S3E4 (Part 1) Jules Brooke: How To Be A Woman Of Influence.
Manage episode 445729184 series 3503595
Hey Honeys In this exciting first part of a two-part interview, I had the immense pleasure of sitting down with the remarkable Jules, a true powerhouse in the realm of public relations and women's empowerment. Our conversation centered around the vital topic of how women can take up more space and become influential figures in their respective fields. We kicked off our discussion by addressing the societal pressures that often make women feel uncomfortable about promoting themselves. Jules emphasized the importance of shifting the focus from oneself to the impact one can have on others, particularly younger women who are seeking role models. She shared compelling research indicating that many young girls struggle to identify role models in the careers they aspire to, underscoring the necessity for women to step into the spotlight. Jules introduced her "seven pillars" strategy for building influence, starting with the power of LinkedIn. Unlike other social media platforms, LinkedIn has a significantly lower percentage of active posters, making it an ideal space for women to stand out and share their professional stories. We discussed the importance of crafting a compelling LinkedIn profile that goes beyond a mere resume, encouraging listeners to share their personal journeys and motivations. We also explored the role of public relations in establishing credibility. Jules shared her insights on how getting featured in media outlets and participating in podcasts can enhance one's visibility and authority. She emphasized that having a strong online presence is crucial, as it shapes how others perceive you when they search for your name. Networking emerged as another vital tool for influence. Jules passionately spoke about the importance of building connections and how these relationships can provide support and open doors throughout one's career. She shared her experiences of creating spaces for women to connect and uplift each other, particularly in environments where they may feel isolated. We also touched on the significance of public speaking and how it positions women as leaders. Jules highlighted the alarming statistic that only 15% of speakers are women, which motivated her to create a directory for female speakers. She encouraged listeners to embrace speaking opportunities as a means to share their expertise and influence change. Lastly, we discussed the potential of online courses as a way to showcase knowledge and build a personal brand. Jules suggested that even simple FAQ videos on a website can provide insight into one's expertise and personality. As we wrapped up this first part of our conversation, I was left inspired by Jules' insights and practical advice on how women can raise their profiles and become influential leaders. But this is just the beginning! In a couple of weeks, we’ll dive deeper into the implications of becoming a woman of influence. join us as we continue this empowering journey, encouraging each other to take up space, share our stories, and support one another in our paths to influence. Be sure to check the show notes for additional resources and insights from this episode!
00:00:00 - The Empty Vessel of Status Discussion on the pressures men face regarding status and identity tied to material possessions.
00:00:19 - Introducing Jules Introduction of Jules and her work in PR and promoting women.
00:01:57 - Taking Up Space Exploring how women can become influential and take up more space in their fields.
00:02:25 - The Importance of Role Models The need for women to be visible as role models for younger generations.
00:03:39 - The Power of LinkedIn Discussion on the unique advantages of using LinkedIn for professional visibility.
00:06:29 - The Role of PR The significance of public relations in building credibility and influence.
00:07:43 - Building Relationships with Media How to establish connections with journalists and media outlets for better exposure.
00:09:09 - The Value of Awards The importance of winning awards for credibility and self-reflection.
00:11:09 - Leveraging Podcasting Using podcasts as a tool for networking and showcasing expertise.
00:12:54 - Networking as a Tool for Success The benefits of networking and building a supportive community.
00:14:57 - Creating a Supportive Environment The importance of fostering a supportive network among women in business.
00:17:32 - The Importance of Speaking Engagements How public speaking can position women as leaders and influencers.
00:19:52 - Online Courses as a Platform Using online courses to share expertise and build a personal brand.
00:20:51 - Consistency in Building Influence The necessity of consistency and time in raising one's profile.
00:24:43 - What Happens When You Become Influential Teaser for the next part discussing the implications of being a woman of influence.
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