הפודקאסטים הטובים ביותר ב-Sarah Sladek (2024)

1
A Shift in Member Engagement: A Conversation with Sarah Sladek 33:12

29d ago33:12

33:12

In this episode, hosts Steven Stout, FASAE, CAE, and Katy Markert are joined by Sarah Sladek, founder and CEO of XYZ University, renowned author, and keynote speaker at this year's New Ideas Conference. Sarah dives into the evolving landscape of member engagement, emphasizing the need for associations to adapt to shifting demographics. She discusse…

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Transfer of Power: A Conversation with Nita Scott and Lucinda Hart 32:48

14h ago32:48

32:48

In this episode, hosts Steven Stout, FASAE, CAE, and Katy Markert are joined by Lucinda Hart, CAE, MBA, IOM, and Nita Scott, CAE, MSE, from Delta Kappa Gamma International Association. They discuss the unique leadership transition between a retiring CEO and the incoming one, highlighting the importance of clear communication and strategic planning …

1
Balancing Act: Leadership, Growth, and the Human Side of Association Management with Paulina Van Eeden Hill, CAE 33:08

2M ago33:08

33:08

In this episode, Paulina Van Eeden Hill, CAE, chief operating officer at Strategic Association Management, executive director of the Texas Association for the Gifted & Talented, and 2024-2025 board chair of the Texas Society for Association Executives, joins hosts Steven Stout, FASAE, CAE, and Katy Markert. Paulina shares her insights on balancing …

1
AI Won’t Save Your Association! | The REAL Fix for Membership Growth 8:34

2M ago8:34

8:34

In this episode of Membership IQ, tune in to learn why Sarah Sladek thinks “band-aids” like Artificial Intelligence aren't the key to membership growth.על ידי Sarah Sladek

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Cheers to Commitment! | Avoiding 'Hold My Beer' Leadership 9:52

2M ago9:52

9:52

In this episode of the Membership IQ, tune in to hear Sarah Sladek explain how cultivating a lackadaisical "Hold my beer" attitude within organizational leadership is dangerous. And why organizations should hold different expectations of their board, staff, and volunteers.על ידי Sarah Sladek

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Crisis Happens! | How to be an Umbrella for your Members 11:10

3M ago11:10

11:10

This episode of the Membership IQ, Sarah details her own personal and professional experience with “crisis mode”. She also shares how leveraging stakeholders can be the key to making it through the storm.על ידי Sarah Sladek

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Building Success from the Ground Up: A Conversation with Tracy Tomson, CAE 44:36

3M ago44:36

44:36

In this episode, Tracy Tomson, CAE, former executive director and CEO of the Restaurant Facilities Management Association and Distinguished Life Member of TSAE, joins hosts Steven Stout, FASAE, CAE, and Katy Markert. Tracy shares her fascinating career journey, detailing her transition from the radio industry to association management. She discusse…

1
I Was Invited To The White House! | Why Invitations Work 15:41

4M ago15:41

15:41

Welcome back! In this episode, Sarah shares her story of receiving an exclusive invitation to attend the Inaugural White House Business Leaders Summit! She had the opportunity to meet with senior Presidential advisors to discuss current issues businesses - especially small businesses, are facing today. Sarah has observed that after COVID-19, the ex…

1
Nurturing a Strong Staff Culture: A Conversation with Tiffany McGee, CAE 41:13

4M ago41:13

41:13

In this episode, we chat with Tiffany McGee, CAE, CEO of the Texas Trial Lawyers Association. She joins hosts Steven Stout, FASAE, CAE, and Katy Markert to delve into why staff culture is vital for association success. They discuss the importance of intentionally nurturing a positive work environment, creating a safe space for open communication, a…

1
The Greater Good in Membership 9:56

4M ago9:56

9:56

Join Sarah Sladek on this lively episode of The Membership IQ! Discover the emotional side of member engagement as Sarah shares her story of splurging on fabulous tortoise earrings and the buyer’s remorse that turned into a feel-good moment supporting a community cause. Learn how to elevate your association's marketing by highlighting the greater g…

