Badass Women In Business podcast

Player FM - Internet Radio Done Right

הוסף לפני three שנים

תוכן מסופק על ידי Aggie & Cristy. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Aggie & Cristy או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

Tinfoil Swans

1
June Rodil and the Cove Beneath the Comforter 56:27

לפני 8 ימים56:27

הפעל מאוחר יותר

רשימות

לייק

אהבתי

56:27

Houston-based sommelier and restaurateur June Rodil shares her journey from an immigrant kid decoding American culture through Babysitters Club books to becoming a hospitality visionary redefining what it means to serve with empathy. She opens up about fitting in, parental pressure, what Waffle House and Olive Garden taught her about hospitality, and the quiet refuge she finds beneath the covers when the world gets too loud. Learn more at: https://www.foodandwine.com/tinfoil-swans-podcast-s3-ep30-june-rodil-and-the-cove-beneath-the-comforter-11850897 Learn more about your ad choices. Visit podcastchoices.com/adchoices…

Badass Women in Business explicit

שתפו

בית הסדרות•Feed

Welcome to The Badass Women in Business Podcast, where real women share the unfiltered stories behind their success.

Hosted by Cristy O’Connor and Aggie Chydzinski, this podcast brings you inside the minds of founders, CEOs, and changemakers who have built, rebuilt, and redefined what leadership looks like.

Each week, you will hear how these women turned obstacles into opportunity, silence into strategy, and ambition into impact. These are not highlight reels. They are hard-earned lessons from women who built empires, challenged norms, and did it all on their own terms.

If you are building something, leading something, or dreaming of more, this show will light the fire that keeps you moving.

Subscribe now and join the movement of women rewriting the rules of business, one badass story at a time.

New episodes drop every Tuesday.

127 פרקים

#MBA #Entrepreneur #Business #Self-Improvement #Aggie & Cristy #Women #Leaders #Podcasting Education #SHEros #Business Owners

Badass Women in Business

Badass Women in Business explicit

updated לפני 15 שעות

שתפו

בית הסדרות•Feed

Welcome to The Badass Women in Business Podcast, where real women share the unfiltered stories behind their success.

Hosted by Cristy O’Connor and Aggie Chydzinski, this podcast brings you inside the minds of founders, CEOs, and changemakers who have built, rebuilt, and redefined what leadership looks like.

If you are building something, leading something, or dreaming of more, this show will light the fire that keeps you moving.

Subscribe now and join the movement of women rewriting the rules of business, one badass story at a time.

New episodes drop every Tuesday.

127 פרקים

#MBA #Entrepreneur #Business #Self-Improvement #Aggie & Cristy #Women #Leaders #Podcasting Education #SHEros #Business Owners

כל הפרקים

Badass Women in Business

1
Kristin Heideman: How I Built a Lifestyle Business, Walked Away From the Scale-at-All-Costs Trap, and Found Success on My Own Terms 49:39

