

בחסות
In this episode, I talked to Hesh Fekry from CXL about the evolving relationship between Product and Conversion Rate Optimization (CRO). How are these once-separate disciplines are increasingly overlapping in scope, mindset, and execution? The conversation touches on the historical separation of CRO from Product, the shift towards experimentation as a more fitting term, and how AI and new tools are enabling professionals to bridge skill gaps faster than ever before.
Key Takeaways:
Notable Quotes:
📌 "Experimentation is just about expanding the role beyond a single metric." – Hesh
📌 "With AI, the skill gap is getting smaller, and the overlap is growing larger." – Hesh
📌 "CRO almost feels like it should be in the room from day one." – Sani
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Product and CRO are no longer separate silos. They are converging into a more holistic approach to user experience, optimization, and experimentation. As AI and new tools continue to evolve, the ability to cross these boundaries will become a key advantage for professionals in both fields.
Tune in for a deep dive into how these changes are shaping the future of digital growth!
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If you enjoyed the episode, please share it with a friend!
No Hacks website
YouTube
LinkedIn
Instagram
202 פרקים
No Hacks: The Mindset Behind Digital Optimization and Growth
In this episode, I talked to Hesh Fekry from CXL about the evolving relationship between Product and Conversion Rate Optimization (CRO). How are these once-separate disciplines are increasingly overlapping in scope, mindset, and execution? The conversation touches on the historical separation of CRO from Product, the shift towards experimentation as a more fitting term, and how AI and new tools are enabling professionals to bridge skill gaps faster than ever before.
Key Takeaways:
Notable Quotes:
📌 "Experimentation is just about expanding the role beyond a single metric." – Hesh
📌 "With AI, the skill gap is getting smaller, and the overlap is growing larger." – Hesh
📌 "CRO almost feels like it should be in the room from day one." – Sani
-
Product and CRO are no longer separate silos. They are converging into a more holistic approach to user experience, optimization, and experimentation. As AI and new tools continue to evolve, the ability to cross these boundaries will become a key advantage for professionals in both fields.
Tune in for a deep dive into how these changes are shaping the future of digital growth!
---
If you enjoyed the episode, please share it with a friend!
No Hacks website
YouTube
LinkedIn
Instagram
202 פרקים
Player FM סורק את האינטרנט עבור פודקאסטים באיכות גבוהה בשבילכם כדי שתהנו מהם כרגע. זה יישום הפודקאסט הטוב ביותר והוא עובד על אנדרואיד, iPhone ואינטרנט. הירשמו לסנכרון מנויים במכשירים שונים.