Creating Dynamic Personal Banking Experiences at Scale

Banking Transformed with Jim Marous

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תוכן מסופק על ידי Jim Marous and Evergreen Podcasts. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Jim Marous and Evergreen Podcasts או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

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Helpless Hydrangea 6:24

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Grumpy helps a reader choose the best hydrangea for their hometown. Plus, Grumpy’s gripe of the week. You can find us online at southernliving.com/askgrumpy Ask Grumpy Credits: Steve Bender aka The Grumpy Gardener - Host Nellah McGough - Co-Host Krissy Tiglias - GM, Southern Living Lottie Leymarie - Executive Producer Michael Onufrak - Audio Engineer/Producer Isaac Nunn - Recording Tech Learn more about your ad choices. Visit podcastchoices.com/adchoices…

לפני שנה 49:44

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According to recent Q2 research, 74% of people across generations want more personal banking experiences, and 70% trust their financial institutions to create those experiences using data and AI. Yet, many banks and credit unions struggle to deliver the level of personalization consumers expect from their digital experiences.

On this episode of the Banking Transformed podcast, Anthony Ianniciello, VP of Product Management at Q2, and David Sant, Chief Strategy Officer at Cyprus Credit Union, explore how financial institutions can transform commodity banking transactions into differentiated, personalized experiences that build lifetime relationships.

Our guests share insights from both the technology and implementation perspectives, discussing real-world challenges and solutions in building a modern banking relationship strategy.

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Creating Dynamic Personal Banking Experiences at Scale

Banking Transformed with Jim Marous

21 subscribers

published לפני שנה

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MP3•בית הפרקים

Our guests share insights from both the technology and implementation perspectives, discussing real-world challenges and solutions in building a modern banking relationship strategy.

414 פרקים

כל הפרקים

Banking Transformed with Jim Marous

1
Evolution of Product Innovation in the AI Era 44:33

לפני 1 day44:33

44:33

Product innovation in banking faces significant challenges, including legacy systems, regulatory constraints, risk aversion, and the need to balance digital transformation with traditional services. In this episode of Banking Transformed, we explore the dynamic landscape of banking product management with Puneet Chhahira, VP and Head of Product Management and Marketing at Infosys Finacle. Our conversation reveals how financial products are evolving beyond traditional services to meet changing customer expectations and technological possibilities. Puneet shares valuable insights on how banks can foster innovation cultures, accelerate digital transformation, and effectively implement AI technologies to enhance both product development and customer experiences. We also discuss the critical role leadership plays in driving these changes and how banks can balance technological advancement with human-centered design principles.…

Banking Transformed with Jim Marous

1
Unlocking Growth Mode Series #3 How Banks Are Failing Their Most Valuable Clients 49:31

לפני יומיים49:31

49:31

While consumer digital banking has seen tremendous innovation, commercial and wealth management sectors often lag behind, creating frustration for some of banking's most valuable customers. We're joined on the Banking Transformed podcast by Alex Jimenez, Lead Principal Consultant at Backbase. Alex helps us understand the critical differences between consumer, small business, commercial, and wealth solutions – and why a one-size-fits-all approach fails in today's competitive landscape. He also explores the unique needs of the commercial and wealth segments, examining the performance gaps currently plaguing the industry. The message is clear – financial institutions can no longer afford to focus exclusively on consumer digital experiences while neglecting their commercial and wealth management clients.…

Banking Transformed with Jim Marous

1
An Inside Look at Zions Bank's Core Systems Modernization 43:37

לפני 3 ימים43:37

43:37

In an industry where legacy infrastructure often dates back decades, core conversions represent immense challenges and transformative opportunities. As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Brand Forum, we had the opportunity to speak with Jennifer Smith, Chief Information Officer of Zions Bank, who has recently led one of banking's most complex technological undertakings: a complete core systems modernization. Jennifer will share invaluable insights from Zions Bank's journey, from the initial business case through implementation and beyond. Her firsthand experience navigating this intricate process offers a unique window into how financial institutions can successfully approach these mission-critical transformations while maintaining business continuity and enhancing customer experience. This episode of Banking Transformed is sponsored by Naehas Naehas provides financial institutions with a centralized platform to efficiently manage product creation, pricing strategies, compliance, and disclosures. By automating complex processes and integrating advanced governance tools, Naehas significantly reduces operational risk and accelerates execution. Trusted by 6 of the 10 largest U.S. banks, our solution supports top-tier institutions in delivering precise, compliant offers with speed and accuracy. ⁠https://www.naehas.com/?utm_source=financialbrand&utm_medium=referral&utm_campaign=Banking_Transformed_podcast…