לפני 15 hours49:39

49:39

Send us a text Kristin Heideman spent more than twenty years working inside the insurance industry before she realized she was ready to build something of her own. When she was let go from a job she excelled in, she walked into Best Buy the next morning, bought a laptop, registered her business the day after, and stepped into a version of her career she had never imagined. In this Diary of a CEO style conversation, Kristin breaks down the real story behind The Brinkman Group, why she never wanted to scale into a large operation, and how she created a business that supports her life rather than consumes it. She talks about her early years typing ID cards, the moment she understood her own value, and the confidence she had to build one decision at a time. Kristin explains why insurance is a hidden goldmine for women, why flexibility is now essential in hiring, and how she built a thriving practice without buying every tool, subscription, or automation that promised explosive growth. She speaks openly about the realities of being a solo founder, the traps she avoided, the clients she attracted through consistency, and the discipline it took to choose depth over speed. This episode is a clear look at what happens when a woman refuses to play small, chooses a path that fits her values, and defines success on her own terms. If you have ever questioned whether you need to scale to win, or whether small and powerful can be a strategy, Kristin’s story will give you a new way to think about success. Show Notes 1. A new beginning at 41 Kristin describes the day she decided to launch her company, the circumstances that pushed her out of her previous job, and how she trusted herself enough to start immediately. 2. The reality of the insurance industry A candid look at why insurance is stable, well paying, and full of opportunity, especially for women who are ready to step into higher level roles. 3. Building a lifestyle business with intention How Kristin chose focus, freedom, and quality over headcount and rapid expansion. 4. Confidence and risk as a career strategy Kristin explains how she strengthened her confidence, how she stopped holding back, and why women need to recognize their own value. 5. Staying scrappy instead of overspending Why founders often waste money on tools they do not need and how Kristin kept her business simple by relying on relationships and consistency. 6. Hiring trends and the future of insurance How retirement waves, market pressure, and remote work expectations are reshaping the talent landscape. Guest Contact Kristin Heideman Founder, The Brinkman Group Website: thebrinkmangroup.com LinkedIn: linkedin.com/in/kristin-heideman-a1076b46 --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
Amanda DuBois: How She Built a Successful Law Firm After Being Told She Would Fail 50:18

לפני 8 ימים50:18

50:18

Send us a text Amanda DuBois was once told she was nothing more than a doctor’s wife who should stop dabbling at the law. Instead of shrinking, she built one of Washington’s longest standing women owned law firms, created a workplace that supports and mentors women, founded a nonprofit that has helped change more than twenty five state laws, and became an award winning author who writes about injustice in the legal system. In this episode, Amanda talks with Aggie and Cristy about confidence, self doubt, trauma informed leadership, and how she turned rejection into a thirty year career of purpose and impact. She shares the early challenges of entering a male dominated profession, why she chose to start her own firm, how visualization shaped her success, and the work she is doing today to support formerly incarcerated women and mothers. This conversation is powerful, honest, and encouraging for any woman who has ever been underestimated or told she could not do something. Show Notes In this episode you will hear: • How a negative comment pushed Amanda to start her own law firm • What it was like to practice law in a male dominated industry in the 1990s • Why her nursing background influenced her trauma informed approach • How she built a mentorship model that supports young women attorneys • The story behind Civil Survival and how it has changed laws for justice impacted people • How she began writing legal thrillers and why she uses fiction to highlight real problems faced by women in prison • Her perspective on confidence, courage, and the limits women place on themselves • Why women need to support each other in business and funding • The advice she would give to any woman considering a career change or new venture Key quotes: • “Be brave. Hold the vision. Believe in yourself.” • “Your craft is your product. Become excellent at it.” • “Empathy and transparency are strengths in leadership.” Resources: • DuBois Levias Law Group: www.duboislaw.net • Civil Survival: www.civilsurvival.org • Camille Delaney Mystery Series by Amanda DuBois • Amanda’s YouTube channel The Ripple Haven: https://www.youtube.com/@AmandaDuBois206 Guest Contact Information Amanda DuBois Founder and Managing Partner, DuBois Levias Law Group Author, Camille Delaney Mystery Series LinkedIn: https://www.linkedin.com/in/amanda-dubois-2b46071 Instagram: https://www.instagram.com/amandadubois206 TikTok: https://www.tiktok.com/@amandadub --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
How to Build a Brand That Blooms: Ashley King on Letting Go, Leveling Up, and Creating Brands That Convert 53:09