1
Why Membership Declines and How to Bring Them Back 10:30

5M ago10:30

10:30

Welcome back to The Membership IQ Podcast! Get ready for an eye-opening episode where Sarah Sladek dives into the world of membership. Today, things look a bit different—Sarah’s got her shirt and earrings on backwards, all to emphasize a critical point. Introducing her new book, The Member Shift: Why Members Leave and the Strategy to Bring Them Bac…

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Behind the Association Marcomm Curtain: A Conversation with Kate Johanns 44:02

5M ago44:02

44:02

In this episode, we talk to Kate Johanns, CAE, marketing and communications director with the Association of Texas Professional Educators. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert to discuss the intricacies of a day in the life of a marketing and communications professional in the association world. From dissecting the essenti…

1
Navigating CEO-Board Dynamics: A Conversation with Lowell Aplebaum 44:08

6M ago44:08

44:08

In this episode, we talk to Lowell Aplebaum, EdD, FASAE, CAE, CPF, CEO of Vista Cova. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert to unravel the intricacies of the CEO-board relationship. Together, they explore the keys to fostering a successful CEO-board dynamic, strategies for addressing challenges, and innovative approaches to …

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Longevity, Mentorship and Professional Growth: A Conversation with Dottie Bossley and Theresa Parsons 41:30

7M ago41:30

41:30

In this episode, we talk to Dottie Bossley, CDME, CTA, regional sales director for Visit Galveston, and Theresa Parsons, CAE, CMP, executive director of the Texas Council of Administrators of Special Education. They join our hosts Steven Stout, FASAE, CAE, and Katy Markert for a conversation wrapped around their many years as TSAE members, as well …

1
Future Focus and Board Foresight: A Conversation with Jeff De Cagna 48:20

8M ago48:20

48:20

In this episode, we talk to Jeff De Cagna, FASAE, executive advisor for Foresight First LLC. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for a thought-provoking discussion on the dynamic landscape of foresight and its evolution for association boards. Together, they explore the challenges faced by boards and CEOs in embracing fore…

1
Legal Trends for Associations: A Conversation with Jonathan Blum 40:00

9M ago40:00

40:00

In our season 2 premier, we talk to Jonathan Blum, an attorney specializing in nonprofit and tax exempt law. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for discussion centered on legal trends for associations, the importance of building strong relationships, what legal areas associations should pay more attention to, and question…

1
Lessons Learned: Starting a Podcast and Looking Back on Season 1 38:42

11M ago38:42

38:42

On the season 1 finale, our hosts Steven Stout, FASAE, CAE, and Katy Markert pull the curtain back on what it takes to produce a podcast like Better By Association. They talk about the nuts and bolts of the process, including setting goals, preparation and involving your entire staff in creating content. They discuss some of the best advice they've…

1
Tech, AI and Leadership: A Conversation with Lori Gracey, CAE 39:56

11M ago39:56

39:56

In this episode, we talk to Lori Gracey, CAE, executive director of the Texas Computer Education Association. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation focused on leadership, learning how to lead and where to go for advice, technological advances including the use of AI, and the importance of being …

1
All Things Leadership: A Conversation with Leslie Midgley, CAE 39:27

12M ago39:27

39:27

In this episode, we talk to Leslie Midgley, executive vice president and CEO at the Texas Land Title Association. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation focused on leadership, her passion for the association community, mentorship advice, leadership challenges, and the importance of being involved…

1
Increasing Non-Dues Revenue: A Conversation with Carrie McIntyre 35:41

1y ago35:41

35:41

In this episode, we talk to Carrie McIntyre, principal at Navigate. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for a fun conversation focused on increasing non-dues revenue, what works (and doesn’t), valuable sales and marketing tips, and the importance of belonging to an organization like TSAE. This episode was recorded in fron…

