The Socialize podcast

Player FM - Internet Radio Done Right

Adăugat one an în urmă

תוכן מסופק על ידי Helen Polise and Juli Polise. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Helen Polise and Juli Polise או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

All About Change

1
Chris Nowinski - Protecting Athletes from Head Injuries & Preventing CTE 27:28

לפני 9 ימים27:28

הפעל מאוחר יותר

רשימות

לייק

אהבתי

27:28

Chris Nowinski is a former football player at Harvard University and professional wrestler with WWE, World Wrestling Entertainment. After enduring a career-ending head injury, Chris has dedicated his professional life to serving patients and families affected by brain trauma, particularly Chronic traumatic encephalopathy, or CTE, a progressive neurodegenerative disease that develops after repeated head injuries. Jay and Chris discuss the state of head injuries in American athletics, the difference between advocating for head safety at youth and professional levels, Chris’ newest research, and much more. Episode Chapters (00:00) Intro (00:50) changes in the culture around concussions in the past two decades (02:39) padded helmet technology (03:55) concussion reporting in the NFL (10:35) Chris’ career path and concussion history (14:52) connecting with activists who haven’t themselves suffered a traumatic brain injury (17:42) SHAAKE - a new sign to identify concussions (20:53) Unions can help players advocate for safety policies (23:10) final thoughts and goodbye For video episodes, watch on www.youtube.com/@therudermanfamilyfoundation Stay in touch: X: @JayRuderman | @RudermanFdn LinkedIn: Jay Ruderman | Ruderman Family Foundation Instagram: All About Change Podcast | Ruderman Family Foundation To learn more about the podcast, visit https://allaboutchangepodcast.com/…

The Socialize Podcast

שתפו

בית הסדרות•Feed

Twice weekly show providing social media updates, trend alerts, original content ideas, strategy session, industry guests, tutorials and more!

126 פרקים

#Helen Polise #Juli Polise #Social Media #Instagram #Facebook #Content Creation Tips #Business #Podcasting Education #Marketing #TikTok #YouTube #Social Media Strategies

The Socialize Podcast

updated לפני 10 שעות

שתפו

בית הסדרות•Feed

Twice weekly show providing social media updates, trend alerts, original content ideas, strategy session, industry guests, tutorials and more!

126 פרקים

#Helen Polise #Juli Polise #Social Media #Instagram #Facebook #Content Creation Tips #Business #Podcasting Education #Marketing #TikTok #YouTube #Social Media Strategies

Toate episoadele

1
The Socialize Forecast - 3/11/25 Downside of Viral 17:45

לפני 10 hours17:45

17:45

Today, we’re talking about the downside of going viral – a topic not often discussed. While going viral brings excitement, it can come with unexpected challenges. The rush of virality: Watching views and comments flood in is exciting, and it feels like a dopamine rush. But the flood of activity also has negative consequences. Clogged comment feeds: With viral videos, it becomes impossible to keep up with comments. The feed becomes flooded, and the sheer volume makes it difficult to stay connected to older posts or important messages. Business owners might miss comments related to their actual product or services because the viral video steals all the attention. The impact on communication: It’s frustrating when you can’t see or respond to comments on older videos. The viral video often clogs everything up. A case example (Nicola @made.with.mud on TikTok): A viral video might not always benefit your business. For example, a clothing line video went viral for a potter, overshadowing her pottery-focused posts. Follower numbers and video content value: Stats show that a viral video with less value (e.g., quick tips) generates fewer committed followers compared to videos with more valuable content, even if the views are lower. Example: A 700,000-view tutorial gained 11,000 followers. A 5-million-view video only gained 9,000 followers. People tend to follow when they see long term value and get invested in your content. Engagement insights: It’s not just about views. Forwarding and favoriting a video hold more weight than likes or comments for algorithm engagement. The importance of content value over views: The key takeaway is that the quality of engagement matters more than the quantity of views. Followers are less important than getting your content in front of the right people. Closing thoughts: Going viral can be a double-edged sword. It’s crucial to focus on creating valuable content that keeps your audience invested in you. Check out the Socialize Studio HERE! And if you’re looking for an unusual holiday gift, try giving the gift of content creation coaching to someone who is struggling or just needs some extra joy and inspiration! Go to the above link to see gifting options! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Strategy - How to Monetize 26:30

לפני 4 ימים26:30

26:30

In this episode, we're diving into the realities of monetizing on social media—debunking some common myths and sharing practical advice for creators at every stage of their journey. From the misconception that a big following equals big money to the strategies that actually lead to successful monetization, we cover it all. Here’s what you’ll learn in this episode: Myth Busting : Having a large following doesn’t automatically mean big paychecks. We break down the truth behind views, followers, and why so many creators aren’t making the money they expect. Real-Life Examples : We share stories of creators who have found success, like the viral “conquering ring” and the importance of being prepared when opportunity strikes. The Power of Loyal Communities : Why building trust and a dedicated fan base is the key to long-term success, and how it differs from the quick-hit approach of viral videos. Brand Sponsorships and UGC : Learn how to approach brand partnerships, sign up with agencies, and even create content for brands through User-Generated Content (UGC) opportunities. Making Money with TikTok Shops : A deep dive into TikTok Shops, affiliate links, and other product-based monetization strategies. Expertise Pays Off : How sharing your knowledge and expertise (even in niche areas) can lead to unexpected income and job opportunities, even without a huge following. Hard Work is the Secret Ingredient : Why passion doesn’t automatically lead to success and how consistency, strategy, and dedication are the true keys to monetization. Join the Studio Community to learn, grow, and create with other passionate creators: If you landed here by chance, SUBSCRIBE TO THE NEWSLETTER to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Forecast - 3/4/25 Trends Find Me 20:20

לפני 7 ימים20:20

20:20

In this episode, Helen shares insights from the past week and dives into trends, content creation strategies, and upcoming events: Recap of Last Week's Episode Helen highlights her conversation with Grace McCarrick about negativity on social media, emphasizing how interviews that unfold organically, instead of following a rigid question list, lead to more insightful content. She reflects on how she’s learned to be more open about her insecurities regarding social media, especially the pressure to please everyone. Helen discusses how over time, she’s come to accept that not everyone will like her, and that's perfectly okay. Trends Find Helen Helen discusses how trends on social media often find her through followers who tag her in trending content. She reflects on how the flood of various trends (like the Oscars or sporting events) can sometimes leave her feeling out of touch, but the requests for tutorials often bring her back to current trends. She advises against relying too heavily on old trends but shares her enjoyment in revisiting past trends occasionally for fun. Upcoming Workshops & Events Helen announces two workshops in New Jersey (Long Beach Island and Maplewood) to support local nonprofits, including a café project for individuals with autism and Down syndrome. She also mentions upcoming events, including a potential live workshop in New York City. These events will offer hands-on teaching and guidance for content creators. Split Screen Tutorial Helen teases her in-depth split screen tutorial for the week, featuring two versions: one where she dances with herself and another where she uses a mirror as part of the trend. She mentions that both techniques will be available in tutorials, and she emphasizes that you don’t have to use screen recording; recording directly in your camera app is also an option. Trends to Watch TikTok and Instagram trends were shared, check the newsletter for the direct links. Content Strategy Tips Helen talks about the importance of staying current with content trends, but also finding ways to refresh and reuse older content. She shares how reworking content (like her hair reveal transition video) can keep things fresh and engaging. She also recommends: Asking questions to engage your audience. Encouraging your followers to share personal stories. Finding topics you could talk about endlessly, like niche topics (e.g., real estate or TikTok content creation). Studio News & Content Tips In the studio, Helen shares excitement about progressing with split-screen techniques and upcoming lessons on editing and content creation efficiency. She hints at a mini-challenge for studio members to try out split-screen videos and will feature a montage of their work. Links - Sign up for the Socialize Studio - Join Helen on the Facebook Live Zoom session! Check out the Socialize Studio HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Strategy - Dealing with Negativity 1:03:46

לפני 11 ימים1:03:46

1:03:46

On today's episode, we welcomed Grace McCarrick whose expertise is dealing with negativity on social media. Grace is a founder and content creator on a mission to revolutionize how we approach work. Over the past three years, she has helped teams become more cohesive and has recently worked with brands like Airbnb, Chewy, Abercrombie, and more. She joined us on the podcast today to discuss how she handles receiving hate on the internet! How to Identify and Analyze Negative Comments Grace identified three main types of negative comments, which can help you better understand and address them: - Negativity Toward the Person: These comments target something about you personally (e.g., commenting on your appearance while you're discussing a completely different topic). - Negativity Toward the Concept: These comments disagree with the core message of your content. - Negativity Toward Your Credibility: These comments attempt to discredit your expertise, watering down your ideas or creativity. Grace shared advice on how to deal with all of this and more. Dealing with negative comments can be tough, but remember, trolls hide behind a screen, believing there will be no consequences for their actions. Grace shared an interesting statistic: far more people consume content than post or create it. Continue putting yourself out there, and your audience will find you. Check out the Socialize Studio HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Forecast - 2/25/25 Algorithm Confusion 22:25

לפני 14 ימים22:25

22:25

Today is our weekly trends and content ideas episode. Before diving into trends, a few thoughts and observations from the past week. Topic 1: Algorithm Mistakes Misleading Advice on Following Niche Accounts Many people advise following accounts in your niche to grow your audience. This advice can be misleading and counterproductive. Following similar creators may lead to constant comparison, stifling creativity. Risk of unintentionally copying content instead of developing original ideas. Instead, follow accounts that inspire you in different ways. Why This Matters Watching varied content fuels unique perspectives and creativity. Helps prevent unintentional mimicry and allows creators to carve their own space. Followers should be people who need your content, not just fellow creators. Engage with a wider audience to grow authentically. Topic 2: Handling Negativity on Social Media Guest Feature Announcement: Grace McCarrick Expert in company culture and motivation. Has offered valuable insights on dealing with negativity. Will be joining for a live recording on Thursday at 11:30 AM Eastern. Discussion on how some commenters use creators' audiences for their own attention. Free webinar-style recording—attend live to submit questions! SIGN UP HERE! Topic 3: Upcoming New York City Meetup Social Media Workshop in NYC Planning a social media workshop with Benita (@KasbosMarket). Need to gauge interest to determine venue size. Likely happening in April—details to come! If interested, click the link in the newsletter or drop a comment here and let us know. Topic 4: Socialize Studio Weekly Review Content Review Session Reviewing members’ content in today’s Zoom meeting. Personalized feedback: one thing done well and one area for improvement. Private weekly Zoom meetings cover different topics—editing tips may be next! Possible follow-up session if today’s review is successful. Join the studio for access to these exclusive sessions Topic 5: Weekly Trends & Content Ideas Review of trends and content ideas Tutorial of the week – add voice effects to your content. Closing Thoughts Take time to reflect on your content strategy. Stay true to your unique voice and creative vision. Keep engaging with content that inspires and fuels originality. If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Strategy - Camera Angles 20:21

לפני 18 ימים20:21

20:21

In this episode, we dive into key takeaways from our latest Socialize Studio sessions, featuring expert insights on casting, camera angles, and video production techniques to enhance your content. 🎭 Casting Director Donald Case’s Session Discussed shifts in commercial and video content casting Compared the use of actors vs. real people in production Shared advice for pursuing on-camera opportunities Members enjoyed the insightful discussion and nostalgic industry stories 🎬 Public Transition Lesson Workshop Recap One-hour session on making clothing appear to fly in videos More efficient than traditional tutorial recording/editing Open to all, but studio members receive personalized feedback Helps participants refine their video skills for dynamic content 📹 Camera Angle Discussion: What Works & What Doesn't 🔻 Low Camera Angles: Unflattering (shows nostrils, awkward ceiling backgrounds) Subconscious messaging: dominance, looming presence Advertising insight: subliminal messaging impacts perception 🚶‍♂️ Walking & Talking Angles: Holding the phone too low is unflattering Eye-level framing is more engaging but may require arm support Balance between practicality and aesthetics for best results 👁️ Eye-Level Camera Angles: Creates connection and equal footing with the audience Most effective for engagement and relatability Higher angles can be flattering but may seem unnatural if overused 🎯 Close-Up Shots & Viewer Comfort: Viewers dislike feeling like their personal space is invaded Ideal distance: at least an arm’s length away Looking at oneself instead of the camera lens creates disconnection Pro tip: Focus on a marker (e.g., numbers on the screen) for better eye contact 🗣️ Filler Words & Speech Habits Overuse of "um," "right?" and "you know" can signal insecurity Easy to edit out, but better to practice eliminating them naturally Common personal habits (e.g., saying "so" or "anyway") can be adjusted with practice ✂️ Editing & Angle Variation: When & How to Use Them Changing Angles for Engagement: Effective when purposeful (e.g., cooking demos) Avoid Overuse: Random angle shifts can feel distracting Zooming In for Emphasis: A strong alternative to unnecessary cuts Natural Storytelling Matters: Some creators captivate without flashy edits 🎥 Final Thoughts on Camera Angles Camera angles should enhance content, not distract from it Ensure changes serve the story rather than feeling forced Balance creativity with audience expectations for a polished, effective presentation 👉 Join Socialize Studio for exclusive workshops, feedback, and insights to elevate your content! 📩 Subscribe to our newsletter for weekly video tips & industry updates. 🎧 Listen & Subscribe wherever you get your podcasts!…

1
The Socialize Forecast - 2/18/25 Camera Angles 21:38

לפני 21 ימים21:38

21:38

In today’s episode, there was a lot covered in addition to the weekly trends and content ideas. Here is the overview: - Doug's Winter Party Aftermath - Duolingo OWL Stunt - Socialize Studio Member’s Viral Moment Camera Angles & Their Impact • Discussed in a recent video, sparking a mix of reactions. • Breakdown of what different camera angles communicate subliminally. • Advertisers and filmmakers are intentional about angles, and content creators should be too. • Common mistake: looking at oneself instead of the camera lens, creating disconnection. Trends and Original Content Ideas were reviewed • Trends can boost visibility and engagement when tied to niche content. Upcoming Socialize Studio Workshop • Due to demand, a live workshop on the "clothing fly-on" transition will be hosted. • Teaching in real-time rather than a pre-recorded tutorial. • Interactive format with live editing demonstration using two phones. • Opportunity for attendees to ask questions and see the process unfold step-by-step. Closing Thoughts: • Social media is ever-evolving; trends and discussions move quickly. • The goal is to stay adaptable, creative, and intentional with content. • Engage with the community—reply to the newsletter or comment with thoughts! Links & Resources: • Registration for the Socialize Studio with a 20% discount! • Registration for the FREE Clothing Transition Workshop! • Tutorial on camera angles and what they tell your viewer ! • Queen of the Nobodies' viral dance video If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Strategy - Answering FAQs 23:39

לפני 25 ימים23:39

23:39

Episode Overview: Happy Valentine's Day! In this special edition of the Socialize Strategy podcast, Helen shares her love for content creation, her audience, and the joy of going off the rails with creativity. She also dives into frequently asked questions about social media strategies, content backup, hashtags, video search optimization, and increasing views. Key Takeaways: 1 . Embracing Spontaneity in Content Creation Helen shares her fun, off-the-rails moments, including lip-syncing to "Pink Pony Club" and attempting the "Abracadabra" dance at the gym Encourages creators to break free from their niche occasionally and just have fun The power of uninhibited movement and dance in creativity and content-making 2. Upcoming Speaking Engagements & Events February 20: Women's Entrepreneurial Luncheon in Darien, CT. A 90-minute session including hands-on lessons. Demonstrating outfit transitions in real time to showcase how simple content creation can be. Registration details and pricing mentioned (approx. $50 for non-members, including lunch) REGISTER HERE: https://hayvn.com/ewc_entrepreneur_women/ Workshop with Casting Director Donald Case: Insights into casting for commercials and social media content Ideal for creators looking to break into on-camera opportunities Exclusive session inside the Socialize Studio 3. Frequently Asked Questions (FAQs) How Can I Save My Content in Case TikTok Disappears? Manually download videos (time-consuming but effective) Use apps like Repurpose.io to bulk-download and cross-post content automatically Think ahead and ensure content is backed up rather than waiting until the last minute Should I Still Use Hashtags? Adam Mosseri (CEO of Instagram) stated hashtags don’t work as they used to, but they’re still valuable for searchability Brands still require specific hashtags in campaigns Recommendation: Use 2-5 key hashtags rather than spamming with 10-20 Hashtags remain a search option across platforms, meaning they still have some weight How Can I Optimize My Video for Search? The search bar pulls keywords from: On-screen text First line of captions Auto-captions (spoken words) Be mindful of wording; ensure it aligns with the intended category Repetition of key terms helps solidify search categorization How Can I Get More Views on My Content? There’s no magic formula, but consistency is key. Success comes from relentless posting and not dwelling on past performance. Most people don’t analyze your view counts as much as you think. Engagement and persistence always win over obsessing about algorithms. Final Notes: Valentine’s Day Special Discount for joining the Socialize Studio is available this weekend: https://nas.io/socialize-studio?discountCode=LOVE20 If you’re interested in growing your social media presence and learning from industry experts, now is the perfect time to get involved Helen’s message: Have fun, take creative risks, and don’t be afraid to go off the rails! Links & Resources: Register HERE for the Women’s Entrepreneurial Luncheon (Feb 20, Darien, CT) Learn more about Repurpose.io for content backup and automation Join the Socialize Studio for hands-on workshops & expert guidance Stay creative and keep socializing! 🎙️💡 If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Forecast - 2/11/25 Winter Party Time 19:26

לפני 28 ימים19:26

19:26

This week’s episode started off with an explanation of the latest viral trend: Doug’s Winter Party – A Viral Feel-Good Trend - A man in Bucks County, PA, hand-delivered paper invitations to his neighbors for a winter party. - A neighbor caught the invite on her Ring camera, shared it on TikTok, and it went viral. - Now, people across the world claim they’re "going to Doug’s party"—some even planning cross-country trips. - The heartwarming part? People are hosting their own "Doug’s Winter Party" celebrations inspired by him. 🎥 Creative PR Package Video & Exclusive Studio Tutorial Received a PR package from CeraVe and created a unique "X-ray effect" video Instead of a traditional unboxing, used a special effect to “see inside the box.” This effect will be exclusively taught inside The Studio this week! Studio members will also learn how to apply the effect to other creative ideas (e.g., x-ray closets, phone transitions) 🎭 Exciting Guest Speaker: TV Commercial Casting Director A professional casting director will join The Studio in February to talk about: - How talent is selected for commercials. - The process of finding real people vs. agency models. - Tips for getting cast in video projects. - A must-attend for aspiring content creators looking for commercial opportunities! - 🎤 Upcoming Workshop with Tamsen Fadal (Feb 19) Former news anchor turned social media creator, speaker, and menopause advocate. She’ll discuss her transition from news media to building an influential online presence. Open to all—mark your calendars As usual, Helen covered trends and original content ideas, as well as music suggestions. #️⃣ Hashtag Talk Addressing the hashtag debate: Do they still matter? YES! They help with discoverability, so don’t skip them. 💡 Join The Studio for exclusive tutorials, expert guest speakers, and creative challenges! This Week in the Socialize Studio: Xray Effect Lesson and Script Writing Tips Coming soon, meeting with a TV commercial casting director! Weekly Zooms, bonus trends, and hands-on challenges to boost your video creation skills Check out the Socialize Studio HERE! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Strategy - Elevate Your Content 16:41

לפני 5 weeks16:41

16:41

Today's podcast is all about the different ways to elevate your content with editing know-how! Episode Highlights: Behind-the-Scenes of Mobile Podcasting · Helen shares her travel-friendly podcast setup · Why she uses a handheld mic instead of her usual setup · Tips for getting the best audio quality on the go Elevating Your Social Media Content · Recap of Helen’s presentation at an outdoor furniture conference · Why good editing can turn average content into great content · How to keep videos engaging with quick cuts, zooms, and captions · The importance of storytelling over direct selling in business content Editing Tips to Improve Your Videos: · Ditch the Pauses – Cut out dead air and filler words · Use Engaging Titles – Add text for context and SEO benefits · Quick Cuts & Zooms – Enhance your message without overdoing it · Sound Mixing Matters – Adjust background music to avoid overpowering your voice Analyze What Works – Pay attention to what you enjoy as a viewer and apply it to your content. Special Mentions: · Exciting real-life meetup with Lorraine Ladish, discussing content collabs · Why Helen’s Socialize Studio is the best investment for creators looking to improve their content consistently · 🎧 Listen & Learn: Whether you're a creator, business owner, or just getting started, these insights will help you produce better content with smart, simple strategies. 👉 Join the Socialize Studio for expert guidance on content creation! This Week in the Socialize Studio: Vlogging Challenge is underway!! Weekly Zooms, bonus trends, and hands-on challenges to boost your video creation skills. Check out the Socialize Studio HERE! And if you’re looking for an unusual holiday gift, try giving the gift of content creation coaching to someone who is struggling or just needs some extra joy and inspiration! Go to the above link to see gifting options! If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! Follow us on social media: @themuthership on TikTok @themuthership on Instagram @julipolise on TikTok @julipolise on Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website. For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Forecast - 2/4/25 Social Media Problems 19:21

לפני 5 weeks19:21

19:21

Welcome to the Socialize Forecast! We made it through January—congratulations! It felt like the longest month ever, but here we are in February. Lots of content creators joked about January being 130 days long, and it was spot on! Wednesday night: Socialize Studio community meetup in Tampa at American Social Bar (5 PM). If you're attending, reply to the newsletter or leave a comment to RSVP! Social Media Reflections: - TikTok sounds infiltrating daily life—ever catch yourself quoting viral audios? - Social media has changed from 2020’s fun and carefree space to a more complex place of business, news, and even stress. - The constant flow of information and current events can be overwhelming compared to pre-social media days. - Nostalgia for when scrolling was just a fun break instead of feeling like work or information overload. Vlogging & Socialize Studio Updates: - February’s focus: Vlogging and YouTube! - Released a 20-minute intensive vlogging lesson—breaking it down step-by-step. If you want to learn vlogging and storytelling, now is the time to join Socialize Studio. Join the Socialize Studio this month to learn all the details about vlogging and posting on YouTube: https://nas.io/socialize-studio Use code CHALLENGE15 for a discount if you want to join the vlog challenge and level up your content. 🚨 Also, don’t forget— Tampa Meetup on Feb 5 @ 5 PM at American Social Bar! Would love to see you there. Event Links: Women’s Entrepreneur Conference – May 1-4 in Montego Bay Live Workshop with news anchor Tamsen Fadal – Feb 19th at 2pm EST Link to Register FREE If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! https://www.hellosocialize.com Follow us on social media: @themuthership on TikTok and Instagram @julipolise on TikTok and Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website: HelloSocialize.com For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Strategy - Vlogging Tips 22:50

לפני 6 weeks22:50

22:50

Creating vlogs can seamlessly integrate content creation into your daily life—if done right! In this episode, we’re breaking down how to commit to vlogging, stay consistent, and capture moments without it feeling like a chore. What You’ll Learn: ✅ The mindset shift needed to become a natural vlogger ✅ Strategies to remind yourself to film throughout the day ✅ Why short, engaging clips are more effective than long shots ✅ How to craft a vlog that benefits your audience (not just a “day in my life”) ✅ The importance of being authentic and embracing real moments Let’s vlog with purpose! 🎥✨ Join the Socialize Studio this month to learn all the details about vlogging and posting on YouTube: https://nas.io/socialize-studio Use code CHALLENGE15 for a discount if you want to join the vlog challenge and level up your content. 🚨 Also, don’t forget— Tampa Meetup on Feb 5 @ 5 PM at American Social Bar! Would love to see you there. Event Links: Women’s Entrepreneur Conference – May 1-4 in Montego Bay Live Workshop with news anchor Tamsen Fadal – Feb 19th at 2pm EST Link to Register FREE If you landed here by chance, SUBSCRIBE HERE to receive links to everything directly to your inbox twice weekly! https://www.hellosocialize.com Follow us on social media: @themuthership on TikTok and Instagram @julipolise on TikTok and Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website: HelloSocialize.com For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”…

1
The Socialize Forecast - 1/28/25 YouTube + More! 18:17

לפני 6 weeks18:17

18:17

🎥 Why YouTube is Worth Your Time: On today's episode, Helen shares her personal YouTube journey: Started posting videos during the pandemic as an experiment. Accumulated over 8,000 followers and monetized her channel with minimal effort. Viral content tip: A simple towel-rolling video still generates $200/month years later. Lesson learned: Even if YouTube isn’t your primary focus, uploading videos can lead to surprising results. Studio members only: Lesson 1 on YouTube strategy is available now, and there’s a Q&A meetup tomorrow (Jan. 29, 5 PM EST) If you want to join, check out the studio here: https://nas.io/socialize-studio/home USE DISCOUNT CODE: CHALLENGE15 for a 15% discount 🔥 Weekly Social Media Challenges & Trends: Tampa meetup on Feb. 5th at 6pm EST at the American Social Bar in Tampa: https://americansocialbar.com/locations/tampa/ Upcoming workshops and events: Jamaica Retreat (May 1 - 4) : Networking, workshops, and fun in Montego Bay: https://womensentrepreneurretreat.com/retreat2025899210?am_id=helen8792 Cheer Choice Awards (April 11/12, Las Vegas) : Helen will present an award at this social media-focused event - enter to win tickets to the event: https://forms.wix.com/r/7288264370230919620 📢 Special Announcements: Live workshop with Tamsen Fadal discussing menopause and empowerment. Rescheduled to Feb. 19, 2 PM EST - register FREE to attend this virtual workshop live in real time: https://zoom.us/webinar/register/WN_fAPzbD61SxOnOlG1Ok_t8w If you landed here by chance, subscribe to receive links to everything directly to your inbox twice weekly! https://www.hellosocialize.com Follow us on social media: @themuthership on TikTok and Instagram @julipolise on TikTok and Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website: HelloSocialize.com For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”: https://yourstruly.transistor.fm…

1
The Socialize Strategy - Mini Challenges 23:58

לפני 7 weeks23:58

23:58

In today's episode, Helen provided some insight into how the production industry has changed with the rise of social media. She also shared instructions on how to execute a shirt rip transition and provided some details about her work inside the Socialize Studio. Key things covered: Casting in Production vs. Social Media - Helen explains the traditional casting process in commercial production, involving casting agents, talent agents, and auditions. - Social media has transformed this process by making "real people" more accessible for casting, blurring the lines between traditional talent and creators. - Helen notes the rise of opportunities for individuals showcasing their expertise on platforms like Instagram and TikTok. Social Media Opens Doors - Sharing content online can lead to unexpected opportunities, from casting calls to collaborations. - Helen reflects on how her own journey, which started with baking videos, evolved into teaching social media strategies and video editing. - Just Start Creating - Helen encourages creators to begin experimenting without overthinking direction. Starting anywhere can lead to unexpected opportunities and personal growth. - Content creation is likened to taking a walk—you may not know where you’re headed, but each step reveals the path. Weekly Challenge in the Studio - Challenges are a key part of the studio, helping creators experiment and learn new techniques. - Helen transitions into discussing the week’s specific challenge and how it can be applied to elevate content. - She provided specific direction how to do to the challenge. If you’d like to see the video tutorial and get some personalized help with this and the rest of this month’s lesson, just the studio while we have a 15% discount underway! Just go to the link below and use the code: CHALLENGE15 Make sure to put the code in BEFORE YOU PAY: http://nas.io/socialize-studio Takeaway Message: Social media provides unprecedented opportunities for creators. By starting small and staying open to new paths, you can discover talents, connections, and opportunities you never expected. If you landed here by chance, subscribe to receive links to everything directly to your inbox twice weekly! https://www.hellosocialize.com Follow us on social media: @themuthership on TikTok and Instagram @julipolise on TikTok and Instagram @hellosocialize on Instagram Find our FREE workshops and courses on our website: HelloSocialize.com For fun mother-daughter chats, check out our personal podcast “Yours Truly with Helen and Juli”: https://yourstruly.transistor.fm…

1
The Socialize Forecast - 1/21/25 Time to Diversify 23:55

לפני 7 weeks23:55

23:55

After experiencing a 12-hour TikTok Blackout it is more important than ever to think about diversifying your social media life. We kicked off today with a brief recap of the 12-hour TikTok outage, including how it impacted creators, live streams, and community connections. @themuthership shared insights about how she stayed calm and adapted to the needs of her followers, thereby maintaining focus on her core goals during unexpected the unexpected disruption. Studio Updates: - Supporting members with alternative editing tools like VideoLeap during CapCut downtime. - Weekly mini-challenges focusing on diversifying content across platforms, including BlueSky and YouTube. - Upcoming tutorials on transitions, vlogging tips, and YouTube basics. Join me in Jamaica at the Women's Entrepreneur Conference - May 1-4, 2025 Learn how to use the edit app Video Leap in THIS CLEAR TUTORIAL ! Call to Action: Share your thoughts, try new platforms, and enjoy the creative process. See you next episode!…

ברוכים הבאים אל Player FM!

Player FM סורק את האינטרנט עבור פודקאסטים באיכות גבוהה בשבילכם כדי שתהנו מהם כרגע. זה יישום הפודקאסט הטוב ביותר והוא עובד על אנדרואיד, iPhone ואינטרנט. הירשמו לסנכרון מנויים במכשירים שונים.