הפודקאסטים הטובים ביותר ב-Adtech (2025)

1
Finding Smarter CTV Audiences (with Peter Crofut) 16:43

2d ago16:43

16:43

In this episode, adtech consultant Peter Crofut (formerly with Wurl) joins host Noor Naseer to unpack audience discovery and other evolutions in the world of connected TV. From avoiding mismatched ad moments to creating emotionally resonant connections, Peter highlights the benefits of going beyond premium audiences by focusing on premium moments, …

1
Programmatic Clicks Are Trash, Attention Is Currency -- Anders Lithner of Brand Metrics Tells the Truth 27:14

13d ago27:14

27:14

Advertising has always loved its own lies—clicks that pretend to be insight, dashboards that look like truth, and “engagement” that usually just means someone fat-fingered a banner while trying to close Candy Crush. In this episode of The ADOTAT Show, I sit down with Anders Lithner, CEO of Brand Metrics, to dismantle the entire circus. Anders is Sw…

1
Legends of Adtech: The Storyteller - Paul Gubbins, VP Sales & Programmatic Partnerships at Tubi 26:35

17d ago26:35

26:35

In Episode Six, we sit down with Paul Gubbins, VP of Sales & Programmatic Partnerships at Tubi, to explore a career built on innovation, storytelling, and industry visibility. From selling ad space in Classic Tractor magazine to helping scale one of the world’s largest free streaming services, Paul’s journey is a masterclass in adapting, leading, a…

1
The Trade Desk Q2 Earnings Update 6:06

24d ago6:06

6:06

The Trade Desk Revenue Report The Trade Desk recently reported Q2 earnings, showcasing revenue of $423 million. This marks an 8 percent increase year-over-year, falling short of Wall Street's projections for a more robust growth rate. The company continues to navigate challenges in a competitive programmatic advertising landscape. Connected TV Mark…

1
Ep. 95 Podcasting’s Next Wave: Growth, Metrics, and Monetization with Sharon Taylor 35:46

3d ago35:46

35:46

In this episode of the Ad TechGod Pod, host AdTechGod speaks with Sharon Taylor, Chief Revenue Officer at Triton Digital, about podcasting and audio advertising. They discuss Sharon's journey into the audio space, the growth and trends of podcasting in different regions, and the role of Triton in monetizing podcasts. The conversation also touches o…

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The Untapped Power of Curation (with Filippo Gramigna) 15:31

8d ago15:31

15:31

Curation isn’t just a buzzword—it’s become a foundational piece of programmatic strategy. In this episode, Filippo Gramigna, co-CEO of Onetag, joins host Noor Naseer to break down what curation really means and the critical role it plays for buyers, sellers, and the entire programmatic ecosystem. He shares his perspective on how curation addresses …

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Ep. 94 First-Party Data, Retail Media, and Resilience with Elizabeth Donovan 33:46

10d ago33:46

33:46

In this episode of the AdTechGod pod, Elizabeth Donovan, SVP Global Head of Commerce and Retail Media Networks at Kinesso/Acxiom/IPG , shares her journey into the retail media space, discussing her experiences at Marriott Media Networks and AccuWeather. She emphasizes the importance of first-party data, the transformation in retail media, and the c…

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Building Better Online Communities for Users—and Advertisers (with Jim Daily) 17:53

10d ago17:53

17:53

How can publishers reclaim online conversations from walled gardens and build thriving, brand-owned communities—while attracting advertisers and users alike? Jim Daily, CEO of OpenWeb, joins host Noor Naseer to discuss why moderation remains essential to fostering safe, productive dialogue for both consumers and advertisers. From tackling toxic com…

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How AI Is Transforming Creative Effectiveness (with Ian Forrester) 17:03

15d ago17:03

17:03

In this episode, Ian Forrester—founder of creative effectiveness platform DAIVID—joins host Noor Naseer to discuss why traditional creative testing is too slow and costly for today’s high-volume ad world. Ian explains how AI-powered creative data can measure attention, emotion, and memory at scale, helping brands quickly identify what works and lin…

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Ep. 93 The Future of Audio is Now with Ari Stein from SiriusXM 28:30

17d ago28:30

28:30

In this conversation, Ari Stein, Senior Director of Programmatic Sales at SiriusXM Media, shares insights into the evolution of audio streaming, the growth of podcasting, and the changing landscape of audio advertising. He discusses his journey in the audio industry, the importance of company culture, and the future of audio in relation to AI. Ari …