Banking Transformed with Jim Marous

1
Aligning Technology and Strategy for Banking Success 53:57

לפני 8 ימים53:57

53:57

This episode of the Banking Transformed podcast, as part of the Experience Factor series, sponsored by Q2, tackles the persistent gap between recognized trends and strategic priorities revealed in the 2025 Retail Banking Trends report. Fabio Biasella from EngageFI helps listeners develop frameworks for ensuring technology investments directly enhance customer experiences rather than simply adding capabilities. We explore why only 7% of institutions have fully achieved their digital transformation goals despite widespread recognition of its importance, and how experience-led approaches can accelerate progress. The conversation will also provide practical guidance for building organizational resilience through customer-centric transformation, helping banks and credit unions create a sustainable competitive advantage regardless of marketplace shifts.…

Banking Transformed with Jim Marous

1
How U.S. Bank is Building a Resilient Digital Bank 44:27

לפני 10 ימים44:27

44:27

As financial institutions navigate an increasingly complex digital landscape, they face the dual challenge of driving innovation while maintaining the security and reliability that customers expect. Dominic Venturo, Senior Vice President and Chief Digital Officer at U.S. Bank, has been at the forefront of US Bank's digital transformation, helping his organization develop resilient systems that not only respond to change but anticipate it. As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Brand Forum, our conversation explores how modern resilience in banking has evolved beyond disaster recovery to become a dynamic capability that enables personalization, real-time engagement, and proactive risk management. This episode of Banking Transformed is sponsored by Naehas Naehas provides financial institutions with a centralized platform to efficiently manage product creation, pricing strategies, compliance, and disclosures. By automating complex processes and integrating advanced governance tools, Naehas significantly reduces operational risk and accelerates execution. Trusted by 6 of the 10 largest U.S. banks, our solution supports top-tier institutions in delivering precise, compliant offers with speed and accuracy. ⁠https://www.naehas.com/?utm_source=financialbrand&utm_medium=referral&utm_campaign=Banking_Transformed_podcast…

Banking Transformed with Jim Marous

1
Unlocking Growth Mode Series #2 Bridging Digital Banking Implementation Gaps 35:30

לפני 16 ימים35:30

35:30

In the financial services industry, we often see a critical gap between technological potential and practical implementation. Financial institutions must bridge this divide, moving beyond the excitement of new technology to achieve measurable outcomes that impact both customer experience and operational efficiency. Today, we're joined on the Banking Transformed podcast by Tara Lacey, Regional Vice President of Customer Success at Backbase. Tara has made her career focusing on what truly matters in financial technology – not just helping to build innovative solutions, but ensuring they're effectively deployed to create real business value. We explore the evolving philosophy of customer success in banking technology – where the emphasis isn't on selling solutions but on ensuring their successful deployment and adoption. We also discuss why implementation strategy is often more important than the technology itself.…

Banking Transformed with Jim Marous

1
How the CBA Is Navigating Washington's Shifting Political Landscape 39:54

לפני 17 ימים39:54

39:54

With significant shifts in Washington's political dynamics and new regulatory challenges emerging across the banking sector, our discussion today will explore how the CBA is evolving to address these changes while balancing the needs of financial institutions and consumers alike. As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Brand Forum, Lindsey Johnson, President and CEO of the Consumer Bankers Association, provides valuable insights into how the banking industry is adapting to a changing regulatory landscape in 2025. Johnson also discusses the CBA's evolving role in navigating the challenges of a new administration. Finally, Johnson shares her perspective on how banks can navigate the uncertainty of leadership changes at key regulatory agencies while maintaining focus on consumer needs. This episode is sponsored by Naehas. Naehas provides financial institutions with a centralized platform to efficiently manage product creation, pricing strategies, compliance, and disclosures. By automating complex processes and integrating advanced governance tools, Naehas significantly reduces operational risk and accelerates execution. Trusted by 6 of the 10 largest U.S. banks, our solution supports top-tier institutions in delivering precise, compliant offers with speed and accuracy. ⁠https://www.naehas.com/?utm_source=financialbrand&utm_medium=referral&utm_campaign=Banking_Transformed_podcast…

