How to Scale Sustainably Featuring Caitlin MacGregor

Woman Owned: The Growth Podcast for Women Entrepreneurs

תוכן מסופק על ידי Eleanor Beaton. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Eleanor Beaton או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

2M ago 1:02:00

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Entrepreneurs who have the most staying power know that there’s one skill that is critical, irreplaceable, and hard to overcome if you don’t cultivate it as a CEO, and that’s the ability to sell. No matter the kind of business you run, or how great your product or service is, if you can’t sell, it’s impossible for your company to outperform this gap.

This week’s episode is a masterclass in sales techniques and sustainable selling strategies. Caitlin MacGregor is the CEO and co-founder of Plum: a skills-based talent intelligence platform that helps you unlock your organization’s full potential. She’s decoding strong product market fit and sharing how she accomplished the perfect recipe for Plum’s product and its target market.

Get full show notes and more information here: https://safimedia.co/ai39

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