways Get clear on what you want and develop the necessary skills and relationships to achieve your goals. Step out of your comfort zone and surround yourself with like-minded individuals who support your aspirations. Embrace personal growth and overcome limiting beliefs that may hold you back. Leverage travel and cultural experiences to gain a broader perspective and understanding of others. Experiencing different paradigms can provide a broader perspective and better decision-making skills. AI is a tool to be leveraged and not something to be afraid of. Speed and the willingness to learn new things are crucial in the age of AI. Soft skills, such as empathy and interpersonal skills, will be increasingly valuable in the future. To reach out to Tanya for help with forms, use the provided contact information. Episode Resources Guests Links 🔽 Connect with Tanya Vucetic on LinkedIn Learn more about BlockForms Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Future of Dating Apps with Zach Schleien - Episode 22 29:39

לפני 1 year29:39

29:39

Zach Schleien, the CEO and co-founder of Filter Off, a video speed dating app, shares his journey from corporate America to entrepreneurship. He discusses the evolution of online dating, the power of video in creating authentic connections, and the relationship between dating and mental health. Zach also highlights the role of matchmaking in online dating and the challenges and opportunities in the industry. He emphasizes the importance of acquiring new skills and building a strong team. Zach envisions a future of curated online dating experiences and increased efficiency through technology. Takeaways Online dating has evolved significantly, with the rise of apps like Tinder destigmatizing the industry. Video is a powerful tool in online dating, providing a more authentic and efficient way to facilitate human connection. The challenges of online dating, such as scammers and ghosting, can have negative effects on mental health. Building a successful startup requires acquiring new skills, building a strong team, and constantly adapting to the changing landscape. Episode Resources Guests Links 🔽 Connect with Zach Schleien on LinkedIn Learn more about Filteroff Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Mastering the Art of Networking with Young Han - Episode 21 1:12:27

לפני 1 year1:12:27

1:12:27

In this episode, Young Han shares his journey of building multiple businesses and finding his superpower in operational expertise. He discusses the challenges of balancing work and fatherhood, which led him to start the Girl Dad Podcast. Young emphasizes the importance of networking and surrounding oneself with successful people to gain new perspectives and opportunities. He also highlights the significance of having a strong why and building resilient people. Ultimately, Young encourages listeners to put themselves out there, embrace failure, and be prepared to win. In this conversation, Young Han and Spencer discuss the journey to happiness and success. They explore different paths to success and the importance of understanding one's values and rules. They also delve into resolving conflicting values and living in alignment with one's values while setting ambitious goals. They touch on the realization that no one cares about your journey as much as you do and the importance of clarity and control in achieving success. They also discuss finding the right mentor and the power of expert help. Finally, they emphasize the importance of making it easy for others to help you and building relationships with mentors. Takeaways Networking and surrounding yourself with successful people can provide new perspectives and opportunities. Having a strong why and building resilient people are key to achieving success. Embracing failure and being prepared to win are essential for personal and professional growth. Balancing purpose, happiness, and financial success requires self-reflection and aligning one's actions with their values. The journey to happiness and success is unique for each individual. Understanding and living in alignment with your values is crucial for personal fulfillment. Resolving conflicting values is essential for achieving success. Setting ambitious goals while living in alignment with your values is possible. No one cares about your journey as much as you do, so focus on what you can control. Finding the right mentor and seeking expert help can greatly accelerate your progress. Make it easy for others to help you by being clear about what you need and providing value in return. Building relationships with mentors can provide invaluable guidance and support. Episode Resources Guests Links 🔽 Connect with Young Han on LinkedIn Learn more about alwayshan.com Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Beyond Expertise with Robert Hansen – Episode 20 1:00:52

