533. Growing Red Nose Day's Impact: How to Leverage Media and Turn Moments into Momentum - Alison Moore, Comic Relief US

We Are For Good Podcast - The Podcast for Nonprofits

Meet Alison. She’s the CEO of Comic Relief US, which you might know from Red Nose Day (happening May 23!)🤡 Their work is serious - breaking the cycle of intergenerational poverty, but they do it with so much joy and levity. Alison is back to share her insights into the power of transforming entertainment into a vehicle for social impact. Learn how Comic Relief US engages audiences across different media channels to maximize engagement and support for their mission - reaching people where they are📱 Don’t miss this heartening conversation that proves serious work can be seriously fun🎉

Learn

• Turning missions into movements
• Investing in media to fuel conversations + action around causes
• How to get activated around Red Nose Day

Today’s Guest

Alison Moore, CEO, Comic Relief US
Episode Highlights

• Mission + history of Comic Relief US (3:45)
• Red Nose Day (11:25)
• Turning moments into movements (15:00)
• Media Scales Impact (21:10)
• How Comic Relief US reaches audiences where they are. (28:10)
• Red Nose Day This Year + How to Get Activated (36:30)
• A powerful story of philanthropy in Alison’s life (42:35)
• Alison’s One Good Thing: Centering family and elevating those voices of people with lived experience (45:10)
• How to connect with Comic Relief US + participate in Red Nose Day (48:10)

For more information + episode details visit: weareforgood.com/episode/533.

Register for ImpactUP: July 11th!
Registration is live! Head over to impactuprising.com to learn more.
About our Sponsor Jitasa
Jitasa comes alongside missions to specialize in bookkeeping, accounting, and CFO services exclusively for nonprofits. If you’re looking for a financial partner who truly understands your mission, visit jitasa.com to learn more.

Meet - Good Friends - our listener support community here at We Are For Good. Good Friends comes with perks - exclusive episodes with Jon and Becky - including the Good Brief - our monthly cliff notes of the greatest takeaways + lessons learned from that month, PLUS exclusive bonus content and AMA episodes where we answer your burning questions and tap our community of experts.
Head over to weareforgood.com/friends to learn more 🥳

Support the Show.

Support the Show

If you love the podcast, you’ll love Good Friends, our listener support community here at We Are For Good.

Not only do you get these perks, but you’re hanging with the most rabid fans who are restless to grow the Impact Uprising. This movement of believers are powering our free content and community with their monthly support, and Whoa Nelly, are we excited to invite you in.
Learn more today at weareforgood.com/friends.

Join the We Are For Good Community
You can think of it as the after-party to each podcast episode 🥳
Say hi👇
LinkedIn / Instagram / Facebook / YouTube / Twitter

פרקים

1. The Impact Uprising (00:00:01)

2. Childhood Poverty and Media Impact (00:14:47)

3. Media Strategies for Nonprofits (00:23:11)

4. Digital Marketing Strategy for Nonprofit (00:32:27)

5. Inspiring Conversation on Philanthropy and Joy (00:37:11)