Maximizing The Potential Of Secondary Research With Nick Stiles

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Maximizing the potential of secondary research with Nick Stiles | IBM

לפני שנה 29:23

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Nick Stiles, User Researcher at IBM, discusses the power of secondary research, also known as desk research, in making informed decisions, and why it is the “unsung hero” of research.

Nick shares strategies for synthesizing secondary research findings into actionable insights for product teams and emphasizes the importance of storytelling and journalistic techniques in driving research impact.

About Nick:

First trained as an academic psychologist, Nick Stiles is now a passionate user researcher at IBM. With a BA in Psychology and experience in both academic psych labs and the software industry, Nick uses human behavior research to make interactions between people and tools more harmonious. He is driven by a love of learning, collaboration, and making a real-world impact through research.

Connect with Nick:

You can connect with Nick on Linkedin.

Resources:

Immersion and influence—the work of the modern UX researcher by Nick Stiles
Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy by David Travis, Philip Hodgson
How to Write Short: Word Craft for Fast Times by Roy Peter Clark

Follow Maze on Social Media:

X: @mazedesignHQ
Instagram: @mazedesignHQ
LinkedIn: https://www.linkedin.com/company/mazedesign

To get notified when new episodes come out, subscribe at maze.co/podcast.

See you next time!

37 פרקים

#Tech #Business #Maze #Product Management #Product Building #User Experience #UX Design #UX Research #User Research

Maximizing the potential of secondary research with Nick Stiles | IBM

The Optimal Path

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published לפני שנה

שתפו

MP3•בית הפרקים

Nick Stiles, User Researcher at IBM, discusses the power of secondary research, also known as desk research, in making informed decisions, and why it is the “unsung hero” of research.

About Nick:

Connect with Nick:

You can connect with Nick on Linkedin.

Resources:

Immersion and influence—the work of the modern UX researcher by Nick Stiles
Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy by David Travis, Philip Hodgson
How to Write Short: Word Craft for Fast Times by Roy Peter Clark

Follow Maze on Social Media:

X: @mazedesignHQ
Instagram: @mazedesignHQ
LinkedIn: https://www.linkedin.com/company/mazedesign

To get notified when new episodes come out, subscribe at maze.co/podcast.

See you next time!

37 פרקים

#Tech #Business #Maze #Product Management #Product Building #User Experience #UX Design #UX Research #User Research

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Nick Stiles, User Researcher at IBM, discusses the power of secondary research, also known as desk research, in making informed decisions, and why it is the “unsung hero” of research. Nick shares strategies for synthesizing secondary research findings into actionable insights for product teams and emphasizes the importance of storytelling and journalistic techniques in driving research impact. About Nick: First trained as an academic psychologist, Nick Stiles is now a passionate user researcher at IBM. With a BA in Psychology and experience in both academic psych labs and the software industry, Nick uses human behavior research to make interactions between people and tools more harmonious. He is driven by a love of learning, collaboration, and making a real-world impact through research. Connect with Nick: You can connect with Nick on Linkedin . Resources: Immersion and influence—the work of the modern UX researcher by Nick Stiles Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy by David Travis, Philip Hodgson How to Write Short: Word Craft for Fast Times by Roy Peter Clark Follow Maze on Social Media: X: @mazedesignHQ Instagram: @mazedesignHQ LinkedIn: https://www.linkedin.com/company/mazedesign To get notified when new episodes come out, subscribe at maze.co/podcast . See you next time!…

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Welcome To The Optimal Path 2:22

לפני 1 year2:22

2:22

The Optimal Path is a podcast about user research and product decision-making, brought to you by Maze. The voices featured in this trailer are Ash Oliver, UX Research Advocate at Maze; Marcus Brandford, Figma; Roy Opata Olende, Zapier; Amy Lima, (formerly) Amp @ Amazon Music; and Benjamin Humphrey, Dovetail New episodes drop every other week. Follow Maze and Ash Oliver on LinkedIn for updates, or visit maze.co/podcast and subscribe to be the first to know when we launch new episodes. See you soon!…

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Maximizing the potential of secondary research with Nick Stiles | IBM