Behind the Scenes of Content Creation w/ Scott Burgess #146

Patient Convert Podcast: Healthcare Marketing Podcast

Scott Burgess is the founder and host of the Healthcare360 Podcast, where he discusses topics surrounding the healthcare system in the US market today. He orchestrates a diverse, raw conversation while exposing what is really going on behind big healthcare and offers insight on how to fix it.

In this episode, we dive into Scott’s process as a content creator, atypical healthcare topic points, emerging technologies, present and historical healthcare trends.

[00:01 – 23:08] Behind the Scene of Content Creation

• Scott talks about his content creation process
• Keep things fresh
• Scott’s advice for people looking to start a podcast
• Creativity – your willingness to do what others won’t
• Do your homework – research your areas of improvement

[23:09 – 42:26] Changing the System

• Scott shares his view on people studying the medical system
• Changing people’s view that ‘healthcare = payment.’
• The evolution of healthcare
• Questions you should be asking and looking for

[42:27 – 53:56] Closing Segment

• The more we share, the more value we get back
• We do a recap on the takeaways for today’s episode
• Invest in personal growth and self-improvement
• Find your true authentic self
• Final thoughts

Tweetable Quotes:

“Just go out there and start doing it.” – Scott E. Burgess

You can connect with Scott on LinkedIn or you can visit his website to learn more about him.

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Thanks for listening. Justin & Kelley Knott