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From Comic-Con to CPMs: Jeremy Steinberg of Fandom 36:54

17d ago36:54

36:54

From Comic-Con to CPMs: How Fandom Turned Pop Culture into the Ultimate Marketing Engine Most brands trying to “connect with Gen Z” are basically fumbling around in the dark with a 1998 marketing playbook. They’re chasing trends after they’ve cooled, leaning on outdated audience buckets, and confusing “moviegoers” or “gamers” with actual insight. T…

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The Refresh News: August 18 Walmart–Trade Desk Shift, Google’s AI Ad Fraud Push, and Upfronts 2025 Numbers 10:27

18d ago10:27

10:27

This week’s episode of The Refresh dives into Walmart’s evolving partnership with The Trade Desk, signaling potential changes in retail media alliances. We explore Google’s use of large language models to combat ad fraud, achieving significant reductions in invalid traffic. Finally, we break down Variety’s latest upfronts report, showing a continue…

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Simplifying the Programmatic Supply Chain (with Greg Sherrill) 20:42

20d ago20:42

20:42

Greg Sherrill, VP of Demand at Magnite, joins AdTech Unfiltered to dig into the current state of programmatic inventory, transparency in fee structures, and smarter supply path optimization strategies. Greg shares insights on streamlining partnerships, rethinking curation, and balancing performance goals with sustainability efforts. From addressing…

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Recalibrating Identity (with Ali Mack) 14:21

23d ago14:21

14:21

In this episode, Ali Mack, VP of AdTech at Experian, joins AdTech Unfiltered to explore how marketers can future-proof their targeting strategies as cookies fade and consumer privacy expectations rise. Ali sits down with host Noor Naseer to unpack the shift from a single-source identity model to a more flexible, multi-signal approach rooted in clea…

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Ep. 92 Publishing, AI, and the Business of Lifestyle Media with Rachael Savage 29:04

24d ago29:04

29:04

In this episode, Rachael Savage, Senior Vice President of Ad Revenue Operations at Hearst Magazines, shares her extensive background in the publishing industry, discussing her journey from early experiences in computer camp to her current role overseeing revenue operations for various media brands. She highlights the transition from traditional new…

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Two Jews, No Funnel: Marketing to the Orthodox Community w/ Avromi Prengler | The ADOTAT Show 20:59

24d ago20:59

20:59

What happens when you try to market to Orthodox Jews with the same recycled LinkedIn playbook? You fail faster than a pop-up on Erev Shabbos. In this episode of The ADOTAT Show, Rabbi of ROAS Pesach Lattin sits down with Avromi Prengler, a sales pro who’s mastered trust-based marketing inside one of the most unique — and underserved — communities i…

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The Refresh News: August 11 - ESPN Goes All-In: Disney's NFL Bet, Instagram Imitates, and Meta's Engagement Obsession 9:02

25d ago9:02

9:02

In this week’s episode of The Refresh, Kait breaks down one of the biggest sports media deals in years: Disney’s ESPN has struck a landmark agreement with the NFL to take full control of the NFL Network, expand access to RedZone, and launch its long-awaited direct-to-consumer app. The episode also unpacks Instagram’s latest copycat features, Meta’s…

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Where Music, Culture and Advertising Meet (with Rob Christensen) 14:51

27d ago14:51

14:51

What media type offers advertisers access to emotionally-charged audiences and rivals the viewership of tentpole events like the Olympics? In this episode, Rob Christensen, Global EVP at Vevo, joins host Noor Naseer to explore the often-overlooked power of music videos in today’s advertising ecosystem. Rob unpacks how music intersects with culture,…

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Courtroom Showdowns & Shady Apps: This Week in AdTech 4:43

27d ago4:43

4:43

OpenX antitrust lawsuit against Google OpenX filed suit in August 2025, accusing Google of leveraging its 56 percent market share in search and video ads to suppress competition and innovation within the $200 billion programmatic ecosystem. Programmatic advertising and CTV partnership To counteract competitive pressures, OpenX has partnered with Ma…

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Shell Shuts Down EV Media Division – What’s Next? 5:17

28d ago5:17

5:17

In this episode, we dive into the latest news impacting the AdTech world, including Shell’s surprising announcement to shutter its Volta EV Charging and Media Division by 2025. We’ll discuss the implications of this decision on digital advertising strategies and industry shifts. Plus, explore new appointments and other stories that are shaping the …