לפני 15 ימים53:09

53:09

Send us a text What happens when a fashion designer and magazine editor turns her creative eye toward helping women entrepreneurs grow their brands and themselves? Ashley King, founder and CEO of BLOOM Virtual.co , joins Aggie and Cristy to share how she built a thriving creative agency that helps women step into their next level of growth with confidence, clarity, and purpose. From her early days in luxury fashion to launching BLOOM as a way to reclaim her independence and rediscover her voice, Ashley’s journey is one of transformation and trust. She opens up about the challenges of perfectionism, the power of delegation, and why building a team with integrity can change everything. Ashley also delivers a masterclass in brand growth, walking listeners through her simple yet powerful three-step framework: Visualize, Audit, Act , for evolving your business, website, and mindset. Whether you are rebranding, hiring, or scaling, Ashley’s insights on authenticity, alignment, and emotional connection will help you build a brand that not only looks beautiful but actually converts. If your website, your brand, or your business no longer inspires you, this episode will remind you it is time to bloom again. Show Notes: In this conversation with Ashley King, you will learn: How Ashley’s background in luxury fashion and editorial storytelling shaped her approach to brand design. Why she founded BLOOM Virtual.co as both a personal rebirth and a mission to help other women rise. The lessons she learned from early business partnerships and why not every collaboration is meant to last. How perfectionism and burnout led her to discover the freedom of trusting and training the right team. Why emotionally resonant branding is more powerful than flashy design. How your website can and should do the work of attracting and filtering your ideal clients. The most common website mistakes small businesses make and how to fix them. Why your brand needs to evolve with you and how to know when it is time for a refresh. Ashley’s three-step framework for growth: Visualize the Future You – Get clear on who you are becoming and how your brand reflects that. Audit What Is Holding You Back – Identify the habits, systems, or people that no longer align. Take One Brave Step Forward – Delegate, redesign, or launch, whatever it takes to move toward your next level. Contact Ashley King: Website: https://www.bloomvirtual.co LinkedIn: https://linkedin.com/in/ashley-k-7a144611 Instagram: https://www.i --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
Burn It Down and Build It Better: Sarah Noel Block on Confidence, Clients, and Control 42:00

לפני 22 ימים42:00

42:00

Send us a text In this Season 4 episode of Badass Women in Business , Aggie and Cristy sit down with Sarah Noel Block , founder of Tiny Marketing , to talk about what happens when you stop playing small and start building a business that actually fits your life. Sarah shares how she went from being laid off in 2008 to creating a thriving solo business that helps consultants and small B2B teams grow without burnout. She breaks down the process of testing new offers, using Gateway Offers to bridge leads to long-term clients, and setting boundaries that protect both energy and profit. The conversation is an honest look at evolution in business. From undercharging and overworking to scaling, burning down systems, and rebuilding stronger, Sarah explains how confidence and data shape every next step. This episode is for anyone ready to build a business that feels sustainable, profitable, and fully in their control. Show Notes • Sarah’s path from layoff to entrepreneurship and her mission for distributed income • How to test offers before investing time or money • The three-part Gateway Offer framework and why it works • Using client interviews to refine messaging and services • What triggers the leap from corporate to full-time entrepreneurship • The hard lessons of scaling too fast and rebuilding better • Raising prices, recognizing red flags, and working only with aligned clients • How to shift from service provider to strategic partner • Setting and maintaining boundaries that protect creativity and focus • Confidence as a strategy and the freedom to walk away Key Takeaways • Test before you build. Let the market confirm your ideas. • Gateway Offers are the bridge between curiosity and commitment. • Boundaries are a business system, not a suggestion. • Confidence grows when you act, measure, and refine. • Sustainable growth comes from systems, not hustle. Connect with Sarah Noel Block Website: sarahnoelblock.com Media Page: sarahnoelblock.com/media-page LinkedIn: linkedin.com/in/sarahnoelblock Tiny Marketing Club: sarahnoelblock.com/tiny-marketing-club --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
From the Fairway to the Field: Jenn Harris on Reinvention, Leadership, and Owning Every Pivot 46:28

