EP 18: How to Create Authentic and Sustainable Offers for Your Business

The Business Playdate

In this week’s episode, Lindsay and Betsy walk through the importance of authenticity when it comes to building out offers for a service-based business. Creating sustainable offers for your business model and the life you want is key to keeping imposter syndrome at bay and ensuring your work feels authentic and confident of who you are.

We talk through ideas for building out offers that might work for people who are social media marketing lovers (i.e., packages, projects, VIP days) and a few ideas of offers you can build that require little to ZERO social media marketing on your part. The beauty of being your own boss and a service provider is that you can truly build your offers however they feel authentic to you and your life, no matter what season you’re in.

Follow The Business Playdate online & come say hi!

• The Business Playdate Instagram: https://www.instagram.com/thebusinessplaydate/
• Lindsay White's Instagram: https://www.instagram.com/lindsaywhite.co/
• Betsy Moorehead's Instagram: https://www.instagram.com/betsymoorehead.biz/
• Learn more about Lindsay's marketing program here: https://lindsaywhite.co/
• Learn more about Betsy's marketing services here: https://betsymoorehead.com/