Replay: Writing That Moves the World — Vinca LaFleur of West Wing Writers on Crafting Ideas That Stick

Making Data Simple

Send us a text

This is one of my favorite episodes - it's all about the story!

Part 2 of our conversation with Vinca LaFleur, Founding Partner of West Wing Writers. From the power of ideas to the art of delivery, Vinca shares what it takes to write words that resonate — and why every great message starts with meaning.

• 00:30 Tricks and tips to a presentation
• 04:14 Speech gotchas
• 07:29 Knowing when you have a hit
• 09:39 How much is delivery
• 11:53 GOAT speech
• Bobby Kennedy in Indianapolis: https://www.youtube.com/watch?v=A2kWIa8wSC0
• 14:49 Gettysburg case study
• 17:11 ChatGPT?
• 20:26 Mental cups
• 26:55 West Wing Writers
• 31:51 Chief
• 34:30 Book recommended most

Made to Stick: https://www.amazon.com/Made-Stick-Ideas-SurviveOthers/dp/1400064287

Want to be featured as a guest on Making Data Simple? Reach out to us at [email protected] and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.