Banking Transformed with Jim Marous

1
Banking Under Siege: Building Resilience Against Rising Fraud 40:24

לפני 22 ימים40:24

40:24

Since 2020, financial institutions have faced a perfect storm – rising funding costs, increased delinquencies, and now, a dramatic surge in sophisticated fraud attacks. We're joined on the Banking Transformed podcast by two experts from TransUnion who are at the forefront of understanding and combating these threats: Joshua Turnbull, VP of Card and Banking Strategy, and Craig LaChapelle, VP of Market Development. They'll share insights on why fraud losses are becoming more painful in today's high-cost environment, how fraudsters have adapted their strategies post-pandemic, and most importantly, how financial institutions can build resilience against these evolving threats. Whether you're concerned about the 37% increase in synthetic identities, the fact that 30% of online applications now come from bots, or the alarming spike in early default rates, this conversation will equip you with the knowledge and strategies needed to protect your institution and customers. This episode is sponsored by TransUnion. As part of a global information and insights company, the TransUnion Card and Banking business supports over 5,000 financial institutions in the US — from the largest card issuers and retail banks to community-based institutions and technology-driven card issuers. TransUnion has a world class identity spine – spanning consumer identity and behavior, email, device and calling data – that is recognized as a leader by analysts and trusted by the largest banks to enable their fraud strategies. https://www.transunion.com/extracreditpod?atvy=%7B%22264995%22%3A%22Experience+B%22%7D…

Banking Transformed with Jim Marous

1
How Ally Bank is Using AI to Reshape Financial Services 41:49

לפני 24 ימים41:49

41:49

In an industry where customer trust is paramount, financial institutions like Ally are navigating the delicate balance between rapid innovation and robust security. As part of the Executive Leadership Series, sponsored by Naehas and recorded live at the Financial Brand Forum, we'll explore how Ally has leveraged generative AI to streamline operations, foster innovation, and enhance customer experiences while maintaining the trust fundamental to banking relationships. I'm thrilled to be joined by Sathish Muthukrishnan, Chief Information, Data, and Digital Officer at Ally Bank, one of America's leading digital financial services companies. Sathish will examine broader industry trends and provide a forward-looking discussion of Agentic AI's potential to revolutionize banking relationships, including the ethical considerations involved. This episode is sponsored by Naehas. Naehas provides financial institutions with a centralized platform to efficiently manage product creation, pricing strategies, compliance, and disclosures. By automating complex processes and integrating advanced governance tools, Naehas significantly reduces operational risk and accelerates execution. Trusted by 6 of the 10 largest U.S. banks, our solution supports top-tier institutions in delivering precise, compliant offers with speed and accuracy. https://www.naehas.com/?utm_source=financialbrand&utm_medium=referral&utm_campaign=Banking_Transformed_podcast…

Banking Transformed with Jim Marous

1
Unlocking Growth Mode Series #1 Unlocking Banking's Growth Mode 39:30

לפני 4 weeks39:30

39:30

The banking industry faces unprecedented pressure to shift from reactive service models to proactive engagement strategies. However, many institutions are still hindered by fragmented customer data, disconnected channels, and limited AI capabilities. Banking's future belongs to institutions that can harness unified data, artificial intelligence, and seamless experiences to predict and fulfill customer needs before they're articulated. I’m joined on the Banking Transformed podcast by Tim Rutten, Chief Marketing Officer at Backbase, to discuss how financial institutions can unlock their growth potential in an increasingly competitive and rapidly evolving market. We discuss how leading banks break down traditional barriers between products, channels, and business units to create cohesive customer journeys that build deeper relationships and unlock new revenue streams. Tim also provides actionable insights on prioritizing high-impact use cases that can be put into action today.…

Banking Transformed with Jim Marous

1
How Jenius Bank is Revolutionizing Banking with Personalized Insights 35:10

לפני 4 weeks35:10

35:10

In less than two years, Jenius Bank has surpassed $2 billion in deposits and loans, and recently launched a next-generation mobile and online banking platform that promises to transform how customers understand and manage their finances. The focus has been on leveraging technology to deliver personalized insights, eliminating fees, and helping customers live what they call "richer lives." I’m excited to welcome back John Rosenfeld, President of Jenius Bank, the digital banking division of SMBC MANUBANK to the Banking Transformed podcast. John discusses how digital banking must evolve beyond convenient transactions to become a financial partner that provides actionable insights for customers. By focusing on financial wellness, data optimization, and the mind-money connection, Jenius Bank creating differentiation in a highly competitive digital banking landscape.…

