Tips for Better Content Marketing

The Sheri Kaye Hoff Show

Find out the top content marketing mistakes and their solutions with my guest Melanie Herschorn, A content marketing strategist and coach on a mission to empower female entrepreneurs, Melanie Herschorn’s goal is to support women business owners to land more clients by conquering their content marketing challenges. Through her company, VIP Digital Content, Melanie provides the strategies necessary for her clients to attract their ideal clients, nurture leads, and position themselves as experts in their field. A small business owner since 2012, Melanie understands the entrepreneurial journey and that it truly takes a village. She has worked as a print, radio, and TV journalist and as a PR specialist in Hollywood. Melanie has won numerous journalism awards and received her Master’s Degree in Broadcast Journalism from the University of Southern California.

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