לפני 2 years1:00:52

1:00:52

Robert Hansen, also known as RSnake, shares his journey from starting in deep technical expertise to building businesses and expanding leverage. He emphasizes the value of starting with a strong foundation in programming and how it amplifies one's capabilities. As a pioneer in web application security, he discusses the power of leveraging architectural flaws and finding choke points in systems. Hansen also highlights the importance of recognizing underlying patterns and applying them in different domains. He shares his experiences in building a high-leverage business model and pursuing new ventures post-sale. In this conversation, Spencer and Robert Hansen discuss the concept of high leverage mindset and how successful entrepreneurs transition to playing at a higher level. They explore the idea of expanding impact across multiple companies and the satisfaction and fulfillment that comes with it. They also delve into the role of AI as a source of leverage and disruption, and the responsibility and vision for the future of AI. Additionally, they touch on the challenges of designing secure systems and the best ways to contact Robert Hansen. Takeaways Starting with deep technical expertise in programming can amplify one's capabilities and provide leverage in various domains. Leveraging architectural flaws and finding choke points in systems can lead to significant impact and understanding of how things are built. Recognizing underlying patterns and applying them in different domains can create unique opportunities for innovation and success. Building a high-leverage business model involves focusing on areas of expertise, leveraging existing relationships, and optimizing processes for self-service. Successful entrepreneurs transition to playing at a higher level and seek opportunities for high leverage. Expanding impact across multiple companies allows entrepreneurs to utilize their skills and knowledge on a larger scale. AI is a powerful source of leverage and disruption, with both positive and negative implications. There is a responsibility to shape the future of AI and ensure its ethical and secure implementation. Designing secure systems is a complex task, but it is possible to create economic friction for adversaries. Episode Resources Guests Links 🔽 Connect with Robert Hansen on Twitter Learn more about RSnake Show Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn…

Lessons in Leverage

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Journey through Challenges and Change with Clive Savacool - Episode 19 50:34

לפני 2 years50:34

50:34

Clive Savacool, a former fire chief, shares his experiences and insights on emergency services and entrepreneurship. He discusses the importance of pre-planning, communication, and coordination with stakeholders in emergency situations. Clive also emphasizes the need for individuals and businesses to be prepared for unexpected events and to have a plan in place. He shares his personal journey of transitioning from public service to entrepreneurship and highlights the value of investing in relationships and building a strong team. In this conversation, Clive Savacool discusses the importance of building skills and experience, the impact of AI on leverage, and the potential of AI analytics for actionable operations. He also highlights the use of AI in improving community treatment and the value of proprietary data and processes in capitalizing on AI. Clive shares his final wisdom on enjoying the journey and embracing hard work. He concludes by inviting listeners to support LogRx and the Karma Project in addressing the challenges of opioid abuse and homelessness. Highlights : Pre-planning, partnerships, and acting early are key factors in successfully managing emergency situations. Effective communication and coordination with stakeholders are crucial in emergency response. Being prepared for unexpected events is essential for individuals and businesses. Investing in relationships and building a strong team are important for success in entrepreneurship. Bridging generational gaps in high-pressure environments and the urgent need for improved community alert systems. Promising role of AI in boosting operational efficiency and solving complex societal issues. Episode Resources Guests Links 🔽 Connect with Clive Savacool on LinkedIn Learn more about LogRx Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Navigating Technological Shifts with Daniel Steele - Episode 18 46:32

