Achint Setia: Laying the Foundations of Fashion-Tainment

Story Tellers and Story Sellers with Vineet Kanabar

On this episode, Vineet talks to Achint Setia, VP, Marketing at fashion-commerce giant Myntra. Achint tells Vineet about how Myntra is deepening India’s relationship with fashion through a fully developed entertainment & sports strategy. Vineet also asks Achint about how Myntra measures investments in these spaces compared to more RO driven channels.

You can find Achint Setia on LinkedIn: @https://www.linkedin.com/in/achintsetia/?originalSubdomain=in

You can find Achint Setia on Twitter: @setia_achint

https://twitter.com/setia_achint?lang=en

You can find Achint Setia on Twitter: @achintsetia

https://instagram.com/achintsetia?utm_medium=copy_link

Follow Vineet on Twitter & Instagram: @ashcharyafuckit

https://twitter.com/ashcharyafuckit and

https://instagram.com/ashcharyafuckit

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