1
Unlocking Membership Engagement - It’s NOT a Product (Season 2 Episode 11) 8:55

1y ago8:55

8:55

Join host Sarah Sladek on a journey to unlock membership engagement and understand the profound difference between treating memberships like mere products and recognizing them as emotional commitments. Through candid discussions and expert insights, we explore how membership isn't just a transaction but an opportunity to foster deep connections, a …

1
Challenges and Opportunities: A Conversation with Trevor Mitchell, MBA, FASAE, CAE, CDP 43:55

1y ago43:55

43:55

In this episode, we talk to Trevor Mitchell, MBA, FASAE, CAE, CDP, executive director and CEO of American Mensa and the Mensa Foundation and board, and current Chair for the Texas Society of Association Executives’ Board of Directors. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation focused on association c…

1
Recession-Proof Membership: The 80% Difference (Season 2 Episode 10) 8:52

1y ago8:52

8:52

In this episode of Membership IQ, join host Sarah Sladek as she delves into the crucial topic of thriving through recessions within membership organizations. With her wealth of experience in working with associations, Sarah sheds light on the often overlooked 80% principle – a strategy that could make all the difference during economic downturns. S…

1
Association Innovation: A Conversation with Christopher Williston, VI, CAE 43:32

1+ y ago43:32

43:32

In this episode, we talk to Christopher Williston, VI, CAE, president and CEO of the Independent Bankers Association of Texas, about innovating your association. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for a fun conversation that defines innovation, and includes how IBAT is innovating, what it takes for an organization - regar…

1
Failure... Soooo Delicious!: Embracing Innovation in Associations (Season 2 Episode 9) 6:49

1+ y ago6:49

6:49

Welcome to "Failure... *Soooo* Delicious!: Embracing Innovation in Associations," the Membership IQ podcast hosted by Sarah Sladek. In this unscripted and authentic show, Sarah explores the power of failure and how it can drive innovation and growth within associations. Join her as she shares personal anecdotes, including a personal conversation wi…

1
Breaking Barriers: The Path to Inclusive Associations (Season 2 Episode 8) 9:24

1+ y ago9:24

9:24

Join Sarah Sladek, recently recognized as a Woman Who Advances Associations, as she delves deep into the challenges of discrimination, from gender to age, and explores the progress made so far. From outdated bylaws to personal experiences, she uncovers the need for true cultural change within associations and go beyond token recognition. It's time …

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The Art of Mentoring for Associations: A Conversation with Alex Richardson 50:11

1+ y ago50:11

50:11

In this episode, we talk to Alex Richardson, CEO and co-founder of The Art of Mentoring. He joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation wrapped around, what else – mentorship! They chat about the importance of mentorship in the association space, taking advantage of untapped expertise, setting up a formal…

1
Global Challenges, Shared Solutions (Season 2 Episode 7) 10:41

1+ y ago10:41

10:41

Join host Sarah Sladek on an insightful journey as she explores the impact of globalization and technology on membership associations on this episode of the Membership IQ podcast. Discover how associations worldwide are facing similar challenges, from engaging younger generations to addressing the workforce crisis. Through compelling anecdotes abou…

1
Value of Membership: A Conversation with Cathi Hight 45:38

1+ y ago45:38

45:38

In this episode, we talk to Cathi Hight, president of Hight Performance Group, and membership guru. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation about taking care of members throughout the member journey, attracting the next generation of members, the importance of telling your organization's story, me…

1
Ghosts and Legends (Season 2 Episode 6) 8:22

1+ y ago8:22

8:22

Join Sarah Sladek on the Membership IQ podcast, where you'll learn how to improve your membership game. From overcoming fears and obstacles (such as Sarah's first time snorkeling) to achieving success, she shares her expertise and insights to help associations and organizations reach their full potential. Tune in to hear about the Ghosts and Legend…

