Manage episode 285577888 series 2523927
I was introduced to the concept of the “Dream 100” when I was reading one of the current best-selling digital marketing books called Traffic Secrets by Russell Brunson which is the idea of identifying the top 100 tribes that thousands of your target audience are already active members of and finding a way to infiltrate these tribes for displaying your targeted message to these tribe members. And then this will take our ideal patients from “I’ve never heard of this clinic?” to “What is this clinic I keep hearing about?”. One time, Russell was at an event in Puerto Rico, and he had a chance to spend time with Rachel Hollis, the author of the #1 New York Times best-seller Girl, Wash Your Face. He asked her the secrets of selling over a million copies of her books to quickly become one of the best-selling authors of all time, and she told him her secrets. 🤩 Check out my latest podcast below to hear Rachel’s answer and find out how you can drive unlimited traffic to your clinic?
What we cover:
- Key marketing questions [00:59] - Dream 100 method [01:36] - Rachel Hollis' secret to selling [02:39] - What if you're just a local business? [03:50] - Top questions to find your tribes [04:28] - Driving effective awareness [05:50] - Using lead magnets [06:55]
Connect with us:
If you want to learn more about driving more of your ideal patients into your sales funnels using targeted messages and hooks, make sure to attend our webinar called “The 3 Must-Use Strategies to Generate More New Patients and Referrals on Autopilot.”
Sign up for the webinar here: https://onlinemarketingfordoctors.com/sales-funnel-webinar/