לפני 7 weeks46:28

46:28

Badass Women in Business

1
From Pathology to Purpose: Angela Zeng on Building Karviva and Bringing Ancient Wisdom to Modern Wellness 51:09

לפני 9 weeks51:09

51:09

Send us a text Angela Zeng, PhD, MBA, is the founder and CEO of Karviva, an award-winning wellness beverage company that blends Traditional Chinese Medicine with modern nutritional science. A pathologist by training, Angela immigrated from China to the U.S., built her own factory in St. Louis when co-packers couldn’t support her unique formulations, and has since carved out a space in the competitive natural food and beverage industry. In this episode of Badass Women in Business , she shares her story of resilience, cultural heritage, and the relentless pursuit of quality. Angela opens up about facing bias as a woman of color in business, the importance of educating consumers, and why she believes food is the best medicine. Her journey is both inspiring and practical for anyone looking to build something meaningful while staying true to their values. Show Notes In this conversation, Angela Zeng discusses: Her early fascination with Traditional Chinese Medicine and how it shaped her entrepreneurial vision Transitioning from pathology and pharmaceutical research into launching her own wellness beverage company Why she built her own production facility instead of outsourcing to co-packers Challenges of entering the U.S. market with products rooted in Eastern medicine Navigating systemic bias in funding and retail as a woman and immigrant founder The importance of consumer education in driving health-focused innovation Lessons on resilience, rejection, and thinking outside the box when scaling a CPG brand Advice for entrepreneurs on staying aligned with their mission while adapting to market realities Guest Contact Website: https://karviva.com Facebook: Karviva Wellness LinkedIn: Angela Zeng TikTok: @karvivawellness Instagram: @karvivawellness --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
Julie Smolyansky: Building Lifeway Foods, Leading with Resilience, and the Power of Gut Health 45:37

לפני 9 weeks45:37

45:37

Send us a text At just 27 years old, Julie Smolyansky became the youngest female CEO of a publicly traded company when she stepped into leadership at Lifeway Foods in 2002. What began as her family’s immigrant dream has grown into the dominant kefir brand in the U.S., with revenues projected at over $185 million in 2024 and distribution across the U.S., Mexico, Europe, and beyond. In this episode, Julie shares her remarkable journey from Soviet refugee to global business leader. She talks about taking over the company after the sudden passing of her father, the challenges of family business succession, and how resilience, mindfulness, and self-care sustain her as a CEO and mother. We dive into the science of gut health, the power of kefir, the innovation behind Lifeway’s product line, and Julie’s ability to spot trends years ahead of competitors. Along the way, Julie highlights why wellness, mental health, and intentional leadership are non-negotiables in both business and life. Episode Notes Julie’s childhood story: defecting from the Soviet Union and starting over in Chicago How her parents launched Lifeway Foods and introduced kefir to the American market Taking over as CEO at 27 after her father’s sudden passing and proving the skeptics wrong Family business lessons on succession, contracts, and navigating conflict Why her psychology background shapes her leadership style and decision-making The role of mindfulness, therapy, and marathon running in preventing burnout Gut health explained: kefir, the microbiome, immunity, and the mind-gut connection Lifeway’s innovation strategy: from early adoption of social media to trend-driven flavors Balancing global growth with her roles as mother, author, and activist Julie’s advocacy work, including producing documentaries and co-founding Test400k Her book The Kefir Cookbook and creative ways to bring kefir into everyday meals Contact Information Website: https://lifewaykefir.com LinkedIn: linkedin.com/in/julie-smolyansky-05304612 Instagram: @juliesmolyansky Facebook: facebook.com/LifewayKefir --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
From Teacher to Tech Leader: Jennifer Dulski on Resilience, Leadership, and Building Connected Teams 51:00

