Driving B2B Brand Growth through Sustainability with Joelly Goodson, Branding Expert and Podcaster

The B2B BRAND180 Podcast with Linda Fanaras

In this episode of B2B Brand180, Linda is joined by Joelly Goodson, a branding expert and podcaster. They explore the critical role of sustainability in driving B2B brand growth, offering practical strategies for integrating eco-conscious practices into branding and marketing efforts. Joelly shares her journey and experiences, highlighting how brands can leverage sustainability not only as a corporate responsibility but as a powerful tool for differentiation and engagement in the competitive B2B landscape.
Tune in to gain valuable insights into building a brand that stands out by standing up for the planet.
More about Joelly: https://www.brandingmatters.ca/
You can follow Linda at: https://www.linkedin.com/in/lindafanaras/
and visit Millennium Agency at https://www.linkedin.com/company/millagency/

Linda's LinkedIn: https://www.linkedin.com/in/lindafanaras/
Millennium Agency: Brand Strategy | Marketing | Web Design: https://mill.agency
YouTube Channel: https://www.youtube.com/@mill.agency/
Linda's Books:
Claim Your White Space
https://www.amazon.com/CLAIM-YOUR-WHITE-SPACE-CRITICAL-ebook/dp/B0CLK8VLYV
Passion + Profits: Fueling Business And Brand Success
https://www.amazon.com/Passion-Profits-Fueling-Business-Success-ebook/dp/B0CLLDDSNX/