1
Event Planning + Knowing Your Audience: A Conversation with Annette Hicks, CMP 42:33

1+ y ago42:33

42:33

In this episode, we talk to Annette Hicks, CMP, vice president of meetings & events for the Texas Food & Fuel Association. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for a timely conversation about the future of association event planning, cutting costs, creating amazing RFPs, the importance of mentorship, and advice for young p…

1
Pins and Ribbons and Certificates, Oh My!: Creating a Culture of Recognition (Season 2 Episode 5) 14:39

1+ y ago14:39

14:39

In this episode, Sarah talks about how membership has evolved over the years and how recognition plays a crucial role in it. She shares her own experience of receiving a pin for her 10th anniversary of membership, which made her think about the lack of outreach by the association towards its members. Tune in to learn more about the importance of re…

1
Embrace Change, or Be Left Behind (Season 2 Episode 4) 13:21

1+ y ago13:21

13:21

We are in an era of disruption. Our models, hierarchies, and practices are being called into question because there is a call for change. Our world is becoming more individualized, more diverse. In this week’s episode of the MIQ, I’m sharing best practices for how your organization can embrace change in this fluid environment. Visit us at sarahslad…

1
Strengthening Women Leadership in Association Management: A Conversation with Mollie Pillman + Dana Kirkhart 39:09

1+ y ago39:09

39:09

In this episode, we talk to Mollie Pillman, MS, MBA, CAE, senior vice president of member engagement for the American College of Emergency Physicians, and Dana Kirkhart, CEM, director of client services for Freeman. They join our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation wrapped around key takeaways from TSAE's r…

1
Gen X Marks the Spot! (Season 2 Episode 3) 12:45

1+ y ago12:45

12:45

In my work as a researcher and consultant, I’ve found that nearly all associations have struggled to attract Gen-Xers. To understand why we need to look at how this generation came of age and what they value most. In this week’s episode of the MIQ, I’m sharing three ways to start engaging this generation and the important role they play in your org…

1
Forecasting for the Future: How to Prepare for (and Embrace!) Change (Season 2 Episode 2) 8:57

1+ y ago8:57

8:57

How do you approach change? With acceptance - or something quite the opposite? In this episode of the Membership IQ podcast, Sarah Sladek uses the weather as a metaphor for the many unexpected, uncontrollable changes that occur in our lives. She reminds her audience that resistance to change is not only futile but creating a culture of resistance a…

1
A Leader’s Perspective: A Conversation with Jodi Ann Ray, CAE, CCE, IOM 39:56

1+ y ago39:56

39:56

In our inaugural episode, we talk to Jodi Ann Ray, CAE, CCE, IOM, president and CEO of the Texas Society of CPAs and current Chair for the Texas Society of Association Executives’ Board of Directors. She joins our hosts Steven Stout, FASAE, CAE, and Katy Markert for an engaging conversation wrapped around strategic planning, industry challenges, le…

1
Messaging That Matters to Your Members (Season 2 Episode 1) 12:47

1+ y ago12:47

12:47

Messaging matters! In this week’s episode of the Membership IQ, Sarah Sladek explains how some associations are giving members and prospective members the wrong impression. Drawing upon her work as a former journalist and member strategist, she shares examples of messaging and marketing tactics that tend to backfire - and which ones work effectivel…

1
TSAE’s Better By Association Trailer 1:22

1+ y ago1:22

1:22

The Texas Society of Association Executives presents the all-new Better By Association – an original podcast series where we chat with professionals in the TSAE community. Join our hosts Steven Stout, CAE, and Katy Markert as they engage in conversations with TSAE members about career journeys, leadership, networking, and the importance of belongin…

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New, Now, Next: A Successful Strategy for Membership Growth (Season 1 Episode 27) 10:19

2y ago10:19

10:19

As the expression goes, “hindsight is 2020.” We’ve learned a lot in the past few years about how to pivot, but has it informed what your association is doing to plan ahead? In this week’s episode of the Membership IQ, I share a valuable exercise that has helped countless organization leaders improve their overall vision. You’ll learn how, with a fe…