לפני 10 weeks51:00

51:00

Send us a text Jennifer Dulski’s career journey is anything but linear. She started as a high school teacher, moved into the nonprofit world, and went on to hold executive roles at Yahoo, Google, Facebook, and Change.org. Today she is the Founder and CEO of Rising Team, a platform that equips managers with the tools to build trust, connection, and effectiveness across distributed teams, while also serving on the faculty at Stanford Graduate School of Business. In this episode of Badass Women in Business , Jennifer shares her hard-earned lessons on resilience, leadership, and entrepreneurship. She explains why the ability to get back up after being knocked down is the most critical entrepreneurial skill, introduces her “Three Cs” framework for managers (clarify, coach, connect), and reflects on her own experience balancing executive leadership with motherhood. From insights on hybrid work and AI to the power of small movements that snowball into lasting change, Jennifer offers a candid and practical playbook for leaders who want to make a bigger impact. Show Notes Jennifer’s unconventional path from teaching to tech and why amplifying others has always been at the heart of her leadership The lessons she carried from leading at Yahoo, Google, Facebook, and Change.org into founding Rising Team Why resilience is the defining trait of successful entrepreneurs and how to build it in yourself and your teams The Three Cs of leadership—clarify, coach, connect—and how they apply in today’s hybrid workplace How Rising Team blends AI with human connection to improve manager effectiveness and employee engagement Why guilt doesn’t help when balancing parenthood and leadership, and how Jennifer developed her own “work-life mash-up” The core principles behind her Wall Street Journal bestselling book Purposeful and what it really takes to start movements that matter Practical strategies to build trust and connection on distributed teams without overwhelming your calendar Why women need to stop pre-apologizing in the workplace and lead with clarity and confidence Contact Information Guest: Jennifer Dulski Company: Rising Team LinkedIn: linkedin.com/in/jdulski Book: Purposeful: Are You a Manager or a Movement Starter? (Wall Street Journal Bestseller) --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
Scaling Impact, Breaking Silos: How Anne Marie Dougherty Built a $40M Force for Veterans 49:50

לפני 11 weeks49:50

49:50

Send us a text Anne Marie Dougherty is the CEO of the Bob Woodruff Foundation, where she has led the organization from $4.3 million to nearly $40 million in annual revenue. With no formal business training, she built a high-performing, data-driven nonprofit by applying principles from the for-profit world and building long-term partnerships with companies like the NFL, UBS, and Capital One. In this episode, she shares how her identity as a military child, spouse, and mother informs the way she leads, why nonprofit organizations need to stop playing small, and how the Foundation is preparing for the evolving needs of veterans and military families in a changing world. We talk about building trust, addressing mental health, managing transitions, and why leading well starts with hiring the right team. Show Notes In this episode, we discuss: Anne Marie’s path to leading the Bob Woodruff Foundation and how she scaled it from $4.3M to nearly $40M Why leaving the military is often more stressful than combat, and how the Foundation is working to ease that transition How she brought a business lens to nonprofit leadership without formal training Building long-term corporate partnerships by speaking the language of business What she looks for in high-impact programs and how the Foundation uses data to drive funding decisions Why imposter syndrome shows up even in rooms she earned her way into—and how she manages it How she built and manages a board of directors made up of top leaders across military, media, and finance The growing mental health crisis among veterans, caregivers, spouses, and children—and what needs to change The importance of local networks, town-by-town coordination, and long-term infrastructure Her approach to leadership, team building, and personal sustainability as the organization matures Why the Foundation’s agility and trust model allow it to respond faster than traditional institutions Contact Information Bob Woodruff Foundation Website: https://bobwoodrufffoundation.org LinkedIn: Bob Woodruff Foundation Instagram: @bwforg Facebook: facebook.com/BobWoodruffFoundation Anne Marie Dougherty LinkedIn: Anne Marie Dougherty Instagram: @ammdougherty --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
Burn the Playbook: How Kate Wolff Built Four Companies, Raised Millions, and Rewrote the Rules 49:06

