))
337: What’s the Best Way to Position My Marketing for Buyers at Different Stages?
Manage episode 477329758 series 2802446
תוכן מסופק על ידי Darrell Evans, Digital Marketing and Business Growth Strategist for Scaling Brands, Darrell Evans, Digital Marketing, and Business Growth Strategist for Scaling Brands. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Darrell Evans, Digital Marketing and Business Growth Strategist for Scaling Brands, Darrell Evans, Digital Marketing, and Business Growth Strategist for Scaling Brands או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Have a question for Darrell? Text the show here.
Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.
Want help to market, grow, and scale your business? Schedule a free strategy session.
Most businesses think they have a leads problem, but they're really making ONE critical positioning mistake.
In this episode, Darrell Evans reveals why your marketing isn't converting and how to fix it immediately.
After helping businesses generate over $300 million in revenue, Darrell shares the exact positioning framework that transformed results for his clients in just 90 days.
KEY TAKEAWAYS:
- Today's buyers journey through the sales funnel without needing you - position your marketing accordingly
- Google's study shows prospects need 11 touchpoints over 7 hours of interaction across 4 different platforms
- The 3 critical awareness stages: Problem Awareness, Consideration, and Purchase Decision
- Most businesses focus only on Purchase-Ready prospects (like selling CrossFit) instead of Problem-Aware prospects (unhappy with weight)
- Create content addressing every question and objection your sales team hears to generate more qualified leads
Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve!
If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
359 פרקים
שתפו