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The Frenchman Who Tames the #adtech Chaos #adtechgod #marketing 22:11

28d ago22:11

22:11

🎙️ This week on The ADOTAT Show: Jean-Marc Papin — The Calm Frenchman Who’s Quietly Rebuilding Ad Tech (and Maybe Saving the Planet While He’s At It) What do you get when you cross a nuclear engineer with a media tech executive? No, this isn’t the setup to a bad industry joke—it’s Jean-Marc Papin, Horizon Media’s SVP of Media Technologies and Susta…

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Navigating Google Traffic Drops and CTV Innovations 5:12

29d ago5:12

5:12

In this episode, we look into the latest headlines impacting the AdTech landscape. We cover how People Inc., formerly Dotdash Meredith, is grappling with a significant decline in referral traffic from Google Search and the strategies they’re implementing to drive growth. We also explore CleanTap's innovative approach to enhancing connected TV adver…

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Becoming an AdTech God (with Ari Paparo) 30:08

1M ago30:08

30:08

While Ari Paparo may not be the AdTechGod, he’s undeniably a defining voice in the industry—highly visible, well-regarded, and widely followed. Ari, founder of Marketecture Media and former CEO of Beeswax, is now debuting his first book, Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance. He joins host Noor Naseer to disc…

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Ep. 91 Protect the Publisher: Walt Dublin on Monetization, AI & Mission-Driven Media 25:01

1M ago25:01

25:01

In this episode of the AdTechGod Pod, host AdTechGod interviews Walt Dublin, Vice President of Enterprise Publisher Development at Raptive. Walt shares his journey into the ad tech industry, discussing the evolution of publisher partnerships, the impact of AI on content monetization, and the importance of diversity in the tech space. He emphasizes …

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Industry Transitions, AI Investments, and Identity Innovation 6:23

1M ago6:23

6:23

In this episode, we cover key developments shaping the AdTech landscape including The Trade Desk’s platform migration, Nielsen’s measurement overhaul, FAST channels partnering with YouTube creators, Reddit’s record profit and AI deals, Criteo’s Q2 performance, Meta’s AI-driven ad growth, Hashgraph’s Self-Sovereign Identity launch, Forrester’s new A…

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Legends of Adtech Podcast Episode 5: The Front Runner - Karen Eccles, CCO at The Telegraph 32:14

1M ago32:14

32:14

In Episode Five, we sit down with Karen Eccles, Chief Commercial Officer at The Telegraph, to deep dive into her career, which has been defined by leadership, transformation, and future-thinking. A true front-runner, Karen shares what it takes to drive commercial success across publishing and adtech, how neurodivergence has shaped her career, and w…

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The Refresh News: August 4 - Measurement Missteps, Streaming Shakeups, and Meta’s Ad Machine Keeps Roaring 7:29

1M ago7:29

7:29

In this week’s episode of The Refresh from Marketecture, host Kait unpacks three major developments across measurement, streaming, and advertising. Nielsen is facing renewed industry skepticism as data irregularities emerge in its TV measurement tools. Meanwhile, the future of cable TV may hinge on how live sports migrate to streaming, with ESPN’s …

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Harnessing First-Party Data: Innovations in Cookieless Advertising 5:44

1M ago5:44

5:44

In this episode, we dive into the transformative shifts in the AdTech landscape, focusing on the evolution of cookieless advertising and the significance of real-time data measurements. With increasing regulations like GDPR steering brands away from third-party cookies, marketers are pivoting toward first-party data strategies to enhance targeting …

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Programmatic DOOH Advertising & DSP/SSP Convergence 4:19

1M ago4:19

4:19

In this episode of The AdTech Daily Brief, we dive into mobile ad innovations, the booming $3 billion DOOH market, the evolving DSP vs SSP battle, and a standout CTV campaign by The Trade Desk. Mobile advertising innovations and the rapid growth of Digital Out-of-Home (DOOH), which is on track to hit $3 billion in U.S. revenue by 2025, with program…

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CPG Brands Up Spend Despite Data Gaps & Amazon’s Google Ads Exit 5:49

1M ago5:49

5:49

In this episode, we explore the latest developments shaping the AdTech landscape, including significant shifts in advertising strategies and emerging trends. Headlines covered in this episode: CPG marketers boost retail and social ad spend; data gaps hinder growth from emarketer.com with insights on increased budgets and AI targeting challenges. Vi…