לפני 12 weeks49:06

49:06

Send us a text Kate Wolff walked away from big agency life with no safety net and built four companies from the ground up. Lupine Creative. No Sheep Studios. Do the WeRQ. LumiTerra. Each one different. Each one intentional. And each one pushing against the industry norms she was told to follow. In this episode, Kate tells the truth about launching a business weeks before the pandemic hit, losing everything, then rebuilding on her own terms. She shares what it really takes to close a Series A as a queer founder, how to scale without selling your soul, and why the best leaders are the ones willing to sit in the discomfort. This is not a highlight reel. It is an unfiltered look at ambition, failure, fundraising, and the fight to build something that actually matters. If you're building anything at all, press play. Kate’s story will make you rethink what’s possible. In this episode, we cover: Why Kate left the traditional agency world to build her own path How launching right before the pandemic forced her to fail fast and rebuild smarter What actually goes into closing a Series A as a queer founder in a trade war The emotional cost of leadership and why being uncomfortable is part of the job Building brands that hold real cultural value and impact Creating space for queer visibility through Do the WeRQ The marketing mistakes that crush burn rate and how to avoid them What founders need to know before taking outside capital How Lupine and LumiTerra work together to bring sustainable products to life What joy and hard work really look like when you're doing both at full speed Mic drop moments: “If you’re not willing to sit in the bad, you don’t get to touch the good.” “You do not have a company if you don’t know where the money is coming from.” “The value is not just in the product, it’s in the thought behind it.” Guest Contact Information Kate Wolff Founder and CEO, Lupine Creative Co-Founder, No Sheep Studios, LumiTerra, and Do the WeRQ Website: Email: kate@lupinecreative.com Lupine Creative: https://lupinecreative.com The LumiCup: https://lumicup.com/ Facebook: https://www.facebook.com/LupineCreative/ LinkedIn: https://www.linkedin.com/in/kate-wolff-she-her-hers/ Instagram: @lupinecreative @thelumicup --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
From Best Kept Secret to Booked Out: The Visibility Playbook with Christina Lenkowski 46:40

לפני 13 weeks46:40

46:40

Send us a text What if the real ROI of being on a podcast isn't the interview itself, but the relationships that come afterward? In this high-energy, straight-talking episode, we sit down with Christina Lenkowski , founder of Publicity by Christina , to hear how she transformed her PR background into a niche agency that helps women entrepreneurs get visible, get paid, and get taken seriously. Christina has landed her clients on more than 900 top-rated shows and has appeared on 100 podcasts herself. She knows what works, what doesn’t, and why visibility isn’t just about showing up. She shares how she built her business by doing the opposite of what most agencies do, how she tracks real visibility metrics in her own company, and why she believes podcast guesting is the most powerful tool in a business owner’s playbook. If you’ve ever wondered how to stand out, what to prioritize when you pitch, or how to turn one podcast into long-term opportunity, this episode will show you how to stop playing small and start showing up where it counts. Episode Notes In this episode, Christina shares: Why podcast guesting still works and how to approach it strategically The biggest misconceptions business owners have about publicity What she changed when leaving agency life to build her own business How she uses a “visibility KPI” to track ROI and growth Why strong host relationships often lead to consulting, speaking, and long-term leads Why podcasts are perfect for introverts What she learned from launching a course that flopped—and how she bounced back Plus, Christina shares the one thing every guest should do before a show, and how being prepared sets you apart from 90% of people showing up to the mic. Guest Contact Info Christina Lenkowski Founder, Publicity by Christina Website: https://www.publicityxchristina.com Instagram: @publicityxchristina Facebook: Publicity by Christina Email: corinne@publicityxchristina.com --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
Beyond the Highlight Reel: Yuki Bi on Cross-Cultural Growth, Resilient Leadership, and Owning Your Weakness 48:11

