239. Scaling with Simplicity with Ryan Koral

The CEO Help Desk from Run Like Clockwork

In this episode, Adrienne Dorison and Emily Doyle sit down with Ryan Koral, founder of Tell Studios, to tackle a common challenge among creative entrepreneurs — scaling without losing quality. If you've ever felt like you need to burn it all down and start over, this one’s for you!

Here’s what we cover: ✅ How to simplify your business offerings without sacrificing quality ✅ The difference between premium vs. ready-to-wear product models ✅ Overcoming the mindset blocks that stop you from scaling ✅ The power of meeting clients where they are — without compromising your brand ✅ How to use strategic downsizing to unlock sustainable growth

Ryan opens up about the challenges of running a creative business for 20+ years and the internal conflict between delivering a “10/10” product and providing scalable, accessible solutions. Adrienne and Emily help Ryan shift his mindset, focusing on how to provide exceptional value without overdelivering — and why simplifying can be the key to long-term success.

If you’re ready to simplify your business model, while still maintaining high value and client satisfaction, this episode is packed with actionable insights. Hit play and let’s get into it! 🔥

Top 5 Takeaways:

1. Define Your “Ready-to-Wear” Offer – Just like luxury brands offer both high-end and accessible products, you can create scalable solutions without sacrificing quality.

2. Client Perception Matters More Than Your Own Standard – Your 5/10 might be a 10/10 for your client. Focus on the result, not perfection.

3. Simplification Leads to Scalability – Streamlining your offerings can help you serve more clients without increasing your workload.

4. Measure Success by Results, Not Perfection – If your work drives client results, it’s a win — even if it’s not “perfect” in your eyes.

5. Use Downsizing as an Opportunity – Losing team members or simplifying your offerings isn’t a setback — it’s a chance to create a leaner, more effective business model.

Chapters:

01:52 – Feeling Like Burning It All Down – Why business owners feel like starting over 03:11 – Scaling vs. Simplifying – How to make your business more scalable 05:25 – Client Perception vs. Reality – Understanding what clients actually care about 13:28 – “Runway vs. Ready-to-Wear” Model – Why offering different tiers can drive growth 18:34 – Pricing and Positioning – How to communicate the value of different offers 24:44 – Creative Constraints – How to thrive with limited resources 29:44 – Mindset Shifts – Overcoming the fear of simplifying 34:38 – Sustainable Business Growth – Why less can be more 36:11 – Long-Term Success – Building a business model that supports future growth 39:30 – Take Action – Ryan’s next steps to simplify and scale

Links Mentioned:

🔗 Grab Ryans free resource to make your video marketing easier: tellstudios.com/easy🔗 Connect with Ryan on LinkedIn: Ryan Koral

Connect with Adrienne: @adriennedorisonLearn more about Run Like Clockwork: www.runlikeclockwork.com