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How the Kansas City Chiefs Market a Modern Sports Dynasty (with Lara Krug) 32:22

1M ago32:22

32:22

In this episode, Lara Krug, CMO of the Kansas City Chiefs, joins Adtech Unfiltered to break down how one of the NFL’s most iconic franchises approaches marketing in a time of rapid innovation. From Taylor Swift headlines to immersive fan experiences, Lara huddles up with host Noor Naseer to share how the Chiefs turn big moments into long-term brand…

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Excelate and DoubleVerify Transform GCC Ad Integrity with Innovative Partnership 5:02

1M ago5:02

5:02

In this episode, we explore the latest developments in the AdTech industry, highlighting key partnerships and market trends that are shaping the future of digital advertising. Headlines covered in this episode: Excelate and DoubleVerify are redefining programmatic ad integrity in the GCC region according to an article on Memob, focusing on brand sa…

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Ep. 90 Retail Rules Everything Around Me: Edina Kalamperovic from Epsilon Talks Shop 26:02

1M ago26:02

26:02

In this episode of the AdTechGod pod, Edina Kalamperovic, SVP of Retail Growth at Epsilon, shares her unique journey from agency to ad tech, emphasizing the importance of understanding client relationships and the evolving landscape of digital advertising. She discusses the significance of data utilization, personalization, and the future of retail…

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The Trade Desk and AppLovin's Market Surge, and AI's Impact on AdTech 5:34

1M ago5:34

5:34

In this episode, we dive into the latest developments shaping the AdTech landscape, highlighting significant growth stories and emerging trends. From The Trade Desk's impressive market share gains to the transformative role of AI in advertising, we cover the key headlines that every AdTech professional should know. Headlines covered in this episode…

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Programmatic Advertising Is Broken: Jules Minvielle on Killing DSPs, CTV Contextual Targeting #ai 28:36

1M ago28:36

28:36

Welcome to another brutally honest episode of The ADOTAT Show, where we rip the curtain off the adtech industry and drag the truth into the spotlight—whether it wants to be there or not. In this episode, Pesach Lattin, editor-in-chief of ADOTAT, sits down with Jules Minvielle, the co-founder and CEO of Olyzon, to dissect, dismember, and ultimately …

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The Refresh News: July 28 - Google’s AI Push, Newsweek’s Bold Pivot, and Paramount’s Merger Drama 8:58

1M ago8:58

8:58

In this episode of The Refresh, host Kait unpacks some of the most significant shifts in media, search, and publishing. Alphabet reported record-breaking Q2 earnings driven by cloud and search, despite concerns about AI competition. Newsweek is proactively adjusting its business model to combat AI-related traffic threats, and the Paramount–Skydance…

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Programmatic Surge in Mexico and Google's Privacy Shift 5:05

1M ago5:05

5:05

In this episode, we dive into the booming programmatic advertising market in Mexico, where ad spend is projected to jump from $3.64 billion in 2023 to $4.82 billion by 2026, fueled by mobile usage and personalized marketing. We also discuss Google's rollout of the Privacy Sandbox on Android, which is set to reshape programmatic targeting, and how M…

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Mastering Programmatic Advertising: Insights for 2025 5:05

1M ago5:05

5:05

In this episode, we start with Xapads' comprehensive guide to mastering programmatic advertising in 2025. We discuss the critical role of AI, the differences between DSPs and SSPs, and the ongoing battle against ad fraud as spending is projected to exceed $100 billion. We also cover The Trade Desk's significant S&P 500 debut, signaling confidence i…

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Fixing Measurement (with Tameka Kee) 27:03

1M ago27:03

27:03

In this episode, Tameka Kee, SVP of Programming & Operations at the Coalition for Innovative Media Measurement (CIMM), joins Adtech Unfiltered to unpack the state of media measurement. From CTV to attention metrics and synthetic data to privacy compliance, Tameka explains how CIMM brings together platforms, publishers, agencies, and more to tackle …

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AI Video Ads, Legal Showdowns, and Privacy‑Safe Partnerships 4:25

1M ago4:25

4:25

In this episode of the The AdTech Daily Brief we explore how generative AI is transforming video ad production, dive into the DOJ’s challenge to Google’s ad tech dominance, and unpack the latest platform innovations—from Bauer Media’s AudioXi to Netflix’s interactive ads. We also cover new retail‑media integrations with Future and Ocado, Amazon’s A…

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