לפני 2 years46:32

46:32

Daniel shares his candid reflections on career growth, emphasizing the necessity of continual adaptation and the foresight to seek new opportunities even during successful ventures. The conversation with Spencer dives into the profound influence of technology on business, touching on the challenges of evolving algorithms and the imperative to innovate. They offer their distinct perspectives on the potential of AI, recognizing it as a dual force capable of replication and augmentation, particularly in industries like marketing where Daniel has amassed significant experience. Daniel discusses his novel ventures in influencer trend marketing, the development of virtual podcast host technology, and his strategic hiring of AI automation engineers to bolster efficiency without automation obsolescence. Spencer shares insights on integrating AI into customer engagement, sparking discussions on human connections in a digital era, the unparalleled momentum of technology, and their optimistic outlook on AI's role in future business landscapes. Highlights : Daniel and Spencer address the necessity of perpetual professional evolution and seizing emerging business opportunities. The impact and potential threats of AI's burgeoning capacity to emulate human traits and creativity are critically examined. The duo debates AI's future capabilities, with Daniel illustrating its supplementary role in business sectors. A detailed analysis of a new business model, demonstrating how social media dynamics and influencer motivations are rapidly transforming. Conceptualizing and implementing a synthetic virtual podcast host to enhance audience interaction, and improving business processes with AI tools. Spencer advocates for AI's utility in automating customer service and social media content, which fosters company goodwill. AI is envisioned as a skill amplifier in multiple industries, not as a job replacer, augmenting rather than eliminating employment. Amid technological progress, the importance of human skills, hobbies, and connecting with nature remains a central theme. Human-generated quality content emerges as a significant differentiator in an increasingly automated society. Daniel shares his professional experiences, from founding the largest influencer marketing company to his business ventures during the pandemic and his outlook on the democratization of business startup through AI tools. Episode Resources Guests Links 🔽 Connect with Daniel Steele on LinkedIn Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud Timestamps 00:00 Tech entrepreneur, author, and business strategist Dan Steele. 03:36 Young car salesman mastered deals, management, challenges. 07:08 Early product wasn't competitive, opened agency, improved platform. 11:32 Influencer uses Watson for innovative product launch. 15:24 Came home, built businesses, attracted venture capital. 18:39 Advancements in technology enable small business competition. 20:41 AI accelerates content creation, fuels internet growth. 25:58 Gen X reflects on technology, longing for connection. 29:38 Optimistic about AI's potential, sees massive opportunity. 33:22 Leveraging AI to revolutionize business processes. 36:00 Leverage skills for business value and collaboration. 39:46 AI impact will be mind-blowing and baffling. 41:45 Success leads back to fundamental human skills. 45:30 Empower, review, share - your support matter…

Lessons in Leverage

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Entrepreneurship and Customer Engagement in Tech with Terrence Bennett - Episode 17 53:26

לפני 2 years53:26

53:26

Summary Terence Bennett shares his journey from the military to tech, highlighting the importance of systems thinking, problem-solving, and building empathy. He discusses the value of taking unconventional paths and prioritizing skills and relationships over salary. Terence shares his experience landing a job at Google and the lessons he learned from transitioning out of the military. He also discusses the importance of developing messaging and positioning in the market and gathering customer insights and feedback. In this conversation, Terence shares insights on collecting customer feedback, high leverage skills for career development, the importance of customer insights, and the impact of AI on the industry. Takeaways Develop systems thinking and problem-solving skills to excel in tech. Build empathy and effective communication skills to work well with diverse teams. Take unconventional paths and prioritize skills and relationships over salary. Focus on developing messaging and positioning in the market and gather customer insights and feedback. Collecting customer feedback is crucial for understanding expansion opportunities and gaining valuable insights. High leverage skills, such as iterating on messaging and product development, can greatly enhance career growth. Engaging with customers and understanding their needs is essential for success in business. AI presents both challenges and opportunities, and staying informed and adaptable is key to navigating its impact. Chapters 00:00 Introduction and Background 03:33 Developing Systems Thinking and Problem-Solving Skills 08:00 Building Empathy and Effective Communication 10:56 Navigating Career Transitions and Landing a Job at Google 19:17 Taking Unconventional Paths and Prioritizing Skills and Relationships 25:20 Optimizing for Salary vs. Industry, Brand, and Skill Experience 32:35 Gaining Experience in Tech Startups and Private Equity 36:11 Developing Messaging and Positioning in the Market 42:21 Gathering Customer Insights and Feedback 45:19 Collecting Customer Feedback 48:37 High Leverage Skills for Career Development 50:34 Importance of Customer Insights 51:38 AI and its Impact on the Industry 54:32 Connecting with Terence Episode Resources Guests Links 🔽 Connect with Terence Bennett on LinkedIn Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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A Transformative Journey Centered Around Self-discipline, Mindset shift, and Lifestyle Habits with Diana Chaloux LaCerte - Episode 16 45:45

