More Changes In Search: 5 Top Takeaways For 2024 SEO

The Simple and Smart SEO Show

Today I'm sharing an overview of recent changes in search technology and what they could mean for SEO.
1. SEO Industry Updates:

• Chat GPT releasing a search engine? Not yet...
• Google's latest update with the "AI Overviews" (formerly known as "Search Generative Experience").

2. Strategies for Adapting to The "New SEO":
- Importance of engaging with customers and understanding their needs.
- Aligning SEO efforts with technical requirements of modern search engines.
4. SEO Squad and How to Join:
- Weekly meetings discussing SEO, branding, and online visibility.
- Invitation to the "Supercharge Your SEO" 3-day challenge starting June 4, 2024, with live daily support in a private Facebook group.
5. Key Takeaways:

• Google's shift from a lexical to a semantic model in search
• "Vector Space Model" analogy with crayons.
• Word embeddings, both sparse and dense.
• Reflection on the evolution of SEO from simplistic keyword strategies to complex semantic understanding.
  

Join the "Supercharge Your SEO" challenge to future-proof your SEO strategy.
Article Referenced by Michael King

Send me a text!

Support the show

Search the Simple and Smart SEO Show podcast FREE for something you heard!
Join the SEO Squad
Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!
Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!