לפני 14 weeks48:11

48:11

Send us a text In this episode of Badass Women in Business , we sit down with Yuki Bi, global advertising executive and co-founder of Helios Worldwide. Yuki shares how her journey from a Canadian ad intern to leading a private equity-backed global consultancy has been shaped by risk, reinvention, and relentless self-awareness. This conversation goes beyond the polished version of success. Yuki opens up about leading a 500-person team at the height of her career, losing half that team in one difficult moment, and how that experience transformed her approach to leadership. She talks about learning to lead across cultures, building long-term partnerships, and how she has grown by facing her own vulnerabilities rather than hiding them. From navigating gender bias in conservative markets to rethinking business as a deeply personal endeavor, Yuki brings nuance, honesty, and strategic clarity. Whether you are scaling globally or just trying to figure out your next move, her story will leave you grounded and inspired. Show Notes Guest: Yuki Bi, CEO and Co-Founder of Helios Worldwide LinkedIn: linkedin.com/in/yukun-yuki-bi-08638153 Topics Covered: Building a truly global independent agency with a unified culture The turning point moment when burnout led to losing half her team How WPI supports global collaboration between independent agencies The difference between cultural nuance and cultural stereotypes in advertising The power of “slow dating” in business partnerships and what to watch for Reframing guilt and pressure as a woman in leadership Why knowing your weaknesses can be a leadership strength Lessons from working across Asia, Europe, North America, and the Middle East Moving beyond the service model to become a growth partner What she wishes more women would embrace when scaling a business Three Takeaways Leadership is about responsibility, not ego. You cannot walk away when it gets hard. Weaknesses, when acknowledged and shared, can build deeper trust than strengths ever could. Long-term growth requires clear roles, honest partnership, and the discipline to walk away when values do not align. Call to Action If you enjoyed this episode, subscribe to the podcast, leave a review, and share it with someone who is ready to lead with courage and clarity. Stay badass. --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
Pinterest as a Business Powerhouse: From Hustle to Freedom with Laura Rike 48:45

לפני 15 weeks48:45

48:45

Send us a text In this episode of the Badass Women in Business podcast, Laura Rike, Pinterest strategist and founder of SimplyPintastic®, shares her incredible journey from a burned-out VA to a thriving CEO leveraging Pinterest to create sustainable business growth. Laura’s story is a testament to the power of smart strategies, overcoming obstacles, and finding work-life balance as a mompreneur. Tune in to hear how Pinterest became her secret weapon for passive income, why it’s more than just a visual platform, and how it can serve as a long-term solution for building visibility, generating leads, and scaling sustainably. In this episode, you'll discover: How Pinterest differs from other platforms and why it’s an essential tool for business growth The surprising ways Pinterest has helped Laura overcome life’s challenges, including funding her wedding and sustaining her business during tough times Tips for business owners to use Pinterest to drive organic sales without the hustle How Laura balanced her business growth with motherhood and why she takes Tuesdays off The best practices for leveraging Pinterest for passive income and evergreen visibility Key Takeaways: Pinterest is a search engine, not just a social platform, and it can work for all types of businesses, not just those with physical products. The power of sustainability and building business systems that work for you, even when you're not physically active in your business. How to leverage simple visuals and strategic keywords on Pinterest to rank on Google and generate organic leads. Why setting boundaries and creating a business that aligns with your values is the key to long-term success. Guest Contact Information: Website: SimplyPintastic Pinterest: SimplyPintastic on Pinterest Instagram: @laurarike LinkedIn: Laura Rike on LinkedIn Podcast: Pinterest Marketing Podcast Notes: Laura shares her personal story of overcoming a severe injury while maintaining her business through Pinterest. Pinterest’s power as an underutilized tool for generating organic leads and building a long-term business strategy. The importance of simplifying your business model, niching down, and finding ways to create recurring revenue streams. This episode is a must-listen for any entrepreneur looking to use Pinterest as a powerful business tool or those wanting to find more sustainable ways to grow their business while living life on th --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
From Elephant Handler to Software CEO: Betting on Yourself with Libby DeLucien 35:33