לפני 2 years45:45

45:45

Spencer Lowe interviews Diana Chaloux LaCerte, a fitness athlete and entrepreneur, discussing her transformative journey centered around self-discipline, mindset shift, and lifestyle habits. She stresses the power of internal narratives in personal growth and shares her journey from adopting a disciplined lifestyle and nutrition in 2005, eventually leading to fitness success. Diana also emphasizes the role of combining exercise with proper nutrition and hormonal health in personal transformation. In the context of AI, Diana sees it as a positive disruption that could take over impersonal tasks, leaving room for deeper human connections - a key aspect of the SoulFit approach combining faith, fitness, and fortitude. She advises finding a mentor for guided growth, regular self-evaluation, and overcoming limiting beliefs. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ . Highlights Diana’s own transformation journey and the importance of mindset changes in achieving goals The importance of harnessing the power of mindset, not only in fitness, but in all aspects of life Significance of diet and proper nutrition to body transformation, along with regular exercise The value of hormonal health and the role it plays in physical and overall well-being The emotional aspect of unhealthy eating and using food as a coping mechanism for emotional needs and loneliness Understanding Diana's business journey The implications of artificial intelligence on businesses Diana’s advice for individuals starting their fitness journey, the importance of having a coach, evaluating social circles, and consciously shaping thought patterns and belief systems to overcome limitations and achieve growth Episode Resources Guests Links 🔽 Connect with Diana Chaloux LaCerte on Instagram Connect with Diana Chaloux LaCerte on LinkedIn Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Leveraging AI to Streamline the Job Search Process with Danny Leonard- Episode 15 46:19

לפני 2 years46:19

46:19

Spencer Lowe interviews Danny Leonard, Ramped's co-founder, who discusses his career journey and how his company leverages AI to streamline the job search process. He advises focusing on essential inputs rather than getting fixated on goals, and investing in professional relationships. Ramped provides free tools for job seekers like an AI-powered cover letter writer, helping candidates stand out. Danny also discusses the future of AI, refuting the idea it will replace human jobs. Instead, he sees AI introducing efficiencies and fostering innovation. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ . Highlights The problem that led Danny to start his current company due to personal experiences and the challenges faced in job search Danny's journey into leadership roles and how he transitioned from leading by example to coaching and mentoring his team Importance of asking better questions as a leader and making decisions based on the answers to these questions The loneliness that comes with leadership, and how it can be more difficult to find models to follow and learn from as one moves up in leadership roles The challenges faced as an entrepreneur, dealing with constant setbacks, and learning to embrace daily challenges The core problems Ramped is trying to solve Importance of standing out during job interviews Creating a more seamless job-seeking experience using AI, predicting a future where job seekers can find jobs they are guaranteed to fit in, with employers who have already expressed interest The importance of investing time and energy in people, maintaining good relationships with coworkers, superiors, and employees for a positive and supportive network Episode Resources Guests Links 🔽 Connect with Danny Leonard Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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From Corporate America to Entrepreneurship with Mike Kelly - Episode 14 46:56

לפני 2 years46:56

46:56

Spencer Lowe interviews Mike Kelly who shares his insights about success strategies through his journey from corporate America to entrepreneurship. He highlighted the importance of constant learning, goal-setting, overcoming failure, financial planning, and shifting mindsets. Considered a multi-faceted professional, his experiences span operations, HR, sales, finance, and project management. Mike stressed the importance of visualization, accountability, consistent planning, and purposeful-ness in achieving success. He detailed his struggle with severe stress leading to a health warning, which forced him to reassess his life, solidifying the importance of a balanced approach to life and work. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ .…

Lessons in Leverage

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From Financial Issues to Eliminating their $20,000 Debt Within Six Months with Dan and Kay Ockey - Episode 13 44:33

לפני 2 years44:33

44:33

Spencer Lowe interviews Dan and Kay Ockey, founders of Centsei, a financial coaching company. The couple reflects on their early marriage struggles due to financial issues, which pushed them to learn about personal finance, eliminate their $20,000 debt within six months, and set up financial systems. Through Centsei, they have since empowered over 1400 individuals and couples to achieve financial peace. They also discuss the unique dynamics, challenges and rewards of running a business as a married couple. Lastly, they share advice they would tell their younger selves, focusing on taking a long-term perspective, being open to ask for help, and the significance of financial order in personal empowerment and leverage. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ .…

Lessons in Leverage

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Overcoming Hardships Early in Life to Build an Empire with Jermane Cheathem - Episode 12 41:54

