Should I end my prices in 9s or 0s?

Live with The Pricing Lady, the Podcast

Ever wondered...
How should I end my prices?

And does it really make a difference, or is it just marketing fluff?
In this episode of Live with The Pricing Lady, join me as we dive into the psychology of charm pricing and explore whether ending your prices in 9s, 0s, or other options is the right strategy for your business. It's important to remember that ending your prices in a certain can either work for or against you, that's why you'll want to listen in and learn.
You'll how this small pricing tweak (how you end your prices) can influence your customers' buying decisions, which types of businesses benefit most from charm pricing, and when should you steer clear to protect your brand's value. Whether you're in retail, e-commerce, or service-based industries, this episode will help you be more conscious about what you choose to do.
Don’t just listen—join the conversation!
Should you end your prices this way? Share your thoughts on social media or reach out to me directly. Your insights are invaluable, and I'd love to hear your take. Let’s figure out together if charm pricing is the missing piece of your pricing strategy puzzle.
What to Listen out for:

• 00:16 Understanding Charm Pricing
• 01:02 Psychological Effects of Charm Pricing
• 03:09 Businesses That Benefit from Charm Pricing
• 07:19 When to Avoid Charm Pricing
• 09:00 Conclusion and Additional Resources

Episode Links:
The Psychology of a Pricing Page: https://thepricinglady.com/psychology-of-pricing-page-course
Don't go yet. If you're enjoying the show please rate and review. It helps us spread the word to more people and ultimately get more small businesses on the path to sustainable profitability and business success. Thanks for Listening.
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Reach Out, Connect or Book a Call with Janene
Get started improving your business. Sometimes it’s difficult to know where to begin. I suggest you Download the the self assessment Pricing Scorecard (www.thepricinglady.com/pricing-scorecard). Get a view of what’s working and what’s not working when it comes to pricing in your business. Figure out where to start making improvements.
Get in touch with Janene. If you’ve got a question that needs answering, a challenge you’re facing or you have suggestions for future topics or guests, let me know. Contact Janene (https://thepricinglady.com/contact/)