Gartner predicts search traffic will drop 26%, 40% of Americans use TikTok for search, Newsletter businesses are bad, The marketing of Bitcoin, and more

Marketing School - Digital Marketing and Online Marketing Tips

In episode #2707, we discuss Gartner's prediction of a 26% drop in search traffic, the increasing popularity of alternative platforms and social networks, and the significant inflows of assets into Bitcoin ETFs, which indicate strong market demand.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

• (00:00) Today’s topic: Gartner predicts search traffic will drop 26%, 40% of Americans use TikTok for search, Newsletter businesses are bad, The marketing of Bitcoin, and more
• (01:18) Gartner predicts search traffic will drop 26%
• (02:42) Alternative platforms and the growth of social networks
• (05:23) The limitations of newsletters as standalone businesses
• (06:45) The impact of recessions on sponsorships
• (08:34) Newsletters as marketing channels
• (10:24) The marketing genius of Bitcoin and the demand for crypto newsletters
• (11:21) The growth of Bitcoin ETFs and the inflow of assets
• (14:02) The success of Bitcoin and the power of a good product
• (16:00) That’s it for today! Don’t forget to rate, review, and subscribe!

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