The Pivot to Vintage: Lessons from Brandon Chapin’s Entrepreneurial Journey

Noob School

This week on Noob School, we're joined by Brandon Chapin, an entrepreneur with a passion for building businesses that stand the test of time. Based in Greenville, SC, Brandon has cultivated a career centered around fitness and retail, founding two successful ventures: CrossFit Reaction, the first CrossFit gym in downtown Greenville, and GVL BZR, a thriving vintage clothing store that’s become a local favorite. Brandon's entrepreneurial journey spans over a decade, starting with his hands-on approach to running CrossFit Reaction—where he oversaw daily operations, fitness programming, and helped build a loyal community of athletes. After a successful run in the fitness industry, Brandon pivoted to retail, founding GVL BZR, a business focused on curating and selling high-quality vintage clothing. The shift from fitness to fashion was no small feat, but Brandon’s ability to adapt, his deep understanding of operations, and his relentless drive to succeed have made both businesses stand out. In this episode, we explore the challenges and triumphs of Brandon’s entrepreneurial journey, from scaling his first gym to launching and growing a unique retail business. If you're looking for inspiration or practical advice on sales, business growth, or transitioning between industries, this conversation is packed with insights that will help you level up your entrepreneurial game. Get your sales in rhythm with The Sterling Method: https://SterlingSales.co I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL Subscribe to our newsletter today: https://bit.ly/3Ned5kL #SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends