38. Mastering Partnership Marketing With Laura Lopuch Tiny Marketing: Marketing Strategies And Systems For B2B Service Business Founders. podcast

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38. Mastering Partnership Marketing with Laura Lopuch

1y ago 18:39

שתפו

תוכן מסופק על ידי Sarah Noel Block. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Sarah Noel Block או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

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Boost your business's growth and reputation with partnership marketing, a powerful strategy that teams you up with other professionals to share resources, audiences, and insights.
Start by identifying your unique value proposition and locating opportunities within your industry to stand out. Forge strategic partnerships with other organizations, using collaboration opportunities such as guest posts and webinars to expand your network and gain access to new clients.
Discover how to choose partners that complement your strengths and weaknesses, and maintain a strong line of communication to ensure lasting success.
📝 Find show notes and resources: Episode 38

Connect with Laura : https://lauralopuch.co/
P.S. Our Partner Marketing Webinar went live on May 19, but you can watch the replay on-demand here.

Have questions about the Tiny Marketing Club? Submit them here.
I will go live on Friday, May 31 at 1pm CST to answer them.
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פרקים

1. Starting Tiny marketing (00:00:15)

2. Finding personal brand and niche (00:00:43)

3. Building audience through partnerships (00:01:22)

4. Introduction to partner marketing series (00:02:46)

5. Episode topics in the series (00:03:06)

6. Upcoming partnership marketing webinar (00:03:32)

7. Introduction to Laura and her expertise (00:04:06)

8. Definition of partnership marketing (00:05:25)

9. Combining inbound and partnership marketing (00:07:28)

10. Building friendships through partnerships (00:08:51)

11. Identifying the right partnerships (00:09:21)

12. Laura's approach to finding partnerships (00:10:36)

13. Identifying unique viewpoints (00:11:31)

14. Training and working with clients on cold emails (00:12:39)

15. Content marketing and partnership collaboration (00:14:10)

16. Discussing different types of partnerships (00:16:18)

17. Action step - make a list of potential partners (00:17:16)

86 פרקים