לפני 2 years41:54

41:54

This podcast features Jermane Cheathem, founder of Creators Learn, who shares his life experiences, entrepreneurship strategies, and coping mechanisms for anxiety and fear. Raised in a tough environment, Jermane unfolded his ability to withstand future adversities and developed a realization of being the creator of his destiny. His success in sales came from partnerships with people who already had trustful relationships with potential customers. This strategy significantly increased his efficiency and income. To combat anxiety, Jermane suggests tackling daunting tasks right at the day's start, thereby leaving no room for resistance build-up. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ .…

Lessons in Leverage

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Broke Painter to Rocket Science with Alex Mangum - Episode 11 36:09

לפני 2 years36:09

36:09

The podcast episode traces Alex Mangum's life journey from being a young father, through his military service, to his career as an aerospace engineer and a cryptocurrency expert. Alex used the support from his wife and family to navigate through becoming a parent at an early age. Needing financial stability, he joined the Coast Guard, a decision influenced by his wife. Over 10 years, he made the most of the opportunities in the military, including gaining higher education, leading to his shift into the Air Force. Alongside his military service, he worked at an aviation company and pursued courses related to his passion for aviation. Currently, he works with Moontax, a company assisting clients with cryptocurrency trading and taxes. His current interest lies in expanding his work at Moontax to guide more people through the complexities of cryptocurrency taxes. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ . Highlights Alex's journey from being a young father to joining the military The pivotal decision to join the military, specifically the Coast Guard Realizing the need for a career shift within the military from aspiring to be a rescue swimmer to becoming a basic air crewman and then a flight mechanic The educational opportunities and benefits within the military How Alex constantly seized opportunities for additional training throughout his 10-years in the Coast Guard Introduction to the world of cryptocurrency and blockchain through his network and the initiation of his journey into it Advice for taking professional backing and counsel to save tax expenses on cryptocurrency returns The importance of taking advice from elders and those with lived experiences to make important decisions Episode Resources Guests Links 🔽 MoonTax Connect with Alex Magnum on LinkedIn Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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CMO to Community Builder with Paul Shin - Episode 10 1:23:34

לפני 2 years1:23:34

1:23:34

In this episode, host Spencer Lowe interviewed Paul Shin, who shares his journey from being the CMO of Incorporate Massage to co-founding Tacos Together. They discuss the balance between relationships and business transactions. Paul recalls his challenging life from a demanding job that had him frequently traveling and under constant stress, leading to personal and professional crises. His realization of the importance of human connection led to a networking event over tacos that unexpectedly became a larger community initiative, Tacos Together. The community, centered around human connections over transactions, led to bettering people's lives by enhancing personal relationships and job prospects, even helping those struggling with mental health. This journey greatly influenced his measures of success, drawing him away from monetary and power-based ones to prioritizing human connection. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ . Highlights The fallacy of achieving happiness through financial success The reality of building wealth over time and the potential dark side of success Impact of Tacos Together and the power of relationship leverage Giving back and making a difference in the lives of others, for example helping children's wishes come true through the Make-A-Wish Foundation The fundamental switch from the pursuit of money and titles to giving and gratitude as sources of happiness Leveraging LinkedIn for networking and building genuine relations The significance of taking selfies with people met in person and its benefits on LinkedIn The negative impact of 'flip transition' statements Avoiding the pressure of getting something out of networking and focusing on meeting people more genuinely How technology might be creating more disingenuous and transactional type relationships leading to unhappiness Why individuals still need to build and nurture those relationships personally The power of a community and the potential of collective efforts to make significant changes Episode Resources Guests Links 🔽 Tacos Together Connect with Paul Shin on LinkedIn Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Psychology of Magic and Design Thinking with Jonathan Pritchard - Episode 09 43:43

