Episode 69: The GameStop Effect & Managing Prospects Gone Dark

The Black Line Between Sales & Marketing

There’s only one thing on everyone’s mind this week...the Bernie Sanders meme. If we recorded this episode last week, that might have been the big news. On this episode of The Black Line Podcast, Mike and Doug dive into GameStop’s stock and how to deal with prospects doing dark.

Each episode is broken up into three sections: Big News, The Question of the Episode, and Takeaways.
Big News: While this is a little off from sales and marketing, GameStop's stock has gone up due to subreddit r/WallStreetBets. Get an inside look on Doug and Mike's thoughts on this news.
Question of the Episode: When is it time to call it quits on contacting a prospect who never responds to emails, returns phone calls or even picks up the phone? Is there a proper way to let them go?
Takeaways:

• Mike - It's better to be lucky than good.
• Doug - It's better to be good than lucky.

If you'd like to be featured in upcoming episodes, let us know what your question is on Twitter @DemandCreator or email our Podcast Producer at [e-mail]

And if you want to watch the video recording of this episode, you can do so at https://blog.imaginellc.com/theblackline/gamestop-effect and follow us on Twitter @dougdavidoff, @knowingwhen & @DemandCreator.