S1:Ep68 Synthetic Lies of Deepfakes: Rethinking Trust, Identity, and Defense in the Age of AI-Generated Deception

Digital Transformation & AI for Humans

Aaron Painter from Seattle, United States, joins me to explore the synthetic lies of deepfakes - and why protecting our identity is the next great battle of the AI era. We are going to dive into Rethinking Trust, Identity, and Defense in the Age of AI-Generated Deception.

Aaron is the CEO of Nametag Inc., the world's first identity verification platform designed to safeguard accounts against impersonators and AI-generated deepfakes.
Aaron is a global leader, having lived and worked in six countries across four continents. He has authored a best-selling book titled LOYAL. He is also a speaker, advisor, and investor to companies that are pursuing business transformation.
Prior to his tenure at Nametag, Aaron served as CEO of London-based Cloudreach, a Blackstone portfolio company and the world's leading independent multi-cloud solutions provider. He also spent nearly 14 years at Microsoft, where he held various leadership roles, including Vice President and General Manager of Business Solutions in Beijing, China, General Manager of Corporate Accounts and Partner groups in Hong Kong, Chief of Staff to the President of Microsoft International based in Paris, France, and General Manager of the Windows Business Group in Sao Paulo, Brazil.
Aaron is a Fellow at the Royal Society of Arts, Founder Fellow at OnDeck, a member of Forbes Business Council, and a senior External Advisor to Bain & Company.

Key Topics:

– What inspired Nametag as a new paradigm for digital trust

– Identity in a world where sight, sound, and text can be synthetically forged

– Where innovation ends and erosion of truth begins

– Psychological, emotional, and societal risks of synthetic media at scale

– Rethinking cybersecurity, education, and policy to counter synthetic manipulation

– Who benefits and who is most vulnerable in the AI-generated future

– What we’re most unprepared for in the next 3–5 years regarding identity and authenticity

– Building trusted systems when perception becomes weaponized

– What beliefs and assumptions we must let go of to adapt to the synthetic age

🔗 Connect with Aaron on LinkedIn: https://www.linkedin.com/in/aaronpainter/

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About the host, Emi Olausson Fourounjieva
With over 20 years in IT, digital transformation, business growth & leadership, Emi specializes in turning challenges into opportunities for business expansion and personal well-being.
Her contributions have shaped success stories across the corporations and individuals, from driving digital growth, managing resources and leading teams in big companies to empowering leaders to unlock their inner power and succeed in this era of transformation.
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פרקים

1. Introduction to Identity Protection (00:00:00)

2. Birth of Nametag: A Personal Motivation (00:06:27)

3. Rethinking Trust in a Synthetic World (00:09:44)

4. The Cryptographic Solution to Deepfakes (00:16:31)

5. Creative Innovation vs. Erosion of Truth (00:22:30)

6. Deepfakes as Weapons of Mass Disruption (00:30:48)

7. Who Benefits from AI-Generated Realities? (00:39:31)

8. Building Trust in Our Digital Future (00:44:15)