לפני 2 years43:43

43:43

In this podcast episode, host Spencer Lowe interviewed mentalist Jonathan Pritchard about his career and how he transitioned from magic and performing to authorship and business consultancy. Jonathan emphasized the importance of mindset, curiosity, and embracing challenges for personal growth. He discussed how he uses AI as a tool, dictated by the user's imagination and strategy. They also discussed resources and Jonathan’s daily insights that are available on his website, ICanReadMinds.com. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ . Highlights Jonathan's career history, including his successful consulting companies and appearances on America's Got Talent Focus on communication and persuasion in high-stake scenarios How mentalism can be a powerful tool in the business world The significance of social interaction How changing perspective can improve both business and personal life The fallacy of a universal emotional language The issue of laziness, linking lack of curiosity to a lack of care His enduring interest in the problems and challenges associated with mentalism Artificial intelligence (AI) and how it is a tool rather than a threat Jonathan's love for card tricks and refining his skills to appear as a novice card handler to detract attention from his abilities Episode Resources Guests Links 🔽 Press Kit ⋆ Jonathan Pritchard Hi There, I'm Jonathan Pritchard Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Breaking Rules and Learning Leverage with Travis Chambers - Episode 8 54:33

לפני 2 years54:33

54:33

Entrepreneur Travis Chambers shares about his journey from entrepreneurship to financial leverage following the sale of his company, Chamber Media. While he thrived in the entrepreneurial space and notably in viral marketing, he acknowledged the challenges faced in managing and deploying the $6.5 million earned from the sale, revealing a knowledge gap in understanding asset deployment. He emphasizes that continuous learning is key, as each area of business leverage requires a different skillset. While Travis recognizes his success resulting from recklessness and rule-breaking, he emphasized the importance of distinguishing when recklessness is a constructive form of leverage, or a potential liability. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ . Highlights Travis shares his early entrepreneurial endeavors during college, like starting a painting company and organizing events How they secured their first client after running out of their initial funds Realization of his skills as a media hacker and his fascination with Ryan Holiday's work in media manipulation and rule-breaking strategies How he learnt his PR skills during college and the impact of Crispin Porter Theory about Taylor Swift's PR campaign to change Google search results associated with her private jet usage The evolution of viral marketing and its decline due to changes in social media algorithms How his Forbes 30 under 30 recognition came from seeking out influential people to support his nomination His frustration at not being recognized for his role in the Kobe project and how this prompted him to write a LinkedIn post about his involvement. Potential lawsuit from his former employer over his LinkedIn post sharing insider information about the Kobe and Messi campaign The concept of leverage and how he was unable to utilize leverage while being an employee His poor asset allocation decisions after his company's sale, which left him with a significant financial windfall but no income The problems he encountered with finance due to his inability then to leverage his financial position Reflecting on his recklessness, he questions the ROI of his approach and outlines how it can sometimes be an asset while other times a liability Episode Resources Guests Links 🔽 Connect with Travis Chambers on LinkedIn Learn more about Chamber Stays Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Interview the Host: Spencer Lowe Talks Entrepreneurship, Business, and Leverage - Part 2 - Episode 07 43:11

לפני 2 years43:11

43:11

In this episode, host Spencer Lowe, as interviewed by Daniel Borba, discusses the profound impact of AI on knowledge-based industries, suggesting that these sectors will be the most disrupted. It highlights possible changes in hiring practices and effects on competitiveness. The podcast advises leaders to understand their roles, competitive advantages, and what portions of their businesses can be automated. It also discusses hiring strategies, advocating for hiring for compatibility and growth potential, and timestamps the importance of experienced hires and fresh talent. Spencer emphasizes understanding a problem before providing a solution and encourages continuous growth to avoid stagnancy within a business. Anticipating AI’s future adoption in podcast development, Spencer suggests leveraging AI might be as impactful as the internet’s advent. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ .…

Lessons in Leverage

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Interview the Host: Spencer Lowe Talks Entrepreneurship, Business, and Leverage - Episode 06 38:04

לפני 2 years38:04

38:04

In this episode, host Spencer Lowe, as interviewed by Daniel Borba, discusses entrepreneurship, emphasizing the importance of acquiring high-leverage skills regardless of one's career path. He shares his personal experiences and inspirations that led him to entrepreneurship. Spencer also touches on the concept of financial leverage as a driving force behind successful individuals. The focus then shifts to the challenges businesses face due to inconsistent tech strategies and tooling. He explains the organizational benefit of unified tech systems and advocates for tech-savvy executives to mitigate these challenges. Spencer asserts that speedy adaptation to technology changes and a solid data strategy are crucial in today's business climate. He further argues that tech expertise should extend beyond the CTO to all executive staff as businesses become increasingly dependent on technology. This episode is sponsored by SOLVD. Visit them at https://solvd.cloud/ .…