לפני 16 weeks35:33

35:33

Send us a text What do Asian elephants, a messy divorce, a housecleaning hustle, and a tech company have in common? Libby DeLucien. In this episode, Libby shares her unapologetically bold journey from growing up in a family of elephant handlers to becoming a serial entrepreneur and systems expert. She opens up about the real reason she started her first company in the middle of a custody battle, the mindset shift that helped her reclaim her time as a mother, and how she scaled her businesses using simple, powerful frameworks. From launching WootRecruit and Sell Convert Clean to writing her new book 1 Layer Deep , Libby explains how she built operational freedom and a legacy by trusting herself more than the odds. SHOW NOTES Guest: Libby DeLucien What we cover in this episode: Why Libby doesn’t see betting on herself as a gamble How a cleaning gig turned into a national franchise The power of building businesses out of necessity Her pivot from organizing homes to building software What “1 Layer Deep” means and why complexity is killing your growth The role of micro-playbooks in scaling without burnout Rewriting the rules of motherhood and entrepreneurship How Libby built systems for her 7-year-old just like her companies What to know before franchising your business Why vision casting isn’t just for your team, it’s for your family too The FastPass lesson: how mentorship accelerates everything Resources and Mentions: Libby’s website WootRecruit Organize It Sell Convert Clean 1 Layer Deep – Coming September 2025 Leading Like an Elephant – Now available on Amazon Connect with Libby: LinkedIn Instagram YouTube Twitter/X Facebook Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

Badass Women in Business

1
How a Real Estate Broker Became a Tech Founder; and Why Women Need to Do It Too 39:24

לפני 17 weeks39:24

39:24

Send us a text Lisa Troyano-Ascolese is not your average real estate broker. She’s a serial entrepreneur, tech founder, podcast host, and unapologetic advocate for women building their own path to freedom. In this powerful conversation, Lisa shares her evolution from ad sales exec to real estate powerhouse, and the pivotal moment when her CEO told her, “You’re never safe if you work for someone else.” We cover everything from launching her first business in a corporate cubicle to inheriting a brokerage out of grief, and the inspiration behind her first-to-market mobile staging app, REStaged , aimed at reducing furniture waste. Lisa doesn’t hold back about setbacks, including floods, firings, and nearly losing her life during childbirth, and how each one fueled her mission to show women that entrepreneurship isn’t just possible, it might be the key to happiness. If you’ve ever wondered whether to leap, pivot, or press pause; this one’s for you. Episode Notes In this episode, we explore: Why Lisa left corporate America despite "being safe" The emotional origin story behind her kids' event planning business—and why she didn’t sell it Her rise in real estate and the truth behind luxury markets (beyond the reality TV glam) How personal loss led her to take over and rebuild a brokerage The origin of REStaged , a mobile app built to fight furniture waste and give agents a smarter way to stage homes Navigating leadership, grief, and growth simultaneously What freedom actually means for women entrepreneurs Why mentorship, cash buffers, and knowing your weaknesses are non-negotiables Key Quote: "If you do the research, if there’s a need, and you build a buffer—then you owe it to yourself to try. Freedom is the point of all of this." Guest Contact & Links Lisa Troyano-Ascolese Owner, Engel & Völkers Hoboken + Jersey City Founder, myHOMEboken Team Creator of the REStaged App Website: LTAendeavors.com Real Estate Brands: @myhomeboken , @evhobokenjc YouTube: EV Hoboken Jersey City LinkedIn: Lisa Troyano-Ascolese App: REStaged (Live now; Version 2.0 launching soon) --- Subscribe and Review If you loved this episode, drop us a review, share it with a badass woman in your life, and subscribe to Badass Women in Business wherever you get your podcasts. Stay badass. Stay bold. Build it your way. Keep up with more content from Aggie and Cristy here: Facebook: Empowered Women Leaders Instagram: @badass_women_in_business LinkedIn: ProveHer - Badass Women in Business Website: Badasswomeninbusinesspodcast.com Athena: athenaac.com…

ברוכים הבאים אל Player FM!

Player FM סורק את האינטרנט עבור פודקאסטים באיכות גבוהה בשבילכם כדי שתהנו מהם כרגע. זה יישום הפודקאסט הטוב ביותר והוא עובד על אנדרואיד, iPhone ואינטרנט. הירשמו לסנכרון מנויים במכשירים שונים.