1
Modernizing Your Mentality: Advocacy and Superheroes (Season 1 Episode 26) 11:19

2y ago11:19

11:19

As an association leader, advocating for your organization is one of your top priorities. What many associations don’t realize is that advocacy as we once knew it may not be as effective anymore. Young people today are approaching problems as social entrepreneurs, building a following through grassroots activism, social media, and online platforms.…

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Elevate and Appreciate: Creating the Perfect Membership Experience (Season 1 Episode 25) 9:40

2y ago9:40

9:40

Many association leaders don’t realize it, but being mindful of your members’ experiences is the secret to growing your community. This week, I’m sharing five key ways that your association can curate a unique, memorable membership experience that will make your organization stand out in the marketplace, attracting members that will continually rei…

1
Acing Your Association’s Succession Plan (Season 1 Episode 24) 14:01

2y ago14:01

14:01

As an association leader, member satisfaction is one of your top priorities. Oftentimes, new ideas can clash with established traditions, leaving your membership base at odds with one another. In this week’s episode, I am sharing how you can solve disparities between your more seasoned members and NextGen populations by creating a solid succession …

1
Strategies for Shifts: How Your Association Can Tackle Change (Season 1 Episode 23) 12:08

2+ y ago12:08

12:08

Let’s face it - change can be scary! Sometimes, we can’t predict change (hello, pandemic!) and your association needs to be prepared with the right approach. In this week’s episode, I’m discussing how to leverage change, using it as an opportunity to help your organization evolve. You’ll learn how the right mindset and a little bit of strategizing …

1
Steering Your Association Towards A Successful Future (Season 1 Episode 22) 11:00

2+ y ago11:00

11:00

As an association leader, you’ve likely discovered that the road to success will have some bumps along the way. Your final destination? Growing your membership community and providing a robust experience for your members! In this week’s episode, I am discussing the three roadblocks that organizations commonly encounter that can take you down a path…

1
Cultivate Community For Your Members (Season 1 Episode 21) 13:14

2+ y ago13:14

13:14

We are celebrating twenty years of business this month! Over the past two decades, I’ve discovered what makes membership organizations thrive - and struggle to survive. In this week’s episode, I discuss how you can effectively combat membership decline by cultivating a sense of community amongst your members. “Equity,” “diversity,” and “inclusion” …

1
Strengthen Your Membership Momentum (Season 1 Episode 20) 7:28

2+ y ago7:28

7:28

Negativity can drain the energy from almost any environment, and your association is no exception! As a leader, the attitude you model is reflected in your organization. In this week’s episode, we discuss the role positivity plays in making your association more attractive to prospective members. If it’s time to build momentum within your organizat…

1
Old MacDonald Had a Farm…E-I-E-I-O….U? (Season 1 Episode 19) 12:23

2+ y ago12:23

12:23

From a young age, we’ve had nursery rhymes memorized that we pass down to younger generations. As the leader of an organization, I want you to commit this acronym to memory: EIOU! I developed this initialism to help associations attract, retain, and engage their members. In this week’s episode of the Membership IQ, we discuss how the EIOU tool can …

1
NextGen: Ready Or Not, Here They Come! (Season 1 Episode 18) 14:00

2+ y ago14:00

14:00

Millennials (also known as Generation Y) are the largest and most-researched generation in history…as well as the most criticized. Unfortunately, research shows that age discrimination is alive and well in the workplace and membership organizations. Many fail to realize that Millennials (and eventually Gen Z!) are the lifeblood of your organization…

1
It’s Time for Your Association to Leave the Past…in the Past! (Season 1 Episode 17) 8:13

2+ y ago8:13

8:13

To stay on a forward trajectory, you’ve got to look ahead! The past can teach us valuable lessons, but with dated membership approaches, you risk becoming irrelevant to current and prospective members. To keep your member base engaged (and your organization growing!), your association needs to stay ahead of the curve and on top of the latest indust…

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פודקאסטים בנושא Sarah Sladek

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