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Crafting Effective Digital User Experiences
Manage episode 277096132 series 1465542
Digital touchpoints drive a consumer’s willingness to trust a brand. The user’s journey through a website can be filled with gamification, endless pop-ups, and rage clicking.
During this episode, you will discover techniques used by marketers to create user experiences that could increase engagement and contribute to building consumer trust.
LEARNING OBJECTIVES
- Understand simplistic user experiences that make a significant impact on customer engagement
- Create tangible, interactive, and gamified content that influences users to maintain brand engagement
- Apply consumer psychology to website design with small, effective, and measurable tactics
WATCH THE FULL VIDEOhttps://www.youtube.com/watch?v=VTEOWS2SsB0
90 פרקים
Manage episode 277096132 series 1465542
Digital touchpoints drive a consumer’s willingness to trust a brand. The user’s journey through a website can be filled with gamification, endless pop-ups, and rage clicking.
During this episode, you will discover techniques used by marketers to create user experiences that could increase engagement and contribute to building consumer trust.
LEARNING OBJECTIVES
- Understand simplistic user experiences that make a significant impact on customer engagement
- Create tangible, interactive, and gamified content that influences users to maintain brand engagement
- Apply consumer psychology to website design with small, effective, and measurable tactics
WATCH THE FULL VIDEOhttps://www.youtube.com/watch?v=VTEOWS2SsB0
90 פרקים
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