AI Assistant for Real Estate Agents, with HouseWhisper CEO & Co-founder Luis Poggi

Tangent 💚 Proptech

Luis Poggi is the CEO and Co-Founder of HouseWhisper, a startup at the intersection of real estate and generative AI, building tools that transform how homes are marketed and sold. A seasoned tech executive with deep experience in product, marketing, and sales, Luis previously held leadership roles at Zillow and Expedia, where he helped scale industry-defining platforms in PropTech and travel.

Now focused on shaping the AI revolution in real estate, Luis blends entrepreneurial vision with hands-on execution. He also shares insights on AI and business strategy through his newsletter at substack.com/luispoggi.

(01:50) - Luis' Zillow journey & lessons

(02:53) - The Birth of House Whisper

(04:30) - The power of zero onboarding & personalization

(05:11) - AI Agents & the Future of Real Estate

(09:19) - Challenges & opportunities in AI for Real Estate Agents like Serhant

(14:09) - Distribution strategy

(16:29) - Will AI replace Real Estate agents like travel agents?

(17:48) - Feature: CREtech - Join CREtech New York 2025 on Oct 21-22 for the largest Real Estate Meetings program. Qualified Real Estate pros get free full event pass plus up to $800 in travel and hotel costs.

(19:14) - Avoiding the freemium pricing trap
(22:48) - Usage & retention: 8K+ paying agents
(29:22) - Collaboration Superpower: Andrej Karpathy (OpenAI Co-founder, Wiki)

💚 Learn more:
➡️ Visit HouseWhisper
➡️ Luis Poggi on LinkedIn

💚 Feature:
➡️ CREtech: Join CREtech New York 2025 on Oct 21-22 for the largest real estate meetings program. Qualified real estate professionals get free full event pass plus up to $800 in travel and hotel costs. Must own or manage 1K+ resi units, or 1M SF of CRE to qualify.

💚 Connect with Tangent:
➡️ Edward Cohen on LinkedIn
➡️ Jeff Berman on LinkedIn
➡️ Zach Aarons on LinkedIn
➡️ Tangent on LinkedIn

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