Banking Transformed with Jim Marous

1
From Data Overload to Strategic Insights 51:57

לפני 5 weeks51:57

51:57

Despite having accumulated vast amounts of customer data for decades, many financial institutions struggle to effectively harness this information for strategic advantage. Legacy systems, organizational silos, and competing priorities often leave valuable data isolated and underutilized. Meanwhile, the rapid advancement of artificial intelligence and machine learning technologies has created both immense opportunities and significant challenges for banks trying to keep pace. I'm joined on the Banking Transformed podcast by Lee Wetherington, Senior Director of Corporate Strategy at Jack Henry™ & Associates. Lee has been at the forefront of helping financial institutions navigate these complex data and AI challenges. This episode is sponsored by Jack Henry. Jack Henry™ is a well-rounded financial technology company that strengthens the connections between people and their financial institutions through technology and services that reduce the barriers to financial health – with the purpose of empowering people and communities to gain the financial freedom to move forward. Visit jackhenry.com to learn more. https://www.jackhenry.com/topi... LinkedIn: https://www.linkedin.com/company/6970 (Jack Henry) Facebook: https://www.facebook.com/JackHenryAssociates/ (Jack Henry) Twitter/X: https://twitter.com/JH_Fintech Instagram: https://www.instagram.com/jackhenry_fintech/…

Banking Transformed with Jim Marous

1
How Top Banks Are Turning Customer Experience into Sustainable Growth 52:52

לפני 5 weeks52:52

52:52

In a world saturated with digital noise, where customer loyalty is increasingly rare, how can traditional banks not just survive, but thrive? I’m joined on the Banking Transformed podcast by Kartik Ramakrishnan, CEO of Financial Services at Capgemini, to discuss the eye-opening findings from their just-released 2025 World Retail Banking Report. This report reveals some concerning trends, including the a vast majority of customers are indifferent or outright dissatisfied with their current banking experiences. Meanwhile, banking executives are struggling to convert prospects into customers, with significant gaps between what consumers want and what banks are delivering. But within these challenges lie extraordinary opportunities for transformation. We explore how leading financial institutions are using the customer-centric "flywheel growth model" to attract, engage, and delight digital-first customers in an increasingly competitive landscape.…

Banking Transformed with Jim Marous

1
Stop Marketing Like It’s 1999 45:53

לפני 6 weeks45:53

45:53

In an evolving banking ecosystem, CMOs must approach AI as a transformative force while avoiding the pitfalls of short-term thinking. To drive differentiation, forward-thinking marketing leaders must leverage first-party data foundations, AI tools, and human creativity and stop marketing like it’s in 1999. On today’s episode of Banking Transformed, my friend Eric Fulwiler, who is the co-founder and CEO of the marketing consultancy Rival, joins me to discuss how true marketing innovation will come not from the AI tools themselves but from proprietary customer insights and creative application of AI outputs. Eric also shares practical frameworks for CMOs to evaluate AI investments, build team capabilities, and maintain a strategic perspective amid rapid change while providing tips for ongoing AI learning.…

Banking Transformed with Jim Marous

1
Beyond the Hype: AI Applications Transforming Banking 47:28

לפני 7 weeks47:28

47:28

According to Avanade's latest AI Value Report, 59% of these institutions have already embarked on AI transformation journeys, with a third claiming completion. Yet beneath this enthusiasm lies a complex reality: many banks expect quick returns while still building fundamental capabilities in data management, security, and infrastructure. Joining me on the Banking Transformed podcast are Jeromey Farmer, Head of Data & AI for North America at Avanade, and Daragh Morrissey, Director of Artificial Intelligence for WW Financial Services at Microsoft. Together, we'll unpack the report's findings, explore real-world AI use cases delivering value now, examine implementation opportunities and challenges, and look ahead to what's next, including the transformative potential of agentic AI. Microsoft Copilot for Banking | Avanade…

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Banking Transformed with Jim Marous « » Creating Dynamic Personal Banking Experiences at Scale

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Creating Dynamic Personal Banking Experiences at Scale