Lessons in Leverage

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Building Leverage in Real Estate Connor Cushman- Episode 05 36:47

לפני 2 years36:47

36:47

This podcast episode features a conversation between the host, Spencer Lowe, and real estate investor, Connor Cushman. They discuss the importance of sound financial management in real estate investing. Connor also shares his insights from his transition from tech to real estate, the influence of the "Rich Dad, Poor Dad" book on his investment approach, and his strategy of converting personal homes into rentals. He emphasizes creating financial cushion to survive market changes and warns against over-leveraging properties, advising to always have reserve funds. The conversation also covers the importance of balancing success-oriented relationships with ones not based on competition.…

Lessons in Leverage

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Mindset of a Maker with Josh Little - Episode 04 39:55

לפני 2 years39:55

39:55

In this episode, four-time founder Josh Little talks about his journey from being a teacher to becoming an entrepreneur. His interest in entrepreneurship was piqued by the book "Rich Dad, Poor Dad", leading to a five-year period of learning and ideation before making the leap. Josh, who also had a stint in sales, notes the transferable skills between teaching and business. Despite previous failures, such as his B2B video communication platform, Volley, he values the lessons learnt and relationships built. Highlights How Josh’s mission in life is to create beautiful things, and that he finds fulfillment in various activities such as making pickles, playing music, and building businesses His success in sales, working his way up from selling DSL to pharmaceuticals, and then to computer-assisted brain surgery platforms at Stryker The advantage of identifying and hiring from atypical talent markets is discussed as a form of business leverage The significance of performing (singing) in building confidence and connecting with an audience is discussed as an important aspect of Josh's personal development The clear vision and potential they saw in Volley, and the crushing pressure to deliver on the substantial investment received The invaluable learning and skill development opportunities that arose from Volley, notwithstanding its financial failure Episode Resources Guests Links 🔽 Connect with Josh Little on LinkedIn Podcast Links 🔽 Connect with Spencer Lowe on LinkedIn Learn more about SOLVD.cloud…

Lessons in Leverage

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Leveraging a Personal Brand with James Dayhuff - Episode 03 40:46

לפני 2 years40:46

40:46

James Dayhuff, a Technical Program Manager, overcame job loss through a strong LinkedIn presence. He underlines visibility and competency as career growth essentials and states that consistent LinkedIn engagement leads to a cascade of positive outcomes. His success relied on social media tools like Simplified and Buffer, and AI tools like ChatGPT for his role as a TPM. He urges others to prioritize action and outcomes over staying in their lane and credits personal branding on LinkedIn with heightened confidence and career control.…

Lessons in Leverage

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Leveraging your strengthswith Micah Lorenc - Episode 02 46:52

לפני 2 years46:52

46:52

Micah Lorenc, an entrepreneur who moved from corporate roles to establish his own company, discusses leveraging personal talents and others' skills for success. He covers his career journey, including his 40 by 40 list and personal achievements, and his move into entrepreneurship with Tailored Consulting and CultureLab. He explores different types of leverage, discussing how it can amplify both success and failure.…

Lessons in Leverage

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Relationship Leverage and Buying and Selling Businesses with Jace Mattinson- Episode 01 38:03

לפני 2 years38:03

38:03

Jace Mattinson joins us in a wide ranging interview that explores his journey from a college graduate in accounting, to becoming COO of a company doing over half a billion dollars in annual revenue. He shares key learnings from his life that taught him how to use leverage, how he developed high value mentor relationships, and tools he uses right now to get the most out of his time. Jace is the COO of Nation's Best Holdings, a PE firm rolling up lumber and hardware companies across the US. He also owns several real estate holdings, owns and operates multiple food and dessert franchises, and founded and hosts the Millionaire's Unveiled podcast.…

Lessons in Leverage

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Welcome to Lessons In Leverage! 1:49

לפני 2 years1:49

1:49

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The SEO Playbook